Alaska Air Group reports first quarter 2026 results

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Summary

Led the industry in on-time performance in the first quarter

Extended Bank of America partnership, delivering improved economics and capabilities for our Atmos™ Rewards program

Premium revenue increased 8% year-over-year and over 90% of premium fleet retrofits completed ahead of peak summer travel season

Alaska Air Group (NYSE: ALK) today reported financial results for the first quarter ending March 31, 2026.

Even in a volatile quarter, we’re seeing clear evidence that our long-term Alaska Accelerate plan is working. We’re leading the industry in on-time performance, achieving a significant integration milestone with a single reservation system, generating incredible loyalty growth with Atmos Rewards and driving strong international demand as we launch service to Europe. I’m confident in our people, our plan, and our future.”

Ben Minicucci

President & ceo, Alaska Air Group

Quarter in review

Air Group reported first quarter Generally Accepted Accounting Principles (GAAP) pretax margin of (9.6)% and GAAP net loss of $193 million, or $1.69 per share. Our first quarter adjusted pretax margin was (8.6)% and our adjusted net loss was $192 million, or $1.68 per share.

Air Group began the year with solid operating momentum, though first quarter 2026 results were impacted by sharply higher fuel prices and localized demand disruptions as a result of historic rainstorms in Hawaiʻi and civil unrest in Puerto Vallarta ahead of the peak spring break travel season. These markets represent approximately 30% of Air Group capacity. Despite these headwinds, demand remained resilient and the company continued to execute against integration priorities and Alaska Accelerate initiatives.

First quarter revenue totaled approximately $3.3 billion, with unit revenue up 3.5% year-over-year despite a nearly 1 point headwind from Hawaiʻi and Puerto Vallarta. Premium demand continued to outperform as fleet retrofits and Starlink installations progressed. Managed corporate travel increased 19% year-over-year, supported by an expanding global network. Our international long-haul expansion continues to perform strongly with Seattle-Tokyo reaching profitability less than one year after launch and load factors exceeding 90% on both Seattle-Tokyo and Seattle-Seoul routes.

Atmos Rewards membership and co‑brand credit card remuneration both grew double digits year-over-year, with particularly strong momentum in Hawaiʻi. Further, our new long‑term extension and expansion of our co‑brand partnership with Bank of America improves economics and will drive incremental growth in cash remuneration for Air Group in 2026 and beyond.

Unit costs increased 6.3% year-over-year, in-line with expectations, reflecting the final quarter of normalization for Alaska’s 2025 flight attendant contract, as well as temporary impacts from weather-related disruptions. The quarter also delivered progress in core cost performance, including improvements in aircraft utilization, productivity, and maintenance execution, while returning to industry-leading operational reliability.

First quarter fuel costs increased materially due to elevated crude and refining prices, averaging $2.98 for the period. Excluding higher fuel costs and the one‑time disruptions in Hawaiʻi and Puerto Vallarta, results would have exceeded the midpoint of original first quarter expectations.

Second quarter forecast information

For full year 2026, our visibility to earnings is limited due primarily to ongoing fuel price volatility. Until conditions stabilize and we have better sight to earnings beyond the current quarter, we have suspended full-year guidance. Similarly, for the second quarter, the range of potential financial outcomes remains wide and difficult to predict, as recent geopolitical factors have resulted in sharp and unpredictable changes in fuel prices. As a result, we’re providing detailed assumptions on unit revenue and unit costs, in lieu of our traditional EPS guidance range.

Second quarter capacity is expected to be up approximately 1% year-over-year, down nearly a point from original expectations, reflecting proactive trimming of capacity in May and June.  Second quarter unit revenues are trending to be up high single digits year-over-year, with a path to increasing 10% year-over-year, assuming demand strength and yield trends sustain the rest of the period. This expectation is despite a 2-point headwind from storms in Hawai’i that have impacted near term demand.

Second quarter year-over-year unit cost performance is expected to be approximately 1.5 points higher than the first quarter, driven by close‑in capacity reductions and several transitory factors. These include crew training costs associated with the ramp‑up of international widebody flying, a year‑over‑year headwind from prior aircraft sale gains, and a planned employee recognition expense tied to achieving a single passenger service system – an important integration milestone. Unit costs are expected to inflect downward in the second half of the year to low single‑digit growth.

Fuel remains the largest source of near‑term uncertainty. April fuel is expected to be approximately $4.75 per gallon, and we expect the quarter to average approximately $4.50 based on the forward curve today.  This assumption adds approximately $600 million of expense to the second quarter, equivalent to an earnings per share headwind of $3.60. We expect to consume approximately 297 million gallons of fuel in the quarter based on our current capacity plan.

Our assumed tax rate is 32%, though this could change dependent on the full year outlook as we exit the quarter. Any tax accrual changes are not expected to have cash flow impacts, as we do not expect to incur cash taxes in the near term. Taken together, the revenue, cost, and fuel assumptions result in an adjusted loss per share estimate of approximately ($1.00). Absent the fuel price spike, we would have guided to a solidly profitable quarter.

Despite the challenging near‑term backdrop, Air Group continues to operate from a position of strength, supported by a healthy balance sheet, strong liquidity, approximately $20 billion in unencumbered assets, and disciplined capital allocation. Our continued focus on Alaska Accelerate initiatives to build scale, relevance and loyalty position us well to build a higher‑quality, more durable revenue mix, while maintaining focus on cost discipline and operational excellence.

Financial results

  • Generated $421 million of operating cash flow in the first quarter.
  • Repurchased 4.7 million shares of common stock for $203 million in the first quarter, with year-to-date repurchases totaling $250 million as of April 20, 2026.
  • Had approximately $20 billion of unencumbered assets, including 124 aircraft and our loyalty program, at March 31, 2026.
  • Made $340 million in total debt payments, including $113 million in prepayments in the first quarter
  • Ended the quarter with a debt-to-capitalization ratio of 61%, and trailing twelve months adjusted net leverage of 3.3x.
  • In April, the Company exercised the accordion feature of its revolving credit facility, increasing total available commitments under the agreement from $850 million to $1.1 billion and increasing total liquidity to $2.9 billion.

Operational updates

  • Led the industry in on-time performance in the first quarter.
  • First airline to install Starlink high-speed Wi-Fi on full Regional fleet, with the first equipped Mainline aircraft now in service and fleetwide completion expected by the end of 2027.
  • Completed more than 90% of Boeing 737 cabin retrofits, with full completion expected by this summer.
  • Alaska, Hawaiian, and Horizon maintenance teams earned the FAA’s Diamond Award of Excellence, recognizing industry-leading teamwork and dedication to aviation safety, marking 25 years for Alaska and Horizon, and 5 years for Hawaiian.

