Alaska Airlines is now selling tickets for new nonstop flights between Seattle and London Heathrow on Boeing 787 Dreamliner aircraft

December 10, 2025
Destinations
Alaska Airlines
24 min read

Summary

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We’ll offer daily, year-round service to London on our long-haul, twin-aisle 787-9 aircraft starting May 21, 2026.

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We recently began selling tickets for our new nonstop flights between Seattle and Rome.

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Guests will enjoy a new onboard global experience, including lie-flat seats, enclosed suites and multi-course dining in Business Class.

Beginning today, Alaska Airlines is selling tickets to our fifth intercontinental destination from our growing global gateway in Seattle: Hello, London! We’ll offer daily, year-round service between Seattle and London Heathrow starting on May 21, 2026, on board our widebody, long-haul 787 Dreamliner aircraft – reimagined for a global travel experience.

Guests traveling from the U.S. can now purchase airfares to London for as low as $699 roundtrip at alaskaair.com, just in time for planning summertime travel in Europe. We recently announced that our new service from Seattle to Rome is now available for booking, along with new nonstop flights to Reykjavik, Iceland.

Happy senior couple spending time together in London city

Young man taking a selfie in London with big ben in the background

Atmos™ Rewards, our award-winning loyalty program, is designed to deliver more choice, more rewards and more global access than ever before to our members. Intercontinental flights earn big points: 1 point and 1 status point for each mile flown. (Points can be redeemed for flights, hotels and more, and status points track progress toward status levels and milestones.) Later in 2026, members can choose how they earn based on distance traveled, price paid or segments flown – whichever works best for them.

Plus, Atmos Titanium status holders will receive complimentary lie-flat upgrades on our intercontinental routes on the day of departure, beginning in spring 2026, subject to availability. We’re the only airline loyalty program to offer this upgrade type without requiring a certificate or points.

Our new Atmos™ Rewards Summit Visa Infinite® card is designed for the global traveler. Cardholders earn 3 points for every $1 spent on all eligible foreign purchases, and that’s in addition to earning 3 points for every $1 spent on eligible Alaska Airlines and Hawaiian Airlines purchases. Plus, earn 1 status point for every $2 spent on eligible purchases, making the card the fastest path to earning status. A key benefit: A 25,000-point Global Companion Award that’s earned after qualifying purchases on a new account and annually after each card anniversary – cardholders can redeem it for up to 25,000 points off a companion award ticket.

Flight times for our Seattle-London route will allow guests to spend a whole day in either city before boarding their flights – a potential benefit for business travelers. London is the largest corporate market from Seattle. Alaska will operate out of London Heathrow’s Terminal 3, which facilitates convenient connections to additional destinations across Europe and beyond on oneworld member airlines and our additional global partners.

New nonstop service to the United Kingdom

City pair	Start	End	Departure	Arrival
Seattle – London Heathrow	May 21, 2026	Year-round	9:40 p.m.	3:05 p.m. +1
London Heathrow – Seattle	May 22, 2026	Year-round	5:00 p.m.	6:50 p.m.

All times local

Alaska’s expansion into the London market presents significant opportunities. Facilitated by American Airlines and British Airways and based on an anticipated deepening of their alliance with Alaska, this expansion will offer even greater value and connectivity to consumers.

Our new international flights can take you to the heart of all the action – infused with the award-winning service, comfort and care that you expect from us as we connect the Pacific Northwest and Europe. Alaska is introducing a new curb-to-cabin experience on our widebody aircraft that will set the bar for international journeys from the U.S.

Business Class amenities

Ultimate comfort with 34 enclosed suites outfitted with fully lie-flat seats in 1-2-1 seating configuration, privacy doors, direct aisle access from every seat, 18” HD monitors to enjoy inflight entertainment with noise-reducing headsets, a power outlet at each seat and wireless charging.
Enjoy Alaska Lounge access in Seattle to kick off your journey in style with West Coast-inspired light meals, wines, brews and cocktails in a relaxing space. Guests departing from London Heathrow Terminal 3 will have access to oneworld lounges.
Multi-course, elevated dining on board with a variety of selections to choose from that can be pre-ordered, along with fine wines and inspired cocktails.
We’re creating a culinary journey by bringing the best of the West Coast to the world with our Chef’s (tray) Table program, and partnerships with Salt and Straw, Straightaway Cocktails and Stumptown Coffee, to name a few.
Enhanced comfort and care with Filson bedding and blankets, and amenity kits with products from Salt & Stone – collaborations with our West Coast partners.

Premium Class and Main Cabin amenities

Premium Class seating that offers more legroom, priority boarding and personal power outlets.
Two chef-inspired meals served in Premium Class and the Main Cabin during the flight, along with complimentary beer and wine (complimentary spirits are also offered in Premium Class).
An extra layer of comfort with Filson blankets and comfort kits with Salt & Stone products.
Free onboard entertainment provided with seatback monitors showcasing new release movies and classic films, as well as dozens of TV shows.

Alaska is set to bring ultra-fast Wi-Fi to our 787-9 aircraft in fall 2026, thanks to T-Mobile and powered by Starlink. The service will be free for Atmos Rewards members.

