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Alaska Airlines announces investment in Loft Dynamics and partnership to develop and deploy first Boeing 737 VR simulators

Summary

In a first for global airlines, Alaska will lend expertise from its industry-leading training program to inform development of next generation simulators. The investment in Loft Dynamics was made through Alaska Star Ventures, Alaska’s corporate venture capital arm. 

The potential VR simulators could revolutionize pilot training with their immersive, high-fidelity experience and compact size, allowing for more frequent and efficient skill refinement. 

Ushering in the next era of pilot training, Alaska Airlines has announced an investment in Loft Dynamics — an industry leader in virtual flight training and the developer of the only FAA- and EASA-qualified virtual reality (VR) helicopter flight simulator. The investment made through Alaska Star Ventures, Alaska’s corporate venture capital arm, will support development of the first hyper-realistic, full-motion Boeing 737 VR simulator, using extended reality (XR) technology and techniques, with the goal of enhancing Alaska’s pilot training program and informing future training solutions across the industry.

Alaska has a long history of pioneering aviation advancements, from launching the first online ticket sales to becoming the first airline to design and implement satellite-based approaches. Now, by investing in the development of full-motion VR simulators, Alaska is once again moving the industry forward. With aviation safety as a top priority and a global pilot shortage still looming, this partnership paves the way for airlines worldwide to train the next generation of exceptional pilots more efficiently and effectively than ever before.

 

– Fabi Riesen

Founder and CEO , Loft Dynamics

Traditional full-motion simulators have long been the gold standard for airline training, providing an essential and proven method for pilot instruction. However, their substantial footprint, high cost, and operational constraints limit scalability and accessibility. As airlines, operators, and regulators seek more flexible solutions, VR is emerging as a powerful and influential solution.

Pilot training has significantly evolved over the past 30 years, from training solely in an aircraft to using full-flight simulators. With the potential of Loft’s hyper-realistic VR simulator, we could be transforming commercial pilot training as we know it today. These VR simulators could provide a fully immersive, high-fidelity, data-driven experience that replicates real-world flight scenarios — all in a device compact enough to fit in a standard office. This accessibility could allow pilots to train more frequently and refine their skills with greater efficiency. We are committed to offering the most advanced training solutions available, including VR, and look forward to being Loft’s first fixed-wing customer.

 

– Capt. Jeff Severns

Managing Director of Flight Operations Training , Alaska Airlines

Alaska is supporting Loft in the development of a Boeing 737 full-motion VR flight simulator with the financial investment and the expertise of its flight operations training department. As part of this partnership — and once the VR simulators are developed, built and approved — Alaska and Loft aim to install them at individual Alaska bases for pilot training. These state-of-the-art simulators will feature:

Six-degrees-of-freedom full-motion platform with improved pilot motion cueing that replicates real-world physics, force feedback from flight controls and all haptic sensations of the aircraft.

A 360-degree panoramic 3D view, providing correct visual cues inside and outside the aircraft.

Advanced full-body pose tracking, allowing pilots to see their hand and body movements in real-time within the VR environment.

Customizable training scenarios and environments, enabling pilots to practice any situation, condition, and maneuver safely and realistically.

Compact size, requiring 1/12th the space of legacy full-flight simulators, allowing for increased accessibility and flexibility.

Virtual demonstration mode, which lets instructors record immersive lessons — including visuals, audio and control inputs — for pilots to replay and learn from during future simulator sessions.

LoftSPATIAL app for Apple Vision Pro, which, when connected to the simulator, enables pilots to use spatial computing to train anytime, anywhere.

Our investment in Loft Dynamics underscores our conviction in this technology, which enables hyper-realistic training of complex scenarios more effectively and more relevantly. Over time, this technology would enable us to bring critical training closer to the pilot base, reducing unnecessary travel and time while delivering industry-leading pilot training. It represents a paradigm shift and has the potential to dramatically enhance the quality of commercial pilot training.

 

– Pasha Saleh

Director of Corporate Development, Alaska Airlines

The eventual Boeing 737 VR simulator will be submitted to the Federal Aviation Administration (FAA) for approval — likely in the next few years. In the interim, Alaska and Loft plan to explore training enhancement opportunities for pilots that would function as a supplement to existing FAA-required training.

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About Alaska Air Group

Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, with McGee Air Services a subsidiary of Alaska Airlines. With hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco, we deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. Alaska is a member of the oneworld Alliance with Hawaiian scheduled to join in 2026. With oneworld and our additional global partners, guests can earn and redeem miles for travel to over 1,000 worldwide destinations. Guests can book travel at alaskaair.com and hawaiianairlines.com. Learn more about what’s happening at Alaska and Hawaiian. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

About Loft Dynamics

Loft Dynamics AG is the global leader in qualified virtual reality flight simulation training devices (FSTD). It is the only VR FSTD qualified by the FAA and EASA. Equipped with a 3D high-resolution panoramic view, dynamic six-degrees-of-freedom motion platform, and full-scale replica cockpit with a unique pose tracking system, our revolutionary VR simulators provide a more immersive, realistic, customizable, and safe training experience. By offering a training solution 10 times smaller and significantly more cost-effective than legacy simulators, we enhance training accessibility and scalability, empowering highly skilled pilots to meet global demand. We serve leading manufacturers, airlines, operators, schools, and organizations worldwide. Headquartered in Santa Monica, California, and Zurich, Switzerland, our team comprises passionate engineers, developers, and aviation experts. Learn more at LoftDynamics.com.