Commercial updates

  • Premium revenue increased 8% year-over-year.
  • Loyalty program cash remuneration increased 12% year-over-year.
  • Managed corporate revenue increased 19% year-over-year.
  • Our Seattle-Tokyo route reached profitability in March with load factors exceeding 90%, less than one year after its launch.
  • Launched Alaska’s new International Business Class on 787‑9 aircraft with enclosed suites, elevated dining, and upgraded amenities, alongside refreshed Premium and Main Cabin offerings and planned Starlink connectivity.
  • Launched a single Alaska-Hawaiian mobile app, simplifying booking, check‑in, and day‑of‑travel management as part of the transition to a single passenger service system.

Other highlights

  • Announced the election of Lindsay-Rae McIntyre as Chief People Officer of Alaska Airlines, Inc. effective April 1, 2026.
  • Supported the Hawaiʻi Community Foundation – Stronger Hawaiʻi Fund and the Hawaiian Council – Kāko‘o O‘ahu to aid with immediate and long-term relief efforts related to the historic floods in Hawaiʻi.
  • Atmos™ Rewards received multiple industry accolades, including Best Innovation in Airline Loyalty and Best New Personal Credit Card from The Points Guy, Best Airline Rewards Program of 2026 from NerdWallet, and Best Frequent Flyer Program of 2026 from WalletHub.
  • Named to Glassdoor’s 2026 list of Best Places to Work, highlighting our people-first, inclusive culture, career-growth pathways, and benefits.
  • Named to TIME Magazine’s 2026 list of America’s most iconic companies.

A conference call regarding the first quarter results will be streamed online at 11:30 a.m. EDT/ 8:30 a.m. PDT on April 21, 2026. It can be accessed at www.alaskaair.com/investors. For those unable to listen to the live broadcast, a replay will be available after the conclusion of the call.

About Alaska Air Group

Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

Alaska Air Group and Bank of America expand long-standing credit card partnership

Summary

Cardholders will benefit from enhanced value across the full suite of Atmos Rewards credit cards over time.

Alaska Air Group will move toward a single issuer for its Atmos Rewards credit cards.

The extended partnership is expected to drive incremental value for both companies.

Alaska Air Group Inc. (NYSE: ALK) and Bank of America (NYSE: BAC) today announced a multi-year extension of their co-branded credit card agreement – a continuation of the bank’s largest co-brand partnership. For more than 30 years, the strategic partnership has put an industry leading co-branded credit card in the wallet of millions of travelers and helped build various features of the airline’s brand, including the famous Companion Fare.

Bank of America has been a foundational partner to Alaska’s growth over the last few decades. Together, they have helped us build the airline industry’s most generous and valuable loyalty program. Extending this partnership will mean even greater benefits for cardholders, taking them further as Alaska and Hawaiian expand across the globe.”

Ben Minicucci

President & ceo, Alaska Air Group

The renewed agreement will deepen integration between Alaska and Bank of America by:

  • Creating incremental value for both companies.
  • Increasing investment in the Atmos Rewards brand, Alaska and Hawaiian’s lounge program, and enhancing the suite of credit cards (including new cards and refreshes of existing cards).
  • Enhancing technology and the cardholder experience, including expanded benefits across multiple card offerings.

Alaska Air Group has been an exceptional partner for more than three decades, and this extension reflects our shared commitment to delivering meaningful value for cardholders. Together, we’re investing in innovation, enhancing the cardholder experience, and supporting the continued growth of the Atmos Rewards platform — while creating long term value for both companies.”

Dean Athanasia

Co-president, Bank of America

Alaska and Bank of America are working toward BofA becoming the single issuer of all co-brand credit cards for the Atmos™ Rewards program, which has been recognized as the best Airline Rewards Program for 2026 by NerdWallet.

Remuneration from the co-brand card portfolio grew 10% in 2025, fueled by the launch of the Atmos Rewards loyalty program and the new premium Summit Visa Infinite® card. The Summit card continues to exceed acquisition and spend expectations, achieving significant average spend levels, driven by a compelling value proposition that includes exclusive lounge access and a unique Global Companion Award. This appeal has attracted new premium, high-spending customers and earned industry recognition, including being named The Points Guy’s best new personal credit card earlier this year.

The expansion of the card portfolio is expected to accelerate the growth of Alaska’s loyalty platform beyond the incremental $150 million in profit outlined in the Alaska Accelerate strategy. The extension with Bank of America reinforces this momentum, strengthening the partnership and supporting sustained long-term value creation through the loyalty ecosystem.

Atmos Rewards Credit Card Benefits

The Atmos Rewards co-brand credit cards, powered by Bank of America, continue to provide cardholders industry-leading benefits including:

Summit Visa Infinite® card
  • Access to an industry-leading 25,000-point Global Companion Award
  • Eight Alaska Lounge day passes annually
  • Three points for every $1 spent on all foreign transactions
  • Travel delay protection and more
    Ascent Visa Signature® card
    • Access to the famous Companion Fare ($99 + taxes/fees)
    • Free checked bag for cardholder and up to six travel companions
    • $100 off an Alaska Lounge+ membership
    • A faster path to elite status and more

    Questions & answers

    What does this extended partnership mean for current and future Atmos Rewards cardholders?

    The renewed agreement delivers expanded benefits, including increased investment in lounge programs, product enhancements and the potential for new card offerings. This ensures even greater value, more rewards and improved experiences for all Atmos Rewards members.

    What does Alaska Air Group moving towards a "single issuer" with Bank of America signify for customers?

    This initiative aims to streamline operations and further integrate the co-brand credit card experience across the entire Atmos Rewards portfolio, including Alaska Airlines and Hawaiian Airlines. It is designed to lead to more consistent, simplified, and enhanced services and offerings for cardholders.

    When can cardholders expect to see these new benefits and product enhancements, and how will they be notified of specific changes?

    We are actively working to introduce enhanced benefits in the future and new product features as they become available. Cardholders will be informed of specific updates through our standard customer communications process at the appropriate time.

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

    About Bank of America

    Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving nearly 70 million clients with approximately 3,500 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 59 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock (NYSE: BAC) is listed on the New York Stock Exchange. For more Bank of America news, including dividend announcements and other important information, visit the Bank of America newsroom and register for news email alerts.

