Students compete to find clean-tech solutions to environmental problems
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By Ben Raker, Alaska Airlines Magazine, and Halley Knigge, Alaska Airlines
A window that harnesses solar energy and sends electricity down its edge to feed the power grid; a hair dye with gold particles that limits the need for reapplications and reduces the chemicals sent down drains; road barriers that use old tires otherwise destined to be burned or sent to landfills—these are among the many concepts developed by entrepreneurial student teams in an annual competition hosted by the University of Washington Foster School of Business.
The 7-year-old competition is operating for the first time this year as the Alaska Airlines Environmental Innovation Challenge, in honor of the airline’s commitment to a decade of event sponsorship. The challenge calls for each team to define an environmental problem, find a solution to the problem, and present the market opportunity and impact potential of their solution, along with a working prototype.






After 14 years, he has a passion for doing things safely and efficiently and is honored to have the opportunity to educate passengers and to facilitate life’s great memories by getting them safely to where they need to go.