With London flights now available for booking at alaskaair.com, guests can purchase Alaska-operated flights to five intercontinental destinations in Europe and Asia from our expanding global gateway in Seattle:

London Heathrow, United Kingdom: Daily, year-round flights beginning May 21, 2026
Rome, Italy: Daily, summer seasonal flights beginning April 28, 2026
Reykjavik, Iceland: Daily, summer seasonal flights beginning May 28, 2026
Tokyo Narita, Japan: Daily, year-round flights that are now flying
Seoul Incheon, South Korea: five-times-weekly, year-round flights that are now flying

By 2030, we plan to serve at least 12 intercontinental destinations from Seattle, with additional routes to be announced in the years to come. We currently have four Boeing 787-9s in our fleet, with a fifth aircraft recently delivered.

Alaska Global Livery for the Boeing 787-9 Dreamliner

The Atmos Rewards credit card program is issued and administered by Bank of America, N.A. Visa and Visa Infinite are registered trademarks of Visa International Service Association and are used by the issuer pursuant to license from Visa U.S.A. Inc.

Visit alaskaair.com

About Alaska Air Group

Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

Hawaiian Airlines surprises 14 Hawai‘i nonprofits with a combined 7 million Atmos™ Rewards points

December 5, 2025
Community Loyalty
Hawaiian Airlines
21 min read

Group shot of Hawaiian Airlines donation

Summary

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Hawaiian Airlines is awarding 500,000 points to each of its 14 Atmos Giving by Hawaiian partners.

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This year, in recognition of the nonprofits’ critical work and to commemorate the debut of Atmos Rewards, Hawaiian Airlines granted the full match to all partners — regardless of how many points they raised through member donations in 2025.

Hawaiian Airlines celebrated Giving Tuesday and its new loyalty program, Atmos™ Rewards, by awarding 500,000 points to each of its 14 Atmos Giving by Hawaiian partners. The special gift marks a commitment to local nonprofits that rely on air travel to deliver essential services across the Hawaiian Islands and beyond.

Atmos Giving by Hawaiian matches up to 500,000 points annually for each partner based on member contributions. This year, in recognition of the nonprofits’ critical work and to commemorate the debut of Atmos Rewards, Hawaiian Airlines granted the full match to all partners — regardless of how many points they raised through member donations in 2025.

Our nonprofit partners uplift our communities in extraordinary ways, often traveling between Islands to serve keiki, kūpuna, families and ecosystems that depend on their care. We are honored to celebrate our new Atmos Rewards loyalty program by furthering our support for organizations that give so much to Hawai‘i — this is one way we can give back to them.”

Debbie Nakanelua-Richards

Director of community and cultural relations, Hawaiian Airlines

The 14 Atmos Giving by Hawaiian partners receiving 500,000 points each are:

American Cancer Society Hawai‘i Pacific
American Red Cross of Hawai‘i
Big Brothers Big Sisters Hawai‘i
Blood Bank of Hawai‘i
Coral Reef Alliance (CORAL)
Friends of Hōkūle‘a and Hawai‘iloa
Hawaiian Humane Society
HUGS (Help, Understanding & Group Support)
Make-A-Wish Hawai‘i
Maui Forest Bird Recovery Project
National Kidney Foundation of Hawai‘i
Shriners Hospital for Children of Honolulu
Special Olympics Hawai‘i
Surfrider Foundation O‘ahu

Group shot of donation recipients and Hawaiian and Alaska Airlines' community leaders

From left to right: Debbie Nakanelua-Richards, Hawaiian Airlines & Alaska Airlines; Denise Kekuna, Friends of Hōkūle‘a and Hawai‘iloa; Arden Salassa, Make-A-Wish Hawai‘i; Tyler Kurashige, Big Brothers Big Sisters Hawai‘i; Dr. Kim-Anh Nguyen, Blood Bank of Hawai‘i; Daniel Chun, Hawaiian Airlines & Alaska Airlines.

These organizations use donated points to support a wide range of critical needs, including transporting patients and caregivers for medical treatments; enabling youth mentorship programs; supporting conservation teams in remote areas; rescuing and relocating animals; coordinating disaster response; and connecting cultural practitioners across the Hawaiian Islands.

As a local nonprofit with a statewide mission, these points are truly transformative. Air transportation is one of our biggest operational costs, and Hawaiian Airlines consistently steps forward to help us reach the communities that rely on us. This gift allows us to focus more time and lifesaving resources on the people we serve.”

Dr. Kim-Anh Nguyen

President & CEO, Blood Bank of Hawai‘i

Hawaiian Airlines established a charitable program — previously known as HawaiianMiles Charities — nearly 20 years ago to provide members an easy, meaningful way to contribute to organizations strengthening Hawaiʻi. The program’s impact has grown annually, with millions of miles (now points) donated by members and matched by the airline to help nonprofits travel where they are needed most.