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Alaska Airlines Elevates Loyalty Program with Personalized Rewards and Enhanced Benefits

Summary

Starting from 10,000 elite-qualifying miles, Mileage Plan members can reach milestones and select perks tailored to their preferences, including bonus miles, free WiFi, complimentary meal onboard, one-time lounge passes, and more.

Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business cardholders now receive one free checked bag for themselves and up to six guests on the same reservation on Hawaiian Airlines-operated flights when using their card to book. Additionally, Hawaiian Airlines® World Elite Mastercard® primary cardmembers will receive two free checked bags when using their card to book Alaska Airlines-operated flights.²

Starting in May, MVP Gold 75K and MVP Gold 100K members will be able to select a complimentary Extra Comfort seat at the time of booking when purchasing a Main Cabin fare on Hawaiian Airlines.

Beginning mid-summer, Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business cardholders will be able to use their companion fare on Hawaiian Airlines flights within North America.

The most generous loyalty program is now awarding our loyal members with more personalized rewards, and a highly-anticipated bag benefit is now live. As announced back in October, Alaska Airlines’ award-winning Mileage Plan has launched new milestones starting at just 10,000 elite-qualifying miles, providing members with a variety of perks throughout their journey.

More benefits, less distance between them:
Introducing milestones and perks.

In addition to achieving status milestones, our members now have the opportunity to choose perks that cater to their specific preferences. Whether they value bonus miles, a complimentary pre-order item like the Signature fruit & cheese platter, WiFi, lounge access, or other benefits, they have the flexibility to make their selection at every stage of their journey. Further information on these personalized benefits can be found here. Additionally, the following benefits are available to all elite members:

New Bag Benefit for Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business cardholders & Hawaiian Airlines® World Elite Mastercard® cardmembers

Beginning today, Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business cardholders will receive one free checked bag for themselves and up to six guests on the same reservation when using their card to book Hawaiian Airlines-operated flights.¹ Visit Alaska’s Free Bag FAQ to learn more about the Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business cardholder benefits.

Additionally, Hawaiian Airlines® World Elite Mastercard® primary cardmembers will receive two free checked bags when using their card to book Alaska Airlines-operated flights.²

Coming soon: Extra Comfort benefits for MVP Gold 75K and MVP Gold 100K

Starting in May, MVP Gold 75K and MVP Gold 100K members will be able to select a complimentary Extra Comfort seat at the time of booking when purchasing a Main Cabin fare on Hawaiian Airlines. This new perk is designed to enhance the travel experience for those elite members, providing additional legroom, priority boarding, and other amenities that make their journey more comfortable.

Coming soon: Use your Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business companion fare on Hawaiian Airlines.

Starting this summer, guests will have the option to use their Alaska Airlines Visa Signature® and Alaska Airlines Visa® Business companion fare on any Alaska Airlines or Hawaiian Airlines flight within North America when booking via alaskaair.com. Further details will be provided in the coming months regarding this expanded benefit.

Building a stronger & more rewarding loyalty program

Over the past year, we have been on a journey to build a stronger and more rewarding Mileage Plan program. These latest perks and enhancements come on the heels of additional benefits that were announced in January as part of our continued integration with Hawaiian Airlines. During that time, we announced status match between Mileage Plan and Hawaiian’s HawaiianMiles, the ability to redeem Mileage Plan miles on Hawaiian Airlines-operated flights, select benefits for Mileage Plan elites when flying on Hawaiian Airlines, and the ability to earn miles across both programs. Over the coming weeks and months, we will continue to roll-out additional program benefits and enhancements – and ultimately unveil our single loyalty program with Hawaiian Airlines over the summer.

Stay tuned for more!

¹This credit card program is issued and administered by Bank of America, N.A. Visa and Visa Signature are registered trademarks of Visa International Service Association and are used by the issuer pursuant to license from Visa U.S.A. Inc.

²The Hawaiian Airlines World Elite Mastercard primary cardmember is eligible to receive 2 free checked bags on certain Hawaiian Airlines and Alaska Airlines operated flights (free checked bag benefit). The primary cardmember must book the Hawaiian Airlines and Alaska Airlines operated flights with their Hawaiian Airlines® World Elite® Mastercard to receive the checked bag benefit. Authorized Users of the primary cardmember do not qualify for the free checked bag benefit. On Hawaiian Airlines, the free checked bag benefit is only available for travel between North America and Hawaii and between Neighbor Islands (interisland). International flights are excluded. On Alaska Airlines, the free checked bag benefit cannot be combined with other free baggage allowances.

The Hawaiian Airlines World Elite Mastercard is issued by Barclays Bank Delaware pursuant to a license by Mastercard International Incorporated. Mastercard, World Mastercard, World Elite Mastercard, and the circles design are registered trademarks of Mastercard International Incorporated.

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Alaska Airlines welcomes Fiji Airways as the newest full member of the oneworld alliance

Summary

Alaska Airlines congratulates Fiji Airways, the flag carrier of Fiji and the South Pacific, on becoming the 14th full member airline of the oneworld alliance.

With its hub at Nadi International Airport, Fiji Airways serves 25 destinations in 14 countries and territories worldwide, including oneworld hubs in Sydney, Hong Kong, Dallas-Fort Worth, and Tokyo. 

Alaska Airlines congratulates Fiji Airways, the flag carrier of Fiji and the South Pacific, on becoming the 14th full member airline of the oneworld alliance as of March 31, 2025. That’s a special date for us because it also marks when Alaska officially joined oneworld four years ago in 2021.

With its hub at Nadi International Airport, Fiji Airways serves 25 destinations in 14 countries and territories worldwide, including oneworld hubs in Sydney, Hong Kong, Dallas-Fort Worth, and Tokyo.

