Alaska Airlines unveils top Fall travel trends: Hawaiʻi and hidden gem destinations dominate
We’re seeing more travelers opt for smaller, off-the-beaten-path destinations this fall as guests seek exclusive experiences. In response, we’re prepared for the busy travel season with increased staffing, expanded flight options and enhanced service for a seamless experience.
Alaska Airlines, Hawaiian Airlines transition to shared passenger service system to deliver a more seamless guest experience
The unified passenger service system will enable smoother booking and travel while unlocking the benefits of Atmos™ Rewards and a growing global network.
Hawaiian Airlines at the 2026 Merrie Monarch Festival
As another unforgettable Merrie Monarch Festival comes to a close, Hawaiian Airlines is reflecting with gratitude on its many employees and partners who work hand-in-hand each year to make the revered celebration of hula possible.
Alaska Air Group reports first quarter 2026 results
Alaska Air Group (NYSE: ALK) today reported financial results for the first quarter ending March 31, 2026.
Alaska Airlines flies World War II, Vietnam War and Korean War veterans to Washington, D.C. in first Honor Flight of 2026
Alaska recently flew 25 U.S. veterans — men and women who served across decades and around the world — on the first Honor Flight of 2026. It is a continuation of a 13-year partnership with the Honor Flight Network, whose mission is to celebrate America’s veterans by flying them to Washington, D.C., free of charge to visit the memorials built to commemorate their service.
Alaska Airlines and Tailsight launch AI-powered maintenance planning solution
Alaska Airlines, Seattle Kraken and One Roof Foundation give back to their Seattle hometown with South Park community cleanup
Kicking off Earth Month 2026, Alaska employees donated their time to pull weeds, build green walls and collect trash.
Update on bag fees
Hawaiian Airlines simplifies lobby experience by transitioning to self-service bag tag stations
Investment in new self-service bag tag technology is part of a broader, ongoing effort to enhance and streamline the guest experience.
Alaska Airlines expands Military Technician Transition Program to include new civilian career pathways at Hawaiian Airlines
Qualified military servicemembers are invited to apply to Alaska Airlines’ Military Technician Transition Program for future careers at Hawaiian Airlines and its Seattle maintenance base. The program offers a direct pathway to FAA A&P licensure and a long‑term technician career with the combined carrier.
Alaska Airlines returns to the desert as the official airline of Coachella and Stagecoach
Alaska Airlines is back in the desert as the official airline of Coachella and Stagecoach, returning center stage for one of the most anticipated cultural moments of the year.
Alaska Airlines unveils its first-ever International Business Class Suites experience, setting a new standard for long-haul travel
Debuting this spring, the airline’s new long-haul Business Class marks a major step in Alaska’s transformation into the West Coast’s global carrier.
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