With Atmos Rewards, the new loyalty program of Hawaiian Airlines and Alaska Airlines, the tradition continues under a new name: Atmos Giving by Hawaiian. Members can donate points year-round to any of the 14 partners, helping ensure vital services continue across the state and throughout the Pacific region.

During this holiday season, Hawaiian Airlines encourages Atmos Rewards members and guests to consider supporting these partners by donating points, volunteering, or learning more about each organization’s mission.

Donate points to charities with Atmos Giving by Hawaiian

Visit hawaiianairlines.com

About Alaska Air Group

Our continued commitment to resilience and reliability

December 3, 2025
On The Record
Alaska Airlines
3 min read

When running an airline, the only constant is change. Each day more than 1,400 flights take off across Alaska Air Group. Behind every one of them is a complex network of systems, processes, aircraft and the work of our 30,000 dedicated employees. When everything goes as planned, our guests never notice what it takes to get you to your destination.

When something unexpected happens – like a government shutdown or an IT outage – our job is to respond, care for our guests and return to normal operations as soon as possible.

In the last couple months, we’ve seen our fair share of curveballs, and we just provided updated guidance to investors that outlines the corresponding financial impact. Here’s an overview of the impacts from the last quarter and how we’re preparing for the future:

Government shutdown

In October, the federal government shutdown led the FAA to mandate flight reductions, which resulted in roughly 600 cancellations across Alaska, Hawaiian and our regional operation, impacting approximately 40,000 guests. The disruption and lost revenue are expected to equate to a $30 million loss for the quarter.

The strategic plans we implemented to reduce the impact and the resilience of our operating teams allowed our operation to recover quickly once the shutdown ended.

IT outages

Following our late October IT outage that affected flight operations, we engaged a third-party consultant to conduct a comprehensive audit of our IT infrastructure and processes. We have begun to implement recommendations and will continue to invest in resiliency in our data centers. The IT outage and a third-party cloud services outage around the same time led to roughly 400 flight cancellations and are expected to cost Alaska a combined $50 million this quarter due to lost revenue and operational recovery costs.

Returning to resilience and reliability

Despite a year with more turbulence than we planned for, we have made meaningful progress on the integration between Alaska and Hawaiian. In the midst of these challenges, our employees just ran the best operation over Thanksgiving in the industry, with the most on-time performance of any carrier, and we’re well positioned to head into next year focused on executing our Alaska Accelerate strategic plan: launching new service to Europe, unlocking the full power of Atmos Rewards, and bringing our premium experience to even more guests.

Alaska Airlines and Hawaiian Airlines soar to the top of Thanksgiving travel

December 2, 2025
Company
Alaska Airlines
17 min read

Summary

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In our first combined Thanksgiving travel season since achieving a single operating certificate, Alaska Airlines and Hawaiian Airlines have topped the list for guest reliability

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We’re continuing the holiday celebrations across our combined network with newly announced Cyber Week sales

With a record number of passengers taking to the sky this Thanksgiving holiday, Alaska Airlines, Hawaiian Airlines and our regional air carrier, Horizon Air, provided the most dependable air service to guests on nearly 7,100 flights between Wednesday, Nov. 26 and Sunday, Nov. 30. This achievement reflects the dedication of our 35,000 employees in delivering outstanding care to our guests.

Collectively, our airlines led U.S. carriers in key performance metrics:

We appreciate our guests’ trust and confidence in our ability to provide reliable transportation during the busy Thanksgiving holiday time. Our employees consistently deliver a premium, caring experience for our guests, and this Thanksgiving was no exception. I am grateful to those who dedicated their holiday to supporting our guests and maintaining an excellent travel experience.”

Jason Berry

Chief operating officer, Alaska Airlines

Alaska and Hawaiian lobby at PDX airport

Get in on the Travel Tuesday fun

On the heels of Black Friday and Cyber Monday, Alaska and Hawaiian are celebrating Travel Tuesday by offering exclusive, one-day-only BOGO offers. Whether you are drawn to the vibrant buzz of Tokyo or Seoul, or have your sights set on an adventure down under in Sydney, the airlines have you covered. Visit alaskaair.com or hawaiianairlines.com for terms and conditions.

More deals will be shared throughout the week. Travelers are encouraged to visit alaskaair.com and hawaiianairlines.com daily as new deals are added.

Visit alaskaair.com

Visit hawaiianairlines.com

About Alaska Air Group

Skip the mileage run and earn status points by supporting sustainable aviation fuel

December 1, 2025
Loyalty Sustainability
Alaska Airlines
12 min read

View of palm trees, sky and aircraft flying

As Alaska Airlines and Hawaiian Airlines’ guests prepare to explore our combined network on their end-of-year travels, Atmos Rewards loyalty members can earn additional status points — and maintain or upgrade their status or reach their next milestone — by joining our journey to help scale sustainable aviation fuel (SAF).

Through the end of the year, Atmos Rewards members can earn 500 status points for every $100 contribution to sustainable aviation fuel (SAF), up to a maximum of 5,000 status points, which count toward status and milestone qualification.

man shopping on cell phone outside of building

From the comfort of their home — or onboard our Wi-Fi equipped cabins — members can contribute at alaskaair.chooose.today/eoy2025 through Dec. 31 as an alternative to the year-end “mileage run.”