Being part of oneworld allows our guests to enjoy a seamless travel experience across over 900 destinations globally, with smooth transfers between carriers, top-notch support from all member airlines, access to nearly 700 airport lounges worldwide, and the ability to earn and redeem miles on all partners.

Beginning this spring, our partnership with Fiji Airways will offer even more redemption opportunities for Mileage Plan members that can be booked on alaskaair.com. Learn more about how to redeem miles.

 

If you’ve earned status with Alaska Airlines – and now Hawaiian Airlines – all that hard work goes even further with benefits in oneworld to make your journey even more enjoyable.

Alaska’s elite Mileage Plan members automatically receive matching oneworld tier status:

— MVP Gold 100K & MVP Gold 75K = oneworld Emerald

— MVP Gold = oneworld Sapphire

— MVP = oneworld Ruby

Elites receive a variety of privileges, including priority check-in, access to more than 600 international first and business class lounges (depending on their status tier), preferred boarding, fast track through security, baggage benefits and more.

We expect Hawaiian to join oneworld in 2026. In the meantime, HawaiianMiles members can enjoy elite benefits on oneworld member airlines by status matching to Alaska Mileage Plan and using their Mileage Plan number when traveling on oneworld member airlines such as American Airlines, Japan Airlines, Qantas, and now, Fiji Airways. HawaiianMiles and Mileage Plan accounts can be linked here.

There are currently 14 members of oneworld: Alaska Airlines, American Airlines, British Airways, Cathay Pacific, Fiji Airways, Finnair, Iberia, Japan Airlines, Malaysia Airlines, Qantas, Qatar Airways, Royal Air Maroc, Royal Jordanian and SriLankan Airlines. Oman Air will become the 15th member in 2025.

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Alaska Airlines announces new nonstop flights between Seattle and Seoul Incheon beginning Sept. 12 on Hawaiian Airlines

Summary

Alaska Airlines begins new nonstop service between Seattle and Seoul Incheon on Hawaiian Airlines starting Sept. 12, 2025.

We’re transforming Alaska’s hometown hub in Seattle into the West Coast’s new premier global gateway.

Alaska Airlines has set the date for new nonstop service between Seattle and Seoul Incheon on Hawaiian Airlines. Starting Sept. 12, 2025, guests can fly in comfort on our long-haul, widebody Airbus A330-200 aircraft to South Korea’s capital city. We initially announced the new international route this past December. Tickets can now be purchased at alaskaair.com and hawaiianairlines.com.

With the combination of Alaska and Hawaiian, Seattle is transforming into the West Coast’s new premier global gateway. By 2030, we plan to serve at least 12 nonstop international destinations with widebody aircraft from Seattle, including Seoul Incheon and Tokyo Narita. Daily flights between Seattle and Tokyo Narita begin on May 12.

Alaska’s Seattle hub is the largest airline hub on the West Coast, serving 104 nonstop destinations across North America for convenient travel options and connections.

With our robust network, we can connect our guests through our global gateway in Seattle for convenient nonstop service to Seoul and Tokyo, with additional connections to other Asian destinations with our global partners. As we grow our global network from Seattle in the coming years, we’ll announce new international routes to dynamic destinations that we know our guests are going to love to visit.”

– Andrew Harrison

Chief Commercial Officer at Alaska Airlines

The new service between Seattle and Seoul Incheon will take flight just before the start of Chuseok, also known as Korean Thanksgiving Day – one of the nation’s most important and festive holidays. It takes place in early October this year, allowing travelers to visit with family and friends in South Korea with Hawaiian’s award-winning service and hospitality.

We look forward to adding our flagship Boeing 787 Dreamliner aircraft to the Seattle-Seoul Incheon route soon.

 

All times local; September schedule shown

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Alaska Airlines inaugurates nonstop service between San Diego and Ronald Reagan Washington National Airport

Summary

This week, Alaska Airlines began service between Ronald Reagan Washington National Airport and San Diego International Airport.

This exciting new route strengthens our network while connecting people with the nation’s capital, including the largest military community in the United States.

Prior to the launch of our route, SAN was the largest U.S. airport without service to DCA.

This week, we launched our long-awaited route from San Diego International Airport (SAN) to Ronald Reagan Washington National Airport (DCA) in Washington, D.C.! These flights will provide more choice to guests and communities across our network, whether they are members of the United States military, tourists chasing cherry blossoms, or residents of Hawaii connecting to the East Coast.

A key west coast hub

As the carrier with the most nonstop destinations from San Diego, Alaska offers 40 nonstop destinations and more than 70 peak-day departures. Alaska’s combination with Hawaiian Airlines is enabling an expanded network with optimal connections on 1,400 daily flights. Together with our Global Partners, we offer one-stop service from San Diego International Airport (SAN) to more than 330 destinations.

Whether you’re flying nonstop or catching a connecting flight at SAN, www.alaskaair.com has options for what works best for you: you can book flights on 22 partner airlines or redeem Mileage Plan miles, all on our site.

“This coveted route strengthens the direct connection to the nation’s capital and helps support our regional economy with an estimated $11 million in annual visitor impact.”

– Todd Gloria

San Diego Mayor

Thank you to our local, state, and federal partners, and to Mayor Gloria for their support.