    Hawaiian Airlines at the 2026 Merrie Monarch Festival

    Summary

    Hawaiian Airlines has proudly sponsored the Merrie Monarch Festival for over 50 years.

    Through its long-standing support of the festival, Hawaiian Airlines connects communities, families and cultural practitioners while perpetuating Hawaiʻi’s culture and traditions — showing the world that hula is not merely a performance, but a living history.

    As another unforgettable Merrie Monarch Festival comes to a close, Hawaiian Airlines is reflecting with gratitude on its many employees and partners who work hand-in-hand each year to make the revered celebration of hula possible.

    As another unforgettable Merrie Monarch Festival comes to a close, Hawaiian Airlines is reflecting with gratitude on its many employees and partners who work hand-in-hand each year to make the revered celebration of hula possible.

    Hawaiian has proudly sponsored the Merrie Monarch Festival for over 50 years, leveraging its operations to support hālau (hula groups), musicians, cultural practitioners and festival goers from across the Islands and beyond and carry them to that famous stage at Hilo’s Edith Kanakaʻole Stadium.

    Leading up to the festival

    In the weeks leading up to the festival, Hawaiian Airlines employees step in to support hālau, attendees, residents, vendors and cargo traveling to Hilo on Hawaiʻi Island for the festivities. Local artisans from around the state rely on Hawaiian Air Cargo to transport their goods to the various craft fairs and markets that pop-up during Merrie Monarch. Festival organizers also count on the service to transport supplies like its event collateral, as well as coveted surprises such as ipu heke (double gourd drums) and ʻukulele  made in Hawaiʻi and played to honor excellent performances at the competition

    Hawaiian this year added 46 additional roundtrip flights to accommodate the influx of travelers to Hilo. The airline gifted the festival organizers dozens of complimentary tickets to support the hālau traveling to Hilo in addition to special group rates and two free bags. Hawaiʻi residents enrolled in Huakaʻi by Hawaiian received a special discount for Neighbor Island travel for themselves and up to six companions.

    On the ground in Hilo

    From transporting guests in the air to moving them on the ground, Hawaiian returned its popular shopping shuttle for festivalgoers between Hilo International Airport and the Merrie Monarch Arts & Crafts Fair in downtown Hilo – making it easier than ever to shop local and support Hawaiʻi artisans. Hawaiian also operated a complimentary shuttle between the Edith Kanakaʻole Stadium and select Hilo hotels throughout the three competition days.

    On the last day of the Festival, over 29 Team Kōkua volunteers gathered with aloha and pride to walk in the Merrie Monarch Royal Parade. Parade watchers were also greeted with a float for the Royal Court of the festival assembled entirely by Hawaiian Airlines employee and retiree volunteers.

    Photo gallery: Hawaiian Airlines at the 2026 Merrie Monarch Festival

    Through its long-standing support of the Merrie Monarch Festival, Hawaiian Airlines connects communities, families and cultural practitioners while perpetuating Hawaiʻi’s culture and traditions — showing the world that hula is not merely a performance, but a living history.

    Here is a look back at Hawaiian Airlines at the 2026 Merrie Monarch Festival:

    legacy mentorship
    N361HA
    legacy mentorship
    N361HA

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

    Alaska Airlines and Tailsight launch AI-powered maintenance planning solution

    Summary

    The platform will help streamline the maintenance planning process to improve performance and reduce aircraft-on-ground time

    Alaska made an investment in the Texas-based AI company

    Alaska Airlines today announced an investment and strategic, multiyear partnership with Tailsight, an AI-powered maintenance planning and optimization platform. Alaska is the first major airline to deploy Tailsight’s platform, marking its formal market entry after close collaboration and development. The platform aims to improve the maintenance planning process, focusing on the downstream operational key performance indicators that matter most, including labor and parts utilization and reducing aircraft-on-ground (AOG) time. The announcement comes days before MRO Americas 2026 in Orlando, Florida, where Tailsight will showcase how its technology connects maintenance constraints, operational context and planner workflows in one shared system.

    Tailsight will transform Alaska’s maintenance operations by offering real-time insights beyond current capabilities. What gives me the most confidence is the team behind the product. For nearly two years, we have worked closely together to define requirements, shape the software and test it in real-world conditions. That depth of partnership is why we believe Tailsight can scale: it’s built by aviation experts and engineers.”

    Nathan Engel

    Vice president of maintenance operations, Alaska Airlines

    This milestone also highlights the airlines Alaska Accelerate strategy to invest in AI-driven software companies that enhance operations and generate long-term value as they expand.

    A new standard for maintenance planning

    Tailsight brings together fragmented inputs from maintenance systems, flight schedules, staffing, station capability rules and parts availability to create a constraint aware planning environment for airline technical operations. The platform creates optimized maintenance plans that account for real world constraints of labor, parts, station capability and aircraft readiness. The high-speed optimization engine helps planners generate, compare and refine maintenance plans in real time.

    Tailsight is built to provide a shared operational view of the fleet and station-level context, with key constraints surfaced so technical operations teams can:

    • Coordinate planning and execution with one view of work packages, constraints and readiness.
    • Align labor, parts and station capacity more effectively.
    • Adapt plans faster as conditions change so teams can coordinate to improve utilization across fleets and stations.

    Over the past two years, Alaska’s maintenance team has worked side by side with Tailsight to design the initial product requirements and software specifications and to validate the platform against real operational scenarios and airline-specific constraints. Looking ahead, Alaska and Tailsight will continue partnering on deployment, integration and ongoing product enhancements, using operational lessons learned to further strengthen the platform.

    Maintenance planning sits at the center of airline reliability, but the tools supporting it have lagged behind the operational complexity that teams manage every day. We built Tailsight to help airlines plan and adapt with greater speed, visibility, and confidence. We are proud to launch with Alaska.”

    Adam Houghton

    Chief executive officer, Tailsight

    Tailsight

    Tailsight is focused on the future of airline Technical Operations, building modern software that helps airlines operate with greater visibility, coordination, and adaptability. The platform brings maintenance planning and execution into one connected system built for the realities of airline operations. Tailsight’s leadership team brings deep expertise from across aviation software, including ForeFlight, Boeing, and Bell Textron.

    Tailsight is headquartered in Austin, Texas. Learn more at tailsight.ai.

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

    Alaska Airlines flies World War II, Vietnam War and Korean War veterans to Washington, D.C. in first Honor Flight of 2026

    On April 12, Alaska Airlines’ Boeing 737-900ER hummed at the gate at San Francisco International Airport, awaiting a special group of passengers. Clad in the airline’s patriotic “Honoring Those Who Serve” livery, the aircraft routinely flies with stars and stripes across the country. Today’s journey, however, was different.