Join our EverGreen Journey and earn status points

In 2023, in partnership with Chooose, Alaska Airlines became the first U.S. passenger airline to offer guests the ability to earn status points by helping offset carbon emissions through SAF contributions when booking a flight. SAF, which can lower life-cycle carbon emissions by up to 80% compared to traditional jet fuel, is a key lever in our five-part path to net-zero carbon emissions by 2040.

Over the past two years, more than 80,000 guests have joined us in our efforts to help scale sustainable aviation fuel, providing an important tailwind in our EverGreen journey.

Visit alaskaair.com

Visit hawaiianairlines.com

Home for the holidays: A Neighbor Island pilot’s Thanksgiving reflections

November 24, 2025
People
Hawaiian Airlines
15 min read

Summary

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Growing up island hopping and now flying Boeing 717s, Captain Wailani celebrates how aloha and ʻohana take flight across Hawaiian Airlines’ Neighbor Island network during the festive season.

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During the Thanksgiving travel period, Hawaiian Airlines will operate over 140 Neighbor Island flights daily, from before sunrise to well after sunset, to ensure our guests reach their Hawaiʻi holiday destination with ease.

The company of friends and family is what makes the festive season warm and bright. For Hawaiian Airlines Boeing 717 Captain Wailani W., helping people reunite across the Neighbor Islands during the holidays is more than just part of the job — it’s a way to honor the spirit of community and togetherness that defines life in Hawai‘i.

Born and raised on Oʻahu, Wailani has proudly piloted Hawaiian’s Neighbor Island routes since 2022 — a decision that has kept him close to the people and places he loves most.

“Sometimes when I’m flying, I think about being a kid and taking the DC-9 to visit family on the other islands. Now, as a 717 pilot, I take a lot of pride in helping kamaʻāina (residents) and local families make similar travel memories — especially during the holidays.”

During the Thanksgiving travel period, we’ll operate over 140 Neighbor Island flights daily, as early as 5:30 a.m. and as late as 9:30 p.m., to ensure our guests reach their Hawaiʻi holiday destination with ease.

While our local network helps bridge the Neighbor Islands and Hawaiʻi’s remote communities year-round, that connectivity carries even deeper meaning during the holidays.

“On the 717, we take a lot of pride in serving guests from all over by providing them with a safe and comfortable Neighbor Island travel experience so they can be with loved ones for life’s most important shared moments,” Wailani explained.

“There’s definitely a stronger sense of togetherness onboard this time of year, and it reminds me how special and unique our Island home is,” Wailani added. For him, every Neighbor Island trip is more than just another flight — it’s an opportunity to welcome every guest with aloha and keep Hawaiʻi connected.

“We’re all ʻohana at Hawaiian Airlines, and weʻll welcome every passenger this Thanksgiving as a part of that ʻohana.”

Wailani’s Hawaiʻi holiday travel tips

Plan for spotty weather and stay flexible

This time of year is ānuenue (rainbow) season, with frequent passing showers and crisp mornings. Higher elevations can also bring cooler temperatures. Pack appropriately and embrace Hawaiʻiʻs unique winter charm.

Give yourself extra time

Holiday travel means busier airports. Give yourself some extra time by checking in and paying for any bags on our mobile app and website before arriving at the airport.

Kamaʻāina, don’t forget about your Huakaʻi by Hawaiian perks

Huakaʻi by Hawaiian members enjoy a free checked bag – inclusive of surfboards, golf bags and other sports equipment – on Neighbor Island flights, as well as exclusive travel deals.

Show aloha always

Be kind and courteous to our employees – from gate agents to flight attendants – and, most importantly, to one another.

Visit hawaiianairlines.com

Statement on Olympic Pipeline impacts

November 24, 2025
On The Record
Alaska Airlines
3 min read

Nov. 25, 2025 – 10:30 a.m. PT

With the expected resumption of service from the Olympic Pipeline serving Seattle–Tacoma International Airport, we are returning to normal operations. We have discontinued all planned fuel stops but will continue to tanker and truck in additional fuel on a reduced basis as the pipeline increases to normal capacity. No other operational impacts are expected. Thank you to our guests for their understanding as we worked to minimize the impacts from the fuel leak.

Nov. 24, 2025 – 12:30 p.m. PT

We continue to minimize the impacts of the Olympic Pipeline fuel leak. We do not expect disruption to our operations at Seattle-Tacoma International Airport through the Thanksgiving travel week.

To ensure our scheduled service is maintained, we have implemented strategies to manage our fuel:

Tankering fuel on inbound flights to Seattle – including the ability to roundtrip fuel from the departure city, reducing the amount of fuel needed from SEA;
Maintaining and expanding trucking operations to bring in additional fuel supply;
Adding a fuel stop to roughly a dozen flights per day. A fuel stop allows a flight to depart Seattle with limited fuel, land at an airport along the flight’s route to on board additional fuel and then continue onto the destination airport – without passengers deplaning. The dozen flights selected for a fuel stop change daily but are focused on transcontinental routes (such as SEA-JFK) and flights to the Hawaiian Islands. Similarly, the fuel stop locations change daily. We sincerely apologize to the guests whose flights are impacted.