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Alaska Airlines names new Vice President of Brand & Marketing

Summary

Industry veteran Eric Edge to lead brand strategy and marketing for combined airline

Alaska Airlines today announced the appointment of Eric Edge as Vice President of Brand & Marketing for both the Alaska Airlines and Hawaiian Airlines brands. In this role, Edge will oversee the marketing strategy that will deliver on the combined airline’s long-term vision of connecting guests to the world with a remarkable travel experience rooted in safety, care and performance.

This appointment comes as Alaska Airlines continues to advance its integration with Hawaiian Airlines, creating a first of its kind dual-brand model, with one combined operation, and expanding its position as Hawai‘i’s trusted airline​. This move underscores Alaska Airlines’ commitment to preserving the unique identities of both airlines while maximizing their combined strengths to deliver best-in-class experiences to guests.

Edge will be responsible for driving awareness and adoption of the combined airline’s enhanced single loyalty program, premium product offerings and expansive global network. Key initiatives in 2025 include launching a new global gateway from Seattle with nonstop routes to Tokyo Narita (NRT) and Seoul Incheon (ICN), introducing a single loyalty program and premium credit card built for the global traveler, and managing an innovative dual brand approach for the combined airline.

“We’re focused on strengthening the commercial levers that drive the greatest guest satisfaction, and ultimately loyalty. Eric’s proven leadership and strategic approach to building brands make him the ideal choice to guide our marketing efforts as we continue to elevate the travel experience for our guests and drive healthy revenue growth.”

– Andrew Harrison

Executive Vice President and Chief Commercial Officer, Alaska Airlines

With more than 20 years of experience in marketing, brand strategy and digital innovation, Edge brings unique expertise from leadership roles at Postmates/Uber, Pinterest, and Facebook/Instagram. Since joining Alaska Airlines in 2022 as managing director of marketing and advertising, he has led the transformation of Alaska’s premium business strategy, successfully increasing brand perception and driving double-digit revenue growth in key markets​. Edge studied political science at San Diego State University and began his career in aviation as a flight attendant.

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Explore the World’s Natural Beauty with Alaska Airlines’ Global Getaways

Summary

Alaska Airlines’ Global Getaways offers savings of up to 50% on award redemptions to select international destinations starting at just 12,500 miles.

Members can redeem miles for travel between now through July 31, 2025, in economy and premium economy cabins, benefiting from a simplified booking process with Alaska and Global Partners.

Updated award charts provide greater value and access, with partner award travel starting as low as 4,500 miles one-way for short trips.

With much of the Northern Hemisphere coming out of its winter hibernation,  it’s time to celebrate “natural beauty” with our newest  Global Getaways! From the Cliffs of Moher in Ireland, to the Blue Lagoon in Iceland, and the Chimgan Mountains in Uzbekistan – Mileage Plan can get you there for a  fraction of the usual cost, with one-way tickets starting as low as 12,500 miles.

Now through April 11, 2025, enjoy significant savings of up to 50% off  on award redemption with us and our Global Partners to selected worldwide destinations. Mileage Plan members can redeem miles on alaskaair.com for travel between now through July 31, 2025, in economy and premium economy cabins.

International travel with Mileage Plan is just one of the many benefits of the industry’s most generous loyalty program. With Mileage Plan, you can earn miles faster when you fly with Alaska, Hawaiian, onewold ®Alliance members, or our Global Partners to more than 1,000 destinations around the world. Additionally, during the past year, we have simplified the process of booking redemptions and purchasing tickets with our partners on alaskaair.com. Our program now offers greater simplicity, value, and access for members wishing to use their Mileage Plan miles for partner travel. The updated charts make it easier to see how many miles are required for flights to different regions, with partner award travel starting as low as 4,500 miles one-way for short trips, down from 7,500 miles.

Cliffs of Moher via Dublin, Ireland

Now starting at 17,500 miles instead of 35,000 miles

Let’s Go!

Banff National Park via Calgary, Canada

Now starting at 12,500 miles instead of 20,000 miles

Let’s Go!

The Blue Lagoon via Reykjavik, Iceland

Now starting at 17,500 miles instead of 27,500 miles

Let’s Go!

Halong Bay via Hanoi, Vietnam

Now starting at 30,000 miles instead of 55,000 miles

Let’s Go!

Wentworth Falls, Blue Mountains via Sydney, Australia

Now starting at 30,000 miles instead of 42,500 miles

Let’s Go!

Chimgan Mountains via Tashkent, Uzbekistan

Now starting at 20,000 miles instead of 42,500 miles

Let’s Go!

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The REAL ID deadline is just around the corner

Summary

Beginning in early May, every air traveler 18 years of age and older will need a REAL ID-compliant driver’s license, state-issued enhanced driver’s license, or another acceptable form to fly within the United States.

If you like to use your driver’s license as your main identification to get through Transportation Security Administration (TSA) security checkpoints at the airport, it’s crucial to make sure it’ll be REAL ID-compliant and ready to fly ahead of the May deadline.

See below for a full list of state websites, where you can find out more information on how to get a REALID-compliant driver’s license.

Starting May 7, 2025, every air traveler 18 years of age and older will need a REAL ID-compliant driver’s license, state-issued enhanced driver’s license or another acceptable form to fly within the United States.

If you like to use your driver’s license as your main identification to get through Transportation Security Administration (TSA) security checkpoints at the airport, it’s crucial to make sure it’ll be REAL ID-compliant and ready to fly ahead of the May deadline.

The REAL ID Act is a federal law.

While the REAL ID Act is mandated and enforced by the U.S. Department of Homeland Security, and is not an Alaska Airlines program, it’s important to us that your travel is as smooth as possible, so we encourage you to obtain compliant identification as soon as possible.