    On board Alaska Airlines Flight 8 were 25 U.S. veterans — men and women who served across decades and around the world, including during World War II, the Vietnam War and the Korean War. Their trip was Alaska’s first sponsored Honor Flight of 2026 and a continuation of its 13-year partnership with the Honor Flight Network, whose mission is to celebrate America’s veterans by flying them to Washington, D.C., free of charge to visit the memorials built to commemorate their service.

    March Madness Alaska cheerleaders
    Cheerleaders at March Madness Alaska

    “Honor Flight’s goal is to give back to each veteran from every military branch,” says J’Keren Sears, senior public affairs manager for California at Alaska. “Each trip is an opportunity for veterans to reflect on their service and find camaraderie with others. Not every veteran received a warm welcome home. Through Honor Flights, we can say, ‘Your service mattered.’”

    Alaska will operate 21 Honor Flights in 2026, flying about 2,000 veterans alongside their chosen companions. “We work with different Honor Flight chapters throughout the West Coast, flying them from Seattle, Alaska, and several locations in Oregon and California — and, starting last year, Hawaiʻi,” says Alia Kaohi, community relations coordinator for California at Alaska.

    Sunday’s group on board Flight 8 included Nicholas Boyko, 100, and William Sims, 99, both World War II veterans who served in the U.S. Air Force and Navy, respectively. Sims also later served in Vietnam. Fellow passengers included Robert Rhodes, a 94-year-old Korean War Army veteran, and Vietnam veteran Dennis Wayne Garidel, who celebrated his 76th birthday on the flight.

    March Madness Alaska fans
    March Madness Alaska athletes
    March Madness Alaska athletes

    With demand outpacing availability, World War II, Korean War and terminally ill veterans are given higher priority for a free Honor Flight experience, while other applicants may wait for years. “There’s about a two-year wait for Vietnam veterans and closer to four years for Desert Storm veterans,” says Michael Singleton, president of the Honor Flight Bay Area Foundation. Veterans are selected based on when they applied and when they served.

    Once in Washington, D.C., participants embark on an emotional and often packed itinerary. This group’s stops include the Lincoln, Korean War, Vietnam War and World War II memorials; Arlington National Cemetery; and the Military Women’s Memorial, among others.

    March Madness Alaska team
    March Madness ALaska

    Behind the (literal) red carpet

    For Alaska Airlines, curating the experience starts long before takeoff, and employees like Alia are central to making it happen. She enlists dozens of employees to craft a memorable experience, entailing red carpet welcomes, gate celebrations with refreshments and even live entertainment. Teams across customer service, airport operations and inflight crews make the journey seamless, offering free checked bags, support through security and a First Class meal onboard. Ramp crews send flights off with banners, cheers and water cannon salutes. Even securing one of the four aircraft bearing the military livery requires thoughtful coordination with Alaska’s Network Operations Center in Seattle.

    Nome basketball team in front of Alaska Airlines aircraft tail
    Nome athletes at the airport

    Not just for veterans

    The patriotic experience is just as meaningful for employees, who often vie to work Honor Flight shifts. San Francisco-based flight attendant Deb C. first worked an Honor Flight in 2022. With a family lineage of military service, she now volunteers as a “guardian” with her husband, assisting veterans who travel without a companion. She has also played a role in one of the trip’s most emotional traditions: Mail Call.

    On the final evening in Washington, D.C., veterans are surprised with Mail Call, envelopes filled with letters from family, friends, schoolchildren and strangers thanking them for their sacrifice, dedication and service. For many, it’s a somber moment that echoes the days when handwritten letters were a lifeline and comfort during service.

    “The reactions are unforgettable,” Deb says. “There are tears, smiles and a lot of reflection. One veteran told me she received more letters that night than she did during her entire time in Vietnam.”

    From planning to takeoff to that final night in Washington, D.C., every detail is designed to create a meaningful experience. For many veterans, it represents acknowledgment, gratitude and a long-awaited welcome home. To learn more or get involved with the Honor Flight Network, visit honorflight.org.

    ASHA

    America250

    Alaska Airlines is a proud airline partner of America250, the national nonpartisan organization established by Congress to lead the nation’s 250th anniversary of the signing of the Declaration of Independence. Alaska Airlines and Hawaiian Airlines were founded as lifeline carriers of the country’s 49th and 50th states and have since grown into the fourth-largest global carrier in the U.S., connecting the American people to each other and the world. The combined carrier also operates a predominantly American-made fleet and is a proud employer of thousands of employees who identify as active-duty military or veterans.

    “Alaska is proud to honor servicemembers and celebrate our democracy and freedoms year-round. But we’re especially thrilled to play a small part in America’s 250th celebration,” said Megan Ouellette, vice president of public and government affairs. “The history of aviation and the histories of Alaska Airlines and Hawaiian Airlines are uniquely American. We’re also a company shaped by veterans — from the ramp to the CEO — and we honor servicemembers through programs like Fallen Soldier, a military employee resource group, and our Honor Flight partnership.”

    As part of the America 250 commemoration, Alaska’s three Honoring Those Who Serve aircraft will be adorned with a special decal. Guests flying on one of these aircraft between May and the end of 2026 should look for the special decal by the boarding door. As a token of appreciation and celebration, Alaska crewmembers will also be handing out special America 250 challenge coins to veterans flying on Honor Flights this year.

    “Our independence wouldn’t exist without their service,” Ouellette adds. “We’re proud to reflect that as we commemorate the 250th anniversary of the signing of the Declaration of Independence and the establishment of our democracy.”

    Update on bag fees

    Alaska-AirGroup-Featured

    Due to ongoing volatility in fuel prices and an uncertain global environment, Alaska Airlines is increasing its checked baggage fees for travel on North American Alaska Airlines and Hawaiian Airlines flights. Fees are increasing $5 for the first checked bag and $10 for the second checked bag. The new fees apply to flights booked on or after Friday, April 10, 2026.

    Atmos™ Rewards status members and eligible cardholders of an Atmos Rewards Visa or Hawaiian Airlines Mastercard will continue to enjoy their current baggage benefits. There are no changes to our Huaka‘i or Club 49 programs. Huaka‘i benefits remain in place for intra-Hawai‘i travel, and Club 49 benefits remain unchanged for travel to, from and within Alaska.