We have not canceled any flights due to fuel supply issues because of our ability to manage fuel using these strategies. We remain in close communication with Olympic Pipeline, refineries and our airport partners, and will communicate if we begin to see operational impacts.

Alaska Airlines is the official airline of the Seattle Torrent

November 21, 2025
Community
Alaska Airlines
18 min read

Summary

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Alaska is proud to be the official Airline of the Seattle Torrent.

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The partnership celebrates the two brands’ hometown spirit and will offer rewarding moments for fans through Alaska’s top-ranked Atmos Rewards loyalty program.

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As of this year, Alaska proudly sponsors three professional women’s sports teams in Seattle and every team that calls Climate Pledge Arena home.

This month, Seattle’s Professional Women’s Hockey League (PWHL) expansion team gained an official name – and an official airline. As longtime tenants of Climate Pledge Arena, we’re thrilled to welcome the Seattle Torrent into our home and our hub as they hit the ice for their inaugural season.

The partnership celebrates the two brands’ hometown spirit and the synergy between the global nature of the game and Seattle’s role as Alaska’s global gateway. The partnership will also offer rewarding moments for fans through Alaska’s top-ranked Atmos Rewards loyalty program.

As of this year, Alaska proudly sponsors three professional women’s sports teams in Seattle. We have partnered with the Seattle Storm for over 10 years and teamed up with the Seattle Reign this past season. As a founding partner of Climate Pledge Arena, we are also so proud to sponsor every team that calls the arena home, through our partnerships with the Torrent, Storm and Kraken. And with the addition of the Torrent, Climate Pledge Arena is the only arena in the United States that is a permanent home to two professional women’s sports teams.

The last five years have made it clear: Seattle is a hockey city, and as the hometown airline, we’re thrilled to team up with the Torrent as they usher in a new era of hockey in Seattle. This partnership will provide us with new opportunities to engage with our local community, while sharing the excitement of the PWHL with our city and our guests.”

Eric Edge

Vice President of Brand and Marketing, Alaska Airlines

As the number one airline in Seattle with the most daily flights, Alaska offers over 100 nonstop destinations, including flights to Tokyo and Seoul, with upcoming service to London, Reykjavik and Rome.

Alaska Airlines has been a longtime supporter of women’s sports, and we’re thrilled they were eager to join the Seattle Torrent’s roster. With Alaska Airlines’ strong presence in Seattle and Climate Pledge Arena, this partnership was a natural fit and we’re grateful for their warm welcoming of the Torrent to the Pacific Northwest.”

Chelsea Purcell

Vice President, Partnerships, PWHL

The Torrent take the ice for their home opener at Climate Pledge Arena on Friday, Nov. 28 at 1 p.m. PT, followed by four consecutive home games for fans to get their fill of Torrent action live (December 3, 17, 21, and 23). Season Ticket Memberships, Partial Season Ticket Packages, 3-Game Mini Packs and Single Game Tickets are available now at thepwhl.com/tickets.

Stay tuned for special fan opportunities from Alaska and Atmos Rewards during games throughout the season.

Seattle Torrent goalkeeper defending against a shot

Visit alaskaair.com

About Alaska Air Group

Huakaʻi by Hawaiian celebrates one year of connecting kamaʻāina with its most generous deal yet

November 20, 2025
Loyalty
Hawaiian Airlines
16 min read

Summary

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Hawaiian Airlines celebrates the first anniversary of its free travel benefits program for Hawaiʻi residents, which has attracted over 300,000 members and facilitated more than 50,000 trips with perks like free checked bags and exclusive travel deals.

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To commemorate the milestone, Huakaʻi members can book a Neighbor Island flight and receive a second ticket for just taxes and fees, available through Saturday evening. The offer highlights Hawaiian Airlines’ ongoing commitment to serving kamaʻāina with care and hospitality.

One year ago, Hawaiian Airlines proudly became the first airline to introduce a free travel benefits program created exclusively for Hawaiʻi residents. Since then, more than 300,000 kamaʻāina have joined Huakaʻi by Hawaiian to receive extra benefits on their travel.

Huakaʻi members have enjoyed exclusive deals traveling within the islands and to destinations like Alaska, Japan, Las Vegas and beyond, with more than 50,000 trips booked through the program. From surfboards to suitcases, countless bags and boards have flown for free.

To mark this special occasion, Hawaiian Airlines is offering its best Neighbor Island deal yet:

Buy one, get one ticket for just taxes and fees on Neighbor Island flights for Huakaʻi members.

Available today through Saturday, Nov. 22 at 9:59 p.m. HST, Huakaʻi members can book their next Neighbor Island flight and bring along their partner, family member or friend for just the cost of taxes and fees.