To get flyers ready for this significant transition, we’re providing a resource for our guests, employees and the public to get the latest information about REAL ID and its fast-approaching changes.

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Here are some key things to know

Beginning May 7, 2025, your driver’s license will need to be REAL ID-compliant if you want to use it to fly within the U.S. It’s part of a law passed by Congress. If your license is not compliant, and you don’t have another acceptable form of ID, such as a U.S. passport, you may be delayed or possibly denied entry through the TSA security checkpoint.

State licensing agencies and motor vehicle departments are expecting long lines and wait times in the weeks leading up to May 2025. If you want your driver’s license to be REAL ID-compliant, now’s the right time to make the upgrade because the rush will intensify as the deadline approaches. Why not check this off your list now?

REAL ID-compliant driver’s licenses and the processes to get them are different state to state, which can be confusing. In most cases, you’ll need to bring additional documentation to get a REAL ID-compliant driver’s license, and you might even need to make an appointment. See below for links to each state’s licensing agency or motor vehicle department.

Many states identify their REAL ID-compliant driver’s licenses with a gold star in the upper right corner, which indicates they’ll be ready to use at airport security checkpoints starting May 7, 2025. But some states, such as Washington, use Enhanced Driver’s Licenses, which do not use gold stars for REAL ID-compliant licenses. However, EDLs are considered acceptable alternatives to REAL ID-compliant cards and will also be accepted for official REAL ID purposes.

You have a choice. If you want to fly after May 7, 2025, with other acceptable identification – for example, your U.S. passport or a U.S. military ID – you can do that instead. Just remember to bring that ID to the airport.

Frequently Asked Questions

Refresh my memory. What exactly is the REAL ID Act?

Congress passed the REAL ID Act in 2005 in an effort to strengthen identification rules at airports. The act established minimum security standards for state-issued driver licenses and identification cards.

So, what happens on May 7, 2025, if I show up at the airport with my standard driver’s license as my only ID?

You may be delayed or possibly denied entry through a TSA checkpoint if you don’t have another form of approved identification. And you could miss your flight.

Will Alaska rebook me if I miss my flight because I don’t have a form of ID that is REAL ID compliant?

For our Main Cabin and First Class fares, no change fees will apply, but a difference in fare may be charged for your new flights. Per our no-show policy, you must change or cancel your reservation before your flight departs to receive future travel credit.

Saver fares cannot be changed day-of. Saver fares are eligible for a 50% credit when canceled at least 14 days prior to departure of the first flight on the ticket, or they may be eligible for cancellation under our 24-hour cancellation policy.

You can find more information about our change and cancellation policies here.

When do the rules actually change?

Currently, the Department of Homeland Security (DHS) has indicated the enforcement of the REAL ID Act starts on May 7, 2025. At that point, standard driver licenses issued by some states – such as Washington and Oregon – will not be accepted by the TSA at U.S. airports. TSA will accept enhanced driver licenses from states such as Washington, since they have established your identity and U.S. citizenship.

Am I required to get a REAL ID-compliant driver’s license?

No, it’s up to you to decide what’s best for your travel needs. You can use a current U.S. passport or a U.S. military ID at the airport to get through TSA security after May 7, 2025, just like you can right now. Just remember to bring it. Having a REAL ID-compliant driver’s license is convenient for many of us because it’s something we always carry with us. Other acceptable forms of identification can be found here.

If I update my license or get a new one, will it automatically be REAL ID compliant?

It depends on the state where you live. Some states now automatically issue a REAL ID compliant driver’s license when you renew, others, such as Washington, Oregon, Alaska, Hawaii, and California, do not. Some states will issue the compliant license for free; others will charge an additional fee. Please find your state in the list below to find more information about how to obtain a REAL ID-compliant driver’s license where you live.

Click on the state where you live to find out more on how to get a REAL ID-compliant driver’s license

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From Portland, with love: Alaska Airlines partners with Portland Thorns FC & Portland WNBA expansion team to celebrate and elevate women’s sports

Feature-Image-Thorns

Summary

Alaska Airlines will be the official airline partner of Portland’s new WNBA team and is renewing its role as the official airline of Portland Thorns FC.

In honor of our relationship with Portland, we wanted to express our excitement for this momentous partnership through a special love letter tribute.

Fans can expect exciting experiences both on and off the field, including priority boarding for anyone wearing Thorns gear on Alaska Airlines flights departing Portland throughout 2025.

Alaska Airlines, as official airline partner of both franchises, brings fans closer with exclusive perks, rewards, content and more

Alaska Airlines is proud to announce an exciting new chapter in its relationship with Portland: the airline will be the official airline partner of Portland’s new WNBA team and is renewing its role as the official airline of Portland Thorns FC.

This collaboration builds on the airline’s 15 years of partnerships in the WNBA and 13 years of partnerships in the NWSL and serves as an extension of its love and passion for the city of Portland, its people and its professional sports teams.

“Between Portland’s new WNBA team and the impressive performance of the Portland Thorns, it’s a momentous time for women’s sports in Portland. We’ve been Portland’s leading airline for more than four decades and partnering with these two teams lets us share our excitement with the Portland community, where over 2600 of our employees live and work.”

– Eric Edge

Managing Director of Marketing and Advertising at Alaska Airlines

“We’re excited to continue our partnership with Alaska Airlines, a true supporter of both the Thorns and the Portland community. Their commitment to elevating opportunities for women has always been clear, and it’s great to see that extend to our new WNBA team. This partnership strengthens our ties to the city and ensures we’re supporting each other in meaningful ways in the pursuit of making Portland the epicenter of women’s sports.”