     

    The updated fees & policies apply to flights ticketed on or after April 10, 2026:

    CategoryPreviousNew
    First checked bag$40$45
    Second checked bag$45$55
    Third-plus checked bag$150$200
    First Class checked bag allowance70 lbs70 lbs
    Prepay bag discount$5 off online/mobile (four-plus hours to departure)No discount
    Oversized bag fee$200$200
    Oversized & overweight (≤70 lbs)$300$300
    Oversized & overweight (71–100 lbs)$400$400
    State of Alaska Club 49 travelThree free intrastate and two free to/from Alaska for Club 49Three free intrastate and two free to/from Alaska for Club 49
    State of Hawaiʻi travel$30 first bag; $40 second$30 first bag; $40 second
    State of Hawaiʻi Huakaʻi travelOne free Neighbor Island for Huaka‘iOne free Neighbor Island for Huaka‘i
    Tier 1 Elites / oneworld RubyOne free bag + companionsOne free bag + companions
    Active-duty militaryUp to five free bags (70 lbs each)Up to five free bags (70 lbs each)

    Alaska Airlines returns to the desert as the official airline of Coachella and Stagecoach

    Summary

    Alaska Airlines serves as the official airline of Coachella and Stagecoach music festivals, delivering a bold, immersive brand experience that transports festivalgoers “35,000 feet in the air” with exclusive prize moments and more

    Showcasing both its core strength and global network, Alaska makes the journey to the desert part of the experience with the most seats on flights to Palm Springs this April

    Alaska Airlines is back in the desert as the official airline of Coachella and Stagecoach, returning center stage for one of the most anticipated cultural moments of the year.

    After a showstopping debut last year, featuring a can’t miss activation that pulled in thousands of festivalgoers, Alaska Airlines is raising the bar again with a bold, immersive experience designed exclusively for Coachella and Stagecoach.

    Starting Weekend One of Coachella, Alaska invites music lovers to step out of the heat and into another world. The moment guests enter Alaska’s activation, they’re transported “35,000 feet in the air” — a full sensory escape inspired by flying above the clouds. Every detail is thoughtfully transformed, with unexpected design moments and photo ready ops highlighting Alaska’s newest global destinations, including London, Rome, Tokyo and Seoul.

    ASHA

    Coachella and Stagecoach are more than festivals, they’re defining moments in culture. We’re thrilled to return as the official airline, creating an experience that brings the energy of the festival to life and makes the journey to the desert just as memorable as the weekend itself.”

     

    Eric Edge

    Vice president of brand & marketing, Alaska Airlines

    Because no great festival break is complete without good vibes and good service, Alaska brings its signature hospitality to the desert. Guests can kick back with complimentary beverages and snacks from Alaska and Hawaiian, during select times, while recharging between sets.

    And for the first time at Coachella, festival goers can experience Alaska Airlines’ fastest Wi-Fi in the sky — on the ground and reimagined exclusively for the Alaska Airlines activation — during one of the world’s biggest music festivals. Guests can connect and stay online while posting, streaming and sharing every moment in real time. The on‑site Wi‑Fi experience offers fans a preview of what they can expect when flying with Alaska.

    Thanks to Alaska’s ongoing investment in connectivity and its partnership with T‑Mobile, guests can enjoy access to onboard Wi‑Fi on select Alaska Airlines and Hawaiian Airlines flights at no cost. Together, Alaska and T-Mobile are committed to keeping travelers connected wherever they go — making every journey, including trips to the desert this festival season, more seamless and enjoyable.

    PSP sign
    View of palm trees, sky and aircraft flying
    Caochella

    Before heading back to the music, Atmos™ Rewards members can step up to Alaska’s custom prize experience, where grabbing a colorful orb from the ball machine unlocks the chance to win unforgettable prizes, including roundtrip tickets anywhere Alaska flies. Anyone can join Atmos Rewards for free in just moments to play, earn miles and work toward elite status as part of Alaska and Hawaiian’s industry‑leading loyalty program.

    Plus, Alaska is giving away one million Atmos points over the three-weekend stretch, giving winners the opportunity to book their next dream vacation across Alaska’s growing network, including key markets along the West Coast, Hawaiʻi and to its expanding service to Europe and Asia.

    When it comes to getting to the desert, Alaska Airlines makes the journey part of the experience. Alaska offers more seats on flights to Palm Springs — one of the closest airports to Indio — just in time for Coachella, April 10–13 and 17–19, and Stagecoach, April 24–26. Together with Hawaiian Airlines, Alaska’s expansive network delivers easy connections from major West Coast hubs across the Pacific Northwest, California and beyond.

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

    Alaska Airlines expands Military Technician Transition Program to include new civilian career pathways at Hawaiian Airlines

    MTTP header

    Summary

    Qualified military servicemembers are invited to apply to Alaska Airlines’ Military Technician Transition Program for future careers at Hawaiian Airlines and its Seattle maintenance base. The program offers a direct pathway to FAA A&P licensure and a long‑term technician career with the combined carrier.

    Prospective MTTP applicants can apply now through May 31 at careers.alaskaair.com.

    Transitioning from military service to a civilian career can feel like stepping into unfamiliar territory. Alaska Airlines’ Military Technician Transition Program (MTTP) works to steady that journey by offering military personnel a clear, supported path toward long-term technician roles with Alaska Airlines, Horizon Air and, for the first time, Hawaiian Airlines.

    Now through May 31, qualified applicants can apply for MTTP openings at Hawaiian Airlines and its Seattle maintenance base. The program offers servicemembers the opportunity to support the combined carrier’s global growth while working on state‑of‑the‑art aircraft, including the Boeing 787 Dreamliner.

    This program has been tremendously successful on two fronts: supporting military members while prioritizing our need for highly skilled and motivated maintenance professionals. By bringing Hawaiian Airlines into the program, we’re expanding opportunities for military personnel and veterans to build well-paying, long-term civilian careers.”

    Deja Hubbard

    Director of talent acquisition outreach, Alaska Airlines

    Alaska’s MTTP was first launched in 2025 and has since transitioned 10 active-duty service members and veterans into fulfilling aviation careers across the company. The program plays a critical role in enabling Alaska, the fourth‑largest global carrier in the U.S., to maintain the highest safety standards.

    Separating from the military after 23 years of service…there’s a lot of hesitation. But I find I’m still leading teams of technicians and performing the same basic inspection practices I did before. All these things are very similar to what I was doing in the military.”