This anniversary offer is a mahalo to our community and a reminder of our commitment to serve Hawaiʻi with care, compassion, and most importantly hoʻokipa. Hawaiian Airlines remains the No. 1 trusted and preferred airline for kamaʻāina, with a legacy of service that spans generations. Thank you for choosing to fly with us, and we look forward to continuing to serve the people of Hawai‘i for years to come.”

Alisa Onishi

Managing director of Hawai‘i marketing , Hawaiian Airlines and Alaska Airlines

To take advantage of this exclusive offer, Huakaʻi by Hawaiian members must sign into their Atmos Rewards account and click on “discounts and companion fares” within their profile. Not a member yet? Join our program by 2:59 p.m. HST on Friday, Nov. 21 to receive your code (available the following day). All flights can be booked using the unique code at hawaiianairlines.com and alaskaair.com. Terms and conditions apply; please visit the official webpage for more information.

Guests will continue to enjoy Hawaiian’s signature brand experiences, brought to life by our remarkable employees, along with the reach of the expanding joint global network in combination with Alaska Airlines, and the industry-leading benefits of our new combined Atmos™ Rewards loyalty program.

In addition to monthly travel deals, Huakaʻi by Hawaiian members also have access to exclusive partner offers. Past offers have included triple miles redemption at Foodland, UH Athletics ticket giveaways and discounts for Ocean Course at Hōkūala, to name a few. Looking ahead, Huakaʻi members can expect even more exclusive benefits, including a 50% bonus and status points on Neighbor Island flights coming to Atmos Communities in 2026.

To join Huakaʻi by Hawaiian and enjoy all our discounts and offers, including a free checked bag between the islands, quarterly Neighbor Island discounts, and monthly rotating deals, visit hawaiianairlines.com/huakai.

Visit hawaiianairlines.com

From summit to solutions: Alaska Airlines and Hawaiian Airlines partners with MT2030 to empower mountain communities

November 18, 2025
Sustainability
Alaska Airlines
22 min read

Summary

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Alaska Airlines and Hawaiian Airlines are investing in the future of the communities we serve by partnering with Mountain Towns 2030 (MT2030).

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In the heart of America’s mountain towns — where alpine trails meet bluebird skies — communities are facing the growing challenges of climate change. These towns, often nestled in remote, high-altitude regions, are particularly vulnerable to environmental shifts and have become increasingly susceptible to droughts, wildfires, avalanches and ecological degradation.

Alaska Airlines and Hawaiian Airlines are investing in the future of the communities we serve by partnering with Mountain Towns 2030 (MT2030), a nonprofit that empowers a movement of mountain communities committed to achieving net-zero carbon emissions by 2030.

Earlier this year, we became a major sponsor of the annual MT2030 Climate Summit to launch the MT2030 Elevate Scholarship, a program designed to remove financial barriers for community leaders eager to participate in the three-day event. Four scholarship recipients from California and Washington were selected to attend the October gathering, hosted in Breckenridge, Colo., and flown on Alaska Airlines. The group joined hundreds of industry professionals and stakeholders in conversations around complex climate challenges and solutions.

We hosted more than 600 attendees from 61 mountain communities and 37 ski resorts, with 118 speakers leading 49 sessions across a wide range of climate and sustainability topics. Our 2025 Summit was an overwhelming success, and we couldn’t have done it without Alaska Airlines’ partnership.”

Chris Steinkamp

Executive director, Mountain Towns 2030

Images provided by MT2030

Mountain communities are on the front lines of climate change, and the Mountain Towns 2030 Climate Summit was a powerful reminder of how progress happens when we collaborate. It was inspiring to see communities sharing real-world solutions and building connections that will accelerate climate action. The peer-led sessions and the MT2030 Elevate Scholarship recipients brought fresh perspectives that will help ensure every community has a voice in shaping a more sustainable future.”

Scott Coughlan

Environmental sustainability program manager, Alaska Airlines and Hawaiian Airlines

Images provided by MT2030

Alaska Airlines and Hawaiian Airlines are proud to connect our guests with legendary mountain communities and resorts, where adventure is a way of life. Before your next winter ski trip or summer expedition, consider these tips:

Many small choices make a big difference: Pack a lighter bag to help us burn less fuel, bring a reusable water bottle, and choose reef-safe sunscreen or SPF clothing to protect local water sources.

Join our EverGreen journey and earn elite-qualifying status points: Help us make air travel more sustainable by supporting our transition to sustainable aviation fuel (SAF). By making a SAF contribution, you can support carbon reductions and earn status points.

Travel responsibly: We fly to some of the most beautiful places on Earth and want our kids, grandkids and generations to enjoy these incredible locales as well. Follow Leave No Trace principles to protect the landscapes you love. Reduce your emissions by using shuttles, buses or carpooling when possible.

Support local and sustainability-driven businesses: When you arrive, choose accommodations, restaurants and tour operators that prioritize sustainability and are locally owned.

Visit alaskaair.com

Visit hawaiianairlines.com

Earn while you shred: Atmos™ Rewards members unlock bonus points with The Mountain Collective pass

November 14, 2025
Loyalty
Alaska Airlines
16 min read

Group of friends skiing in the Chic Chocs in Quebec Canada

Snow season is upon us, and legendary slopes around the world are readying for their time to shine. To get our guests up and riding this winter season, Alaska Airlines and Hawaiian Airlines are partnering with The Mountain Collective to offer an exclusive bonus to Atmos™ Rewards members.