– Mike Whitehead

Managing Director of Raj Sports, ownership group of Portland Thorns and Portland WNBA franchise

A Love Letter to Portland

At Alaska Airlines, our relationship with Portland has always been more than ensuring its residents can get where they need to go. It’s a deep connection, built over decades of shared experiences. So, we wanted to express our excitement for this momentous partnership through something special.

As we continue our story with the Portland Thorns and the new WNBA team, we want to take a moment to share our love for this incredible city. Here’s a special tribute, written directly from the heart of Alaska Airlines:

Dear Portland,

It has been half a century since we first met, but each time we touch down at PDX, we are still so full of love for you. For your endless creativity, for those lush trees that pin our travels with green, for your spirit and your grit.

Portland, our love can be a quiet one, but our gaze is inevitably drawn to you, like a salmon swimming home, or a tourist seeking ice cream on a summer day. We have watched you make waves in women’s sports that were impossible to ignore. We witnessed your pride in the Portland Thorns, as their three championships showcased dedication and skill. We have seen how the Thorns are a testament to your love of sports and your commitment to your people.

Now, as you prepare to welcome a new WNBA team in 2026, our anticipation grows. Moda Center is an old friend, and we are excited for more as the WNBA moves in. Moreover, you have long celebrated women’s voices, creativity, and power, and it is a beautiful thing to see it rise from street to pitch to court.

The years seem to have flown by, but how lovely it is to pen chapters in our story together. Every day, we bring more than a hundred flights to your gates. With over 2,600 Alaska and Horizon employees at PDX, your community is our community. Our technicians play in your pickleball leagues, our pilots drink your coffee, our flight attendants dance in your parades. We are growing your flight options by more than 20% this year and we can’t wait to take on the world with the Portland Thorns and the WNBA team as your official airline.

You have always had our back, and we will continue to have yours. Stitched together by shared purpose, we are proud that the Thorns and Alaska will be woven together both on your kit and in your community.

So, here’s to you, Portland. We love you for all that you are and all that you inspire. From the bottom of our hearts, we are here for you.

Love,
Alaska Airlines

What’s Next for Fans and the Portland Community

Alaska Airlines has served the Portland community since 1979 and has given over $4.5 million to local non-profits since 2017. Last year, Alaska committed to evolving its presence at PDX into a major west coast hub. Currently, the airline offers more than 100 average daily departures from Portland to 58 nonstop destinations, including four international routes.

And just like their commitment to the city of Portland, this partnership will continue to grow and thrive. With the Thorns proudly featuring Alaska Airlines on the back of their kits, fans can expect even more exciting experiences both on and off the field– like anyone wearing Thorns gear will enjoy priority boarding on Alaska Airlines flights departing Portland throughout 2025, and this is just the beginning.

As part of its comprehensive partnership, Alaska Airlines will work closely with the Thorns’ social media and content teams to create a unique “Flight Fit Check” series. This series will highlight players’ personal travel styles, offering a fun and authentic way to connect the brand with fans. In addition, the partnership will support the empowerment of women in soccer through initiatives like the Thorns’ Women’s Coalition and Lead(HER)s of Tomorrow programs.

With the new WNBA franchise, Alaska Airlines will sponsor the “Throws for Charity” campaign, where miles will be tracked and donated to a mutually agreed-upon nonprofit. For each event, such as successful free throws or three-pointers, Alaska Airlines will contribute miles to a designated community partner, further supporting local charitable efforts.

Stay tuned for exclusive rewards, community initiatives, and more ways to engage with both the Thorns and Portland’s new WNBA team as part of this powerful partnership.

The Thorns begin their 2025 NWSL season on March 15 against the Kansas City Current, and the WNBA team will hit the court in 2026 at Moda Center.

For more information about the Portland Thorns, please visit www.Thorns.com and follow on social media @thornsfc.

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About Portland Thorns FC 

Founded in 2012, Portland Thorns FC have set the standard for fan support and on-field success in women’s soccer since its inaugural 2013 season. One of the world’s most supported women’s soccer clubs, Portland has led the league in attendance for eight seasons and set a new club playoff attendance record with 25,218 fans supporting Thorns FC in the 2023 semifinal match at Providence Park. Thorns FC have won the NWSL Championship a league-record three times (2013, 2017, 2022) and finished as runners-up in 2018. The club has made the postseason a league-high nine times and has won the NWSL Shield in 2016 and 2021.

About Raj Sports

RAJ Sports, led by Alex Bhathal and Lisa Bhathal Merage, focuses on investment opportunities in sports and sports-related properties, drawing on the Bhathal family’s multi-generational experience and relationships in the industry. The firm seeks to leverage the power of sports to affect broader social and economic change through a variety of business and philanthropic strategies. Its deep experience in professional sports operations and large-scale real estate developments that create thriving community centers, positions the firm to deliver valuable assets that will support further growth for the players, staff, and fans. In 2013, the Bhathal family became investors in the Sacramento Kings (NBA); subsequently building the platform to include the Sacramento RiverCats (MiLB), Stockton Kings (NBA G-League) and several sports anchored real estate developments. The 2024 acquisitions of Portland Thorns (NWSL) and the WNBA Portland expansion team represents a milestone for the city of Portland and places it at the epicenter of growth for women’s sports.

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Alaska Airlines flight attendants vote YES on new contract

Summary

Alaska Airlines’ flight attendants, represented by the Association of Flight Attendants (AFA), have ratified a new three-year contract that includes significant improvements such as increased pay, greater flexibility, and better benefits.