    Eddie Lengle

    A retired U.S. Air Force master sergeant, A&P line technician and '25 MTTP graduate Alaska Airlines

    What to expect

    MTTP participants receive various forms of assistance as they complete an FAA-approved Airframe and Powerplant (A&P) license prep program, a critical step toward receiving the essential certification and employment as an aircraft technician.

    To ease the financial burden, the program offers support for schooling costs and testing expenses, as well as flexible timelines that allow participants to choose classes aligned with their availability. Participants also receive access to dedicated mentorship from Alaska and Hawaiian’s maintenance leaders to help them stay on track academically and prepare for a civilian aviation role.

    Participants who complete the program and obtain their A&P license will then be offered employment at Hawaiian Airlines’ Seattle base as a maintenance technician. Learn more about what to expect on careers.alaskaair.com.

    Fostering a culture of safety excellence

    In March, Alaska, Hawaiian and Horizon maintenance teams were recognized for industry-leading teamwork and dedication to aviation safety. Alaska Airlines and Horizon Air marked their 25th year, and Hawaiian Airlines its fifth year, of earning the FAA’s Diamond Award of Excellence, the agency’s most prestigious award that recognizes 100% completion of safety training programs by all technicians.

    Alaska technician
    Alaska technician

    Where to apply

    MTTP was designed for military members ready to build a future in commercial aviation, offering dedicated support and a clear runway forward. Prospective applicants are encouraged to apply for Hawaiian Airlines’ program openings now through May 31 at careers.alaskaair.com.

    Alaska Airlines, Seattle Kraken and One Roof Foundation give back to their Seattle hometown with South Park community cleanup

    Summary

    Kicking off Earth Month 2026 with a spirit of care, Alaska Airlines teamed up with two of its partners to beautify Seattle’s South Park neighborhood, pulling weeds, helping build green walls and collecting 140 pounds of trash.

    Caring for people and the places they call home is a core part of Alaska Airlines’ mission. Each year, Earth Month acts as a reminder that every employee can have a positive effect on the planet and their community. That impact can take many forms, from teams across the operation working together to purchase fuel-efficient aircraft or sustainable aviation fuel, to employees raising their hands to beautify nearby communities.

    Kicking off Earth Month 2026 with a spirit of care, Alaska Airlines, the Seattle Kraken and the One Roof Foundation, the philanthropic organization of the Kraken and Climate Please Arena, came together to support a volunteer project in the airline’s hometown. Dozens of Alaska employees donated their time to beautify Seattle’s South Park neighborhood, pulling weeds, helping build green walls and collecting 900 pounds of trash over the course of a day.

    Alaska is committed to minimizing the impacts of waste in our communities, whether we’re eliminating plastic from our onboard service or cleaning up trash in our local neighborhoods. This partnership was a very natural fit and an important way for all three of our organizations to give back to our hometown.”

    Ryan Spies

    Managing director of sustainability, Alaska Airlines

    ASHA

    Alaska Airlines is the official airline of the Seattle Kraken. In 2024, we launched a special aircraft design honoring our partnership. The design features the team logo, coordinates of Climate Pledge Arena, and a tail number (#N933AK) honoring Seattle’s 93.3 KJR FM, the home of the Kraken.

    One Roof Foundation has partnered with and invested in the South Park neighborhood since our beginnings 6 years ago. We are thrilled to have our valued partners at Alaska Airlines join us on a number of projects, including our annual clean up alongside the Duwamish River Community Coalition and Youth Corps, Dirt Corps, and the City’s Office of Sustainability and the Environment. When we extend our partnership to better the community, we can achieve amazing things together.”

    Mari Horta

    Senior vice president of social impact & civic affairs and executive director, One Roof Foundation

    The Oʻahu stopover that turned my Auckland trip into a responsible travel experience

    Ali in Waikiki

    Nearly 6,500 miles of open ocean separate San Francisco and Auckland, but Alaska Airlines and Hawaiian Airlines now make that journey more approachable by linking the route through Honolulu. And on a recent 24-hour stopover en route to New Zealand, I had the chance to explore a concept that reshaped how I think about travel: Travel Pono.

    Travel Pono, or travel responsibly, originated as a call to action from Hawaiian Airlines, encouraging its guests to explore the Islands with care and to offer their kōkua, or help, in preserving the land, culture and communities that make Hawaiʻi unique. A video that plays on transpacific flights arriving into Hawaiʻi asks travelers to approach the Islands not merely as a destination to consume or pass through, but as a place that is rich, alive and deserving of care and respect.   

    After I stepped off the plane in Honolulu, during a one-day stopover on my journey to Auckland, I made my way to Waikīkī, and that mindset framed the entire day on the ground. 

    (Editor’s note: Guests can include a stopover in Hawaiʻi when planning their travel on alaskaair.com and hawaiianairlines.com by selecting the multi-city function in the booking portal.) 

    Making the most of one day in Waikīkī 

    I arrived to overcast skies and warm air. From my oceanfront room at the Outrigger Reef Waikiki Beach Resort, the horizon stretched beyond Waikīkī Beach while the sounds of children laughing mingled with waves lapping against the shore. The blue ocean delivering surfers towards the lush green mountains was a feast for my eyes, but it was my appetite that won out as I headed toward Honolulu’s Chinatown. 

    There, at Fête, a restaurant run by James Beard Award-winning chef Robynne Maii (whose dishes can be found onboard Hawaiian Airlines’ flights from Hawaiʻi to the U.S. continent), I had the chance to order a meal that supported a local business that sourced its ingredients from farmers, ranchers and fishermen who care for the land. Not only was it delicious, but it was a decision aligned with the ethos of Travel Pono and a simple action with a positive ripple effect. 

    HA wing tip
    waikiki
    fete

    Later that evening, I returned to the Outrigger for dinner at Kani Ka Pila Grille, an open-air restaurant known for its live Hawaiian music. During the meal, Luana Maitland, the area director of cultural experiences at Outrigger, affectionately known as Auntie Luana, approached my table carrying a lei of fresh flowers. She gently draped it over my shoulders and explained the cultural programs she developed at the hotel. 

    “I always want to give our guests an authentic Hawaiʻi experience,” Auntie Luana said. She oversees activities such as lei-making classes and cultural storytelling sessions designed to give visitors deeper insight into Hawaiian traditions. She described how guests often arrive at her classes expecting to create a lei as a personal souvenir. But as the lesson unfolds, and the stories behind the tradition are shared, their mindset shifts.  

    “People start wanting to give the lei away,” she explained. “They realize a lei is meant to be made with love for someone else.” The idea captures another essence of Travel Pono: shifting from a mindset of taking to one of giving, even in small ways. 