The Mountain Collective is an international alliance of 27 premier ski destinations providing a season pass that includes two days of skiing at participating resorts and the option to purchase additional days at 50% off the window price (with no blackout dates). Atmos Rewards members who purchase a Mountain Collective pass by Dec. 12, 2025, will receive 5,000 bonus points, and Atmos Rewards elite status members will earn 10,000 points.*

Book a Mountain Collective pass and claim your bonus

Chairlift with a snowy volcano in background (Niseko, Hokkaido, Japan)

With the reach of our global network, oneworld and our additional global partners, we carry guests (and their winter gear) to winter sports destinations around the world – including the 27 Mountain Collective resorts:

United States

Alta Ski Area
Aspen Snowmass
Big Sky Resort
Grand Targhee Resort
Jackson Hole Mountain Resort
Snowbasin
Snowbird
Sugar Bowl
Sugarloaf
Sun Valley
Sunday River
Taos Ski Valley
Whiteface

Australia

Mt Buller

New Zealand

Coronet Peak + The Remarkables

Canada

Banff Sunshine
Bromont
Lake Louise
Le Massif de Charlevoix
Marmot Basin
Panorama Mountain Resort
Revelstoke Mountain Resort
Sun Peaks Resort

Japan

Niseko United

France

Chamonix
Megève

Chile

Valle Nevado

Ski and snowboard equipment are considered standard checked bags when flying on Alaska and Hawaiian – meaning no special item fees apply. And if you’re an Atmos Rewards member with status or are a holder of the Atmos™ Rewards Ascent Visa Signature^® card, Atmos™ Rewards Summit Visa Infinite^® card or the Hawaiian Airlines^® World Elite Mastercard^®, your checked bag allowance can also be used for your gear.**

Book a Mountain Collective pass and claim your bonus

Visit atmosrewards.com

Bright Sunny Day at Lake Louise Ski Resort, Alberta, Canada.

Skiers on the chairlift at Sunshine Village Ski Resort in Banff National Park.

*Limited-time offer terms and conditions: All Atmos Rewards members who purchase a new Mountain Collective pass for the 2025-2026 season between Nov. 1 and Dec. 12 will receive 5,000 points. Members must make a qualifying purchase via the URL provided in this email. Offer not valid for customers with an existing Mountain Collective pass for the 2025-2026 season. Points will post to the member’s Atmos Rewards account by early 2026, provided the Mountain Collective pass has not been refunded. Atmos Rewards members with status (Silver, Gold, Platinum and Titanium) will receive an additional 5,000 points (10,000 points total). To earn the additional 5,000 points, members must hold status as of the time of purchase. Points do not count toward status qualification. All Atmos Rewards terms and conditions apply. All Mountain Collective terms and conditions apply.

** Please log in to your account to view your Reward Rules for more information about the rewards associated with your Hawaiian Airlines^® World Elite Mastercard^® account.

The Atmos Rewards credit card program is issued and administered by Bank of America, N.A. Visa Signature and Visa Infinite are registered trademarks of Visa International Service Association and are used by the issuer pursuant to license from Visa U.S.A. Inc.

The Hawaiian Airlines^® World Elite Mastercard^® is issued by Barclays Bank Delaware, pursuant to a license from Mastercard International Incorporated. Mastercard, World Mastercard, World Elite Mastercard^® World Elite Mastercard for Business, and the circles design are registered trademarks of Mastercard International Incorporated.

Ready, set, Italia! Alaska Airlines opens ticket sales for new nonstop flights between Seattle and Rome on widebody 787 Dreamliner aircraft

November 13, 2025
Destinations
Alaska Airlines
29 min read

Summary

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We’ll fly daily, seasonal service to Rome starting on April 28, 2026, on our long-haul, twin-aisle 787-9 aircraft.

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Book now for airfares to Rome as low as $599 roundtrip.

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Guests will be welcomed on board with a new global experience, including lie-flat seats, enclosed suites and multi-course dining in Business Class.

Alaska Airlines is now selling tickets to Rome from our expanding global gateway in Seattle – another milestone as a growing global airline. We’ll offer daily, seasonal summer service between Seattle and Leonardo da Vinci Fiumicino International Airport in Rome beginning on April 28, 2026.

Due to strong guest response, we increased the Seattle-Rome flight frequency from 4 times a week to daily. We’re the only airline offering the convenience of a daily nonstop. On board, guests will enjoy a reimagined global travel experience on our widebody, long-haul 787 Dreamliner aircraft.

Guests can purchase roundtrip airfares to Rome as low as $599 at alaskaair.com. We’ll soon begin ticket sales for our new daily, year-round service between Seattle and London Heathrow, which also starts flying next spring.