More than 90% of Alaska flight attendants voted, and the agreement passed by 95%, marking a major milestone for Alaska Airlines and reflecting the essential role of flight attendants in ensuring safety and operational excellence.

Alaska Airlines’ more than 6,900 flight attendants, who are represented by the Association of Flight Attendants (AFA), have ratified a new three-year contract. The agreement includes significant improvements including increased pay (including boarding and a ratification payment), greater flexibility and scheduling enhancements, better benefits and more.

This is the eighth ratified labor contract between an Alaska Air Group company and one of our represented workgroups in the last three years aimed at improving wages, quality of life, and supporting our company’s long-term success. Alaska Air Group is on a journey to transform our business, and our flight attendants are one of many groups critical to our vision in creating a remarkable travel experience for our guests.

More than 90% of Alaska flight attendants voted, and the agreement passed by 95%.

“One of the many reasons our guests choose to fly Alaska is our flight attendants and the warm welcome, fantastic service and commitment to safety they provide onboard. I’m glad to have them working under a new contract that values their contributions to Alaska, and I’m grateful to our colleagues at AFA who bargained with determination and fierce dedication for our flight attendants. We are focused on making Alaska Airlines a place for the best people in the business to grow their careers, and this new contract reflects that.”

– Ben Minicucci

CEO at Alaska Airlines

“This agreement marks a major milestone for Alaska Airlines Flight Attendants. It reflects their essential role in ensuring both safety and operational excellence. Furthermore, it will immediately and significantly improve their lives while setting a strong foundation for upcoming Joint Collective Bargaining Agreement negotiations as we move forward with the merger between Alaska Airlines and Hawaiian Airlines.”

– Jeff Peterson

AFA Alaska Master Executive Council (MEC) President

Effective March 2, 2025, the new contract includes increased pay (including boarding pay, a newly implemented market rate adjustment and more), work rules that maintain a 10-hour and 30-minute hour duty day (the shortest in the industry, alongside Southwest) and improvements in many sections of the contract such as scheduling, caps on insurance premiums and more.

The previous contract became amendable in December 2022. Contracts in the airline industry do not expire. Once they become amendable, the current contract remains in effect until a new agreement is ratified.

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About Alaska Air Group

Alaska Air Group, Inc. is based in Seattle and comprised of subsidiaries Alaska Airlines, Hawaiian Holdings, Inc., Horizon Air and McGee Air Services. With our recent acquisition of Hawaiian Airlines, we now serve more than 140 destinations throughout North America, Central America, Asia and across the Pacific. We are committed to safety, remarkable customer care, operational excellence, financial performance and sustainability. Alaska Airlines is a member of the oneworld Alliance. With oneworld and our additional global partners, our guests have more choices than ever to purchase, earn or redeem on alaskaair.com across 30 airlines and more than 1,000 worldwide destinations. Book travel throughout the Pacific on Hawaiian Airlines at hawaiianairlines.com. Learn more about Alaska Airlines at news.alaskaair.com and Hawaiian Airlines at newsroom.hawaiianairlines.com/blog. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as “ALK.”

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Alaska Airlines announces 2025 sponsorships with San Diego FC and San Diego Wave FC

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Summary

Alaska Airlines is excited to announce its role as the official airline of both San Diego FC and San Diego Wave FC for the 2025 MLS and NWSL seasons.

Both teams play at Snapdragon Stadium, where Alaska holds a multiyear partnership with San Diego State University Athletics and serves as the entitlement partner for the stadium’s southeast gate entrance.

Fans and Mileage Plan members will enjoy special benefits, including chances to win stadium seat upgrades, expedited statium entry, and priority boarding while wearing team gear.

Get your scarves ready! Alaska Airlines is excited to announce its role as the official airline of both San Diego FC and San Diego Wave FC for the 2025 MLS and NWSL seasons. Both teams play at Snapdragon Stadium, where Alaska holds a multiyear partnership with San Diego State University Athletics and serves as the entitlement partner for the stadium’s southeast gate entrance.

Fans entering the Alaska Airlines Gate will have a chance to win stadium seat upgrades at each match, and Alaska Airlines Mileage Plan members using the airline’s mobile app will enjoy expedited entry through a dedicated lane at all Snapdragon Stadium events. Fans who wear San Diego FC or San Diego Wave FC gear on their Alaska Airlines flights out of San Diego will also receive priority boarding throughout the season. Stay tuned for additional information on fan rewards programs.

This is a big year for soccer in San Diego, and we are thrilled to join the excitement in partnership with both of San Diego’s pro soccer teams. Partnering with San Diego FC and continuing our work with Wave FC gives us more opportunities to provide a premium experience for members of the San Diego community, whether they’re seated at Snapdragon or in the cabin of our aircraft.”

– Eric Edge

Managing Director of Marketing and Advertising at Alaska Airlines.

Photos provided by San Diego FC and San Diego Wave FC

As the carrier with the most nonstop destinations from San Diego, Alaska offers 40 nonstop destinations and more than 70 peak-day departures. This is in addition to Alaska’s combination with Hawaiian Airlines that is enabling an expanded network with optimal connections on 1,400 daily flights. Together with our Global Partners, we offer one-stop service from San Diego International Airport (SAN) to more than 330 destinations.

“Our first year partnering with Alaska Airlines has been nothing short of a win, and we’re excited to keep reaching new heights together. From priority boarding for Wave FC fans to impactful community initiatives, Alaska Airlines has been a true teammate in elevating the fan experience. We look forward to building on this momentum and creating even more unforgettable moments for our fans, both in the air and at Snapdragon Stadium.”