    Waikiki
    Ali and Lauana

    While we spoke, local musician Kawika Kahiapo performed acoustic Hawaiian songs that drifted across the bustling restaurant. During a break, he stopped by to talk about the cultural exchanges that have shaped the Islands. Hawaiʻi, he explained, has long been a crossroads of the Pacific, where ideas and traditions move across oceans. The guitar itself offers an example. Introduced to Hawaiʻi in the 19th century, Hawaiian musicians eventually developed techniques that helped shape the electric guitar. Cultural exchange, Kahiapo noted, is woven into Hawaiʻi’s identity. 

    That story continued into the evening with a performance of ‘Auana, Cirque du Soleil’s newest production in Honolulu. The show begins in ʻŌlelo Hawaiʻi (Hawaiian language) and unfolds through acrobatics, dance and music to tell the story of the Islands, from volcanic creation to the cultural forces that shape Hawaiʻi. Cirque du Soleil’s signature feats of athleticism blend with traditional themes and imagery, producing a performance that feels both spectacular and rooted in place. 

    Place – and the responsibility to protect it – is inherent in Travel Pono. Hawaiʻi’s culture and fragile ecosystems require careful stewardship, and visitors are encouraged to take simple steps to protect them: learn about Hawaiian culture, support local, stay on marked trails, use reef-safe sunscreen, maintain a respectful distance from wildlife – to name a few. These small actions collectively help preserve all that makes Hawaiʻi special, while shaping deeper connections to place. 

    Cirque du Soleil
    waikiki sign

    An inflight cultural experience

    The following morning, that connection carried into the next leg of the journey on Hawaiian Airlines, where I boarded a surprise Mahina ‘Ōlelo Hawai’i (Hawaiian Language Month) celebration flight to Auckland. Boarding announcements were first delivered in Hawaiian, the crew handed out phrase cards with Hawaiian vocabulary, which I used to order my meal, and I was gifted a special pilot trading card, printed in ʻōlelo Hawaiʻi.

    As the flight traversed the Pacific, I thought of the Polynesian navigators who once crossed these waters in voyaging canoes, linking islands across thousands of miles. Hawaiʻi and New Zealand, known in Māori as Aotearoa, share elements of that heritage. 

    Mahina Olelo Hawaii f
    Trading card olelo hawaii

    Connecting Travel Pono in Hawaiʻi to Tiaki in New Zealand

    The close ties between Hawaiʻi and New Zealand became evident shortly after arriving in Auckland, a market Hawaiian Airlines serves seasonally through the end of April. A sign at the airport asked travelers to engage in Tiaki, or care for New Zealand, with a promise to show respect, keep the country clean and protect nature.   

    The first stop on my itinerary was Ahi, a restaurant devoted to telling New Zealand’s culinary story, where each course was introduced with an explanation of its environmental and cultural context. An oyster harvested near Waiheke Island reflected the country’s carefully managed marine reserves. A goat tart referenced the environmental consequences of species introduced by European explorers. Longfin eel, once a staple food for Māori communities and later endangered, symbolized the complex relationship between tradition and conservation. 

    AHi restaurant
    Ahi restaurant

    A morning ferry ride across the Hauraki Gulf brought me to Waiheke Island, where vineyards and olive groves spread across rolling hills overlooking bright turquoise bays. The island is often described as Auckland’s playground, but touring the landscape with Potiki Tours, a Māori-owned operator, adds layers of meaning to the scenery. It’s a chance to understand and practice Tiaki, or Travel Pono, in situ. 

    Waiheke Island
    Auckland

    Back in the city, the Auckland War Memorial Museum provided another lens on that relationship between people and place. Its galleries trace New Zealand’s natural history alongside the cultural traditions of the Māori and other Pacific peoples, presenting colonization with unusual candor while highlighting the resilience of Indigenous culture.  

    At the New Zealand Maritime Museum, located on the waterfront, Pacific wayfinding was once again the central character. Exhibits detail both Polynesian voyaging traditions and the European ships that followed, illustrating how navigation across vast ocean distances shaped the nation’s identity. 

    NZ Maritime Museum
    Auckland museum
    Stories of Auckland exhibit

    Connecting Travel Pono in Hawaiʻi to Tiaki in New Zealand

    Reflecting on the lessons and stories experienced throughout my trip, it was clear that Travel Pono resonates far beyond Hawaiʻi. Responsible travel, whether in the Pacific or beyond, begins with awareness of place: its natural resources, its culture, its history and the people who sustain it.  

    Hawaiʻi is an extraordinary place, lush with rainforests, lava fields and coral reefs, but the Islands are also fragile. Their ecosystems contain species found nowhere else on Earth, and their traditions reflect centuries of Polynesian heritage. Visiting responsibly requires acknowledging both. 

    Honolulu was not merely a convenient midpoint that broke up my journey from San Francisco to Auckland. It was a reminder that travel is participation in a network of cultures, and approaching every journey with intention makes the experience far richer than simply passing through. 

    Alaska Air Group announces webcast of first quarter 2026 financial results

    Alaska-AirGroup-Featured

    Summary

    Alaska Air Group Inc. will hold its quarterly conference call to discuss 2026 first quarter financial results at 11:30 a.m. EDT/ 8:30 a.m. PDT, Tuesday, April 21, 2026. 

    Alaska Air Group Inc., the parent company of Alaska Airlines Inc., Hawaiian Airlines, Inc. and Horizon Air Industries Inc., will hold its quarterly conference call to discuss 2026 first quarter financial results at 11:30 a.m. EDT/ 8:30 a.m. PDT, Tuesday, April 21, 2026. A webcast of the call will be available to the public at www.alaskaair.com/investors. An archive of the call will be posted on the website later that morning.

    The company will file its first quarter results and outlook after market close on Monday, April 20, 2026.

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

    Alaska Airlines unveils its first-ever International Business Class Suites experience, setting a new standard for long-haul travel

    Dreamliner International Business Class header

    Summary

    Featuring private lie‑flat suites, elevated dining and premium lounge access, the product is designed for comfort as Alaska expands nonstop service to Europe and Asia.

    Debuting this spring, the airline’s new long-haul Business Class marks a major step in Alaska’s transformation into the West Coast’s global carrier.

    Marking its five-year anniversary as a member of the oneworld® alliance, Alaska highlights its expanded global reach, now connecting guests to more than 900 worldwide destinations.