Imagine exploring the sun-splashed ancient landmarks of Rome or strolling along the vibrant Thames in London. Alaska’s new international flights can take you to the heart of all the action – infused with the award-winning service, comfort and care that you expect from us as we connect the Pacific Northwest and Europe. Rome and London are two of the most popular and requested nonstop destinations from Seattle.

With our nonstop service from Seattle to Rome and London, we’re opening the door to two of the world’s most iconic regions with the style and care our guests expect from us. These new routes mark a tremendous step in our global expansion and reflect our commitment to delivering a premium international experience from Seattle. We’re elated to connect the Pacific Northwest to more of the world.”

Andrew Harrison

Chief commercial officer, Alaska Airlines

With Atmos™ Rewards, our award-winning loyalty program designed to deliver more choice, more rewards and more global access than ever before to our members, trips to Rome and London will earn big points: 1 point and 1 status point per mile flown. (Points can be redeemed for flights, hotels and more, and status points track progress toward status levels and milestones.) Later in 2026, members can choose how they earn based on distance traveled, price paid or segments flown – whichever works best for them.

New nonstop service to Italy

City pair	Start	End	Departure	Arrival	Frequency
Seattle – Rome	April 28, 2026	October	5:30 p.m.	1:15 p.m. +1	Daily
Rome – Seattle	April 29, 2026	October	3:25 p.m.	5:45 p.m.	Daily

All times local

A new Alaska global experience

Alaska is introducing a new curb-to-cabin experience on our widebody aircraft that will set the bar for international journeys from the U.S. What we’re sharing today is the first glimpse of the world-class experience we’re curating.

This is the Alaska experience our guests already love – taken to an entirely new level. We’re building the most extraordinary guest experience of any U.S. airline flying internationally. Our guests will feel the difference from the moment they take off to the moment they arrive.”

Todd Traynor-Corey

Vice president of guest products and experience, Alaska Airlines

Business Class amenities

Ultimate comfort with 34 enclosed suites outfitted with fully lie-flat seats in a 1-2-1 seating configuration, privacy doors, direct aisle access from every seat, 18” HD monitors to enjoy inflight entertainment with noise-reducing headsets, a power outlet at each seat and wireless charging
Enjoy Alaska Lounge access to kick off your journey in style with West Coast-inspired light meals, wines, brews and cocktails in a relaxing space
Multi-course, elevated dining on board with a variety of selections to choose from that can be pre-ordered, along with fine wines and inspired cocktails
We’re creating a culinary journey by bringing the best of the West Coast to the world with our Chef’s (tray) Table program, and partnerships with Salt and Straw, Straightaway Cocktails and Stumptown Coffee, to name a few
Enhanced comfort and care with Filson bedding and blankets, and amenity products by Salt & Stone – collaborations with our West Coast partners

Premium Class and Main Cabin amenities

Premium Class seating that offers more legroom, priority boarding and personal power outlets
Two chef-inspired meals served in Premium Class and the Main Cabin during the flight, along with complimentary beer and wine (complimentary spirits are also offered in Premium Class)
An extra layer of comfort with Filson blankets and comfort kits with Salt & Stone products
Free onboard entertainment provided with seatback monitors showcasing new release movies and classic films, as well as dozens of TV show

Alaska is set to bring ultra-fast Starlink Wi-Fi to our 787-9 aircraft in fall 2026. The service will be free for Atmos Rewards members thanks to T-Mobile.

Our Seattle Global Gateway: Home base for the Dreamliner

In addition to serving Rome and London from Seattle next spring, we currently fly the Dreamliner to Seoul Incheon. The aircraft will begin serving Seattle-Tokyo Narita in 2026, a route that has been flown with the A330 since May. (We start flying to Reykjavik, Iceland, on May 28, 2026, with a 737 MAX 8 aircraft.)

Title

By 2030, we plan to serve at least 12 intercontinental destinations from Seattle, with additional routes to be announced in the years to come. We currently have four 787-9s in our fleet; a fifth is scheduled to be delivered by the end of this year.

To support Alaska’s transformation, we’re establishing a 787 hub in Seattle, deploying up to 17 Dreamliners across our global network. Our Seattle home base is the largest airline hub on the West Coast, serving 109 nonstop destinations across our network for convenient travel options and connections.

Hawaiian Airlines’ widebody A330s, dedicated to long-haul flights to and from Hawai‘i and based in Honolulu, will undergo substantial upgrades over the next few years, including all-new interiors, updated lie-flat seats and refreshed main cabin seating.

Earn more with the Atmos™ Rewards Summit Visa Infinite^® card

Our new Atmos™ Rewards Summit Visa Infinite^® card is designed for the global traveler. Cardholders earn 3 points for every $1 spent on all eligible foreign purchases, and that’s in addition to earning 3 points for every $1 spent on eligible Alaska Airlines and Hawaiian Airlines purchases. Plus, earn 1 status point for every $2 spent on eligible purchases, making the card the fastest path to earning status. A key benefit: A 25,000-point Global Companion Award that’s earned after qualifying purchases on a new account and annually after each card anniversary – cardholders can redeem it for up to 25,000 points off a companion award ticket.

Visit alaskaair.com

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