– Alyssa Haynes

Head of Partnerships , San Diego Wave FC

Photos provided by San Diego FC and San Diego Wave FC

“We’re proud to welcome Alaska Airlines as the official airline of San Diego FC and to strengthen our connection with a brand that shares our commitment to the San Diego community. Having a partner like Alaska Airlines, which prioritizes innovation, fan engagement, and community impact, in our inaugural season is invaluable. Together, we’re not just making travel more accessible for our fans, but also creating meaningful experiences that extend beyond the pitch.”

– Tom Penn

SDFC CEO

Our community focus

Alaska Airlines is also working with both teams and nonprofit organizations to give back to military members and their families, donating miles for every goal scored. Alaska is partnering with Wave FC and Tragedy Assistance Program for Survivors (TAPS) to bring surviving family members of fallen military service members to Wave games, providing an incredible opportunity to connect with the team and experience unforgettable moments. Alaska is also teaming up with San Diego FC and Zero800 to support transitioning service members with game experiences and will use the miles to support their families with emergency travel needs and other support services.

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About San Diego Wave Fútbol Club

San Diego Wave Fútbol Club was founded in 2021 and competes in the National Women’s Soccer League (NWSL). The Wave quickly established itself as one of the world’s premier clubs, making history by breaking the NWSL’s single-game attendance record and reaching the playoffs in its inaugural season. The Club has continued to set new milestones, ranking #2 globally in women’s soccer attendance in 2024. Dedicated to excellence on the field and meaningful impact off it, the Wave fosters strong connections within the San Diego community under the leadership of the Leichtman Levine Family. Wave FC plays its home matches at the state-of-the-art Snapdragon Stadium. For more information, visit sandiegowavefc.com.

About San Diego FC

San Diego FC is Major League Soccer’s 30th Club, competing in its inaugural season at Snapdragon Stadium in 2025. The Club is jointly owned by Sir Mohamed Mansour, a distinguished entrepreneur, investor, and philanthropist with global ties in the sport, and the Sycuan Band of the Kumeyaay Nation, the first Native American tribe with a significant ownership stake in a men’s professional team across all major sports leagues. Manny Machado, San Diego’s perennial MLB All-Star, is an investor in the Club. San Diego FC is a proud member of the Right to Dream community, a global network of youth academies and professional football clubs. San Diego FC’s stated vision is to become the epicenter of football excellence and innovation in North America.

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Hawai‘i’s first full-circle commercial pilot development program expands opportunities for local students

Summary

Horizon Air is paving the way to the flight deck for aspiring pilots in Hawaiʻi by providing a path to potentially join Horizon Air while easing the financial burden of training costs.

Hawaiʻi students are invited to apply and can obtain the necessary experience and flight ratings through flight schools in Hawai‘i at their own pace.

Horizon Air, the regional airline subsidiary of Alaska Air Group, which includes Alaska Airlines and Hawaiian Airlines, is paving the way to the flight deck for aspiring pilots in Hawaiʻi – without needing to leave the islands for training. The program, the first of its kind in Hawaiʻi, provides pilots with a path to potentially join Horizon Air while easing the financial burden of training costs.

Local students are invited to apply and can obtain the necessary experience and flight ratings through flight schools in Hawai‘i at their own pace. Once selected, participants in the Horizon Air Pilot Development Program will receive a $12,500 flight training stipend, a conditional job offer at Horizon Air upon graduation and meeting hiring requirements, pilot mentorship and networking opportunities, exclusive access to company events, and personalized support throughout their training.

More than 430 students nationwide are enrolled in Horizon Air’s Pilot Development Program. The airline employs nearly 3,500 people and operates a fleet of 44 Embraer E-175 jets. Headquartered in Seattle, Horizon serves more than 50 destinations on the West Coast and beyond. Horizon has crew bases in Anchorage, Alaska; Boise, Idaho; Everett, Seattle and Spokane, Washington; and Portland and Medford, Oregon.

We are very excited to provide pilots from Hawaiʻi not only an opportunity to join us at Horizon, but also a path to eventually come home to Hawaiʻi to fly the rest of their careers. Horizon’s seven pilot bases and the communities we serve in the Pacific Northwest and beyond offer students some incredible flying experiences while they build their time.”

– Carlos Zendejas

Vice President of Flight Operations for Horizon Air

Yesterday, employees from Horizon, Alaska and Hawaiian joined Hawaiʻi Lt. Governor Sylvia Luke, along with nearly 60 student pilots, at the Honolulu facility of Pacific Flight Academy, which was co-founded by Hawaiian Airlines Airbus A330 First Officer Babak “Bobby” Nikkhoo.

“Being born and raised in Hawai‘i, it was always my goal to be able to serve my community here at home. This program is a game-changing opportunity – one that has never existed before – for aspiring pilots from across Hawai‘i to be able to train right here in the state and potentially advance into careers with a world-class airline.”

Anais Rodriguez

Student Pilot at Pacific Flight Academy

The aviation sector plays a crucial role in keeping Hawai‘i’s residents and islands connected to the world. By training and retaining homegrown pilots, this program strengthens the future of air travel to and from our islands. Investing in local students through Horizon Air not only supports Hawai‘i’s economy but also empowers the next generation of pilots.”

– Lt. Governor Luke

Horizon Air anticipates a steady need for skilled pilots as the company grows to support the combined global network of Alaska and Hawaiian. Prospective local aviators can learn more and apply at www.careers.alaskaair.com/career-opportunities/pilots/pdp/.

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