    Alaska Airlines today announced the debut of its all-new International Business Class, a premium long-haul experience launching this spring as the airline expands to Europe and Asia. The unveiling marks a significant milestone in Alaska’s transformation into the West Coast’s global carrier and Seattle’s new leader in international travel — one that now connects guests to over 900 worldwide destinations through the oneworld® alliance.

    Alaska Airlines Boeing 787-9 International Business Class menu
    Alaska Airlines Boeing 787-9 International Business Class menu

    A refined International Business Class built for global travel

    Designed for long-haul travelers while delivering Alaska’s signature West Coast warmth and hospitality, the airline’s new International Business Class on brand-new Boeing 787-9 Dreamliners offers:

    • Fully lie-flat suites with privacy doors, direct aisle access and spacious lounge-style seating that converts into a true flat bed.
    • Modern cabin design featuring 18” HD entertainment screens, over 1500 movies and TV shows, noise-reducing headsets, personal power outlets and wireless charging.
    • Elevated restaurant-quality dining delivers a multi-course culinary journey before guests even reach their destination. Each menu celebrates the flavors of the West Coast and the global destinations Alaska serves.
        • The experience begins with a sophisticated welcome service featuring a cheese and charcuterie board — a refined interpretation of Alaska’s iconic Signature Fruit & Cheese Platter — paired with an expanded selection of wines from the West Coast and regions in Europe such as Stag’s Leap, including Roederer Champagne, handcrafted cocktails, West Coast craft beer, mineral water and freshly brewed Stumptown coffee.
        • The meal continues with an appetizer course followed by a personalized main dining experience with up to six entrée choices tailored to each route. Options may include roasted chicken with pasta carbonara on flights to Rome and Gochujang chicken with traditional banchan en route to Incheon. Guests may also select Alaska’s Chef’s (Tray) Table entrée, developed in partnership with award-winning Seattle chef Brady Ishiwata Williams, featuring his signature short rib sourced from Klingemann Farms. Meals can be conveniently selected in advance through Alaska’s industry-leading pre-order feature in the airline’s app.
        • Following the entrée service, guests are invited to enjoy Alaska’s new dessert cart, showcasing a customizable Salt & Straw sundae service alongside other artisanal desserts.
        • Prior to arrival, guests will be treated to a refreshing pre-arrival beverage, paired with a destination-inspired meal, such as a classic full English breakfast on flights to London.

     

    • Premium bedding and travel amenity kits will include luxury bedding designed in collaboration with Pacific Northwest icon Filson. International Business Class amenities include a plush mattress pad, soft sleeping pillow, lumbar/lounging pillow and oversized duvet — plus a collectible travel amenity bag in two West Coast-inspired Filson colors, created exclusively for Alaska Airlines. Each kit includes premium Salt & Stone skincare products and other travel essentials. Guests will also receive a custom reusable water bottle developed in partnership with PATH Water.
    • Premium Lounge access across Alaska’s network of lounges, featuring welcoming spaces designed for comfort, seasonal dishes made with fresh, high-quality ingredients, a premium bar program and a full barista bar. International Business Class guests also enjoy access to oneworld partner lounges worldwide. Plus, oneworld Emerald members receive entry to First Class lounges – regardless of class of travel – a level of benefits only the oneworld alliance extends to its top-tier members.
    • Coming soon: Starlink, the fastest Wi Fi in the sky, is scheduled to be installed on Alaska’s 787-9 Dreamliners this fall. Starlink is already available on select aircraft across Alaska’s fleet, delivering gate-to-gate connectivity. Starting in May, guests flying on any Starlink-enabled Alaska aircraft will need to sign in using their Atmos™ Rewards number to enjoy the full experience. Signing up is fast and easy. And thanks to Alaska’s partnership with T-Mobile, guests will enjoy Starlink completely free.
    Alaska Airlines Boeing 787-9 International Business Class seat

    We set out to design a Business Class experience that is both sophisticated and authentically Alaska: premium, comfortable and thoughtfully created for our guests. When we debut our new product this spring, it will raise the bar and redefine long-haul travel, while continuing to deliver the remarkable care that sets Alaska apart on the global stage.”

    Andrew Harrison

    Executive vice president & chief commercial officer, Alaska Airlines

    No matter where guests sit, Alaska designs every cabin experience with comfort and care. Guests across both International Premium Class and Main Cabin will enjoy complimentary meals and a plush Filson blanket and pillow to rest and relax throughout the journey. Alaska’s International Premium Class offers four extra inches of legroom, power outlets, 12-inch HD screens, complimentary alcoholic beverages, plus a thoughtfully curated amenity kit by Filson.

    The new product and experience coincide with the expansion of Alaska’s international network to Europe, beginning with nonstop service from Seattle to Rome, and will also be offered on flights from Seattle to Seoul starting in April and Tokyo this fall. Clocking in at just over 7 hours of flight time, service to Reykjavík’s Keflavík International Airport will be operated on a 737 MAX 8 and feature its own upgraded premium experience designed to bring comfort and care to the unique needs of that route.

    Alaska’s new service from Seattle to Rome begins April 28, followed by London on May 21 and Reykjavík, Iceland on May 28. Tickets are available now at alaskaair.com.

    Alaska Airlines Boeing 787-9 International Business Class amenity kit
    Alaska Airlines Boeing 787-9 International Business Class amenity kit
    Alaska Airlines Boeing 787-9 International Business Class headphones

    From Seattle to the world: Alaska Airlines celebrates five years of global connectivity

    The debut of Alaska’s long-haul Business Class comes as the airline celebrates five years as a member of the oneworld alliance, a milestone that has expanded its global reach and unlocked a new era of international growth.

    Since joining oneworld on March 31, 2021, Alaska and its partners now offer seamless connections to more than 900 destinations worldwide, enabling travel on a single ticket. From London Heathrow Airport, guests can continue easily with oneworld partners to destinations such as Amsterdam, Athens, Barcelona, Paris and Venice – with bags checked through to their final destination.  

    Atmos Rewards or oneworld elite status is also recognized across all oneworld partner airlines, offering priority services, extra baggage perks and access to premium lounges across the world.

    Five years ago today we joined the oneworld alliance – a network of the world’s leading airlines – giving our guests more ways to explore the globe while earning and redeeming points toward their next journey and enjoying their Atmos status benefits along the way. Together with our alliance partners, we’ll soon connect guests to world-class destinations across Europe and beyond.”

    Alex Judson

    Managing director of partnerships & international , Alaska Airlines

    About Alaska Air Group

    Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We’ll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what’s happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

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