News & stories

“Band in Seattle” brings local music to your seat

The Seattle music scene doesn’t disappoint. After Nirvana, Pearl Jam and the Foo Fighters found their success it seemed like artists flocked to the Emerald City and the music scene became one of the most cherished parts of Seattle culture. Alaska Airlines passengers can now get a real taste of that culture while inflight. “Band…

Alaska employees help two brothers meet for first time

Imagine meeting your brother for the first time right before taking a cross-country flight. On a recent trip to Orlando, that very thing happened to an Alaska Airlines customer, thanks to help from some Alaska employees. Gary Covington, of Tacoma, was born on June 22, 1948, at Providence Hospital in Seattle and adopted when he…

Outdoor adventure: Mountain biking in the West

Before man stood on the moon, he christened a rolling landscape of sandstone waves near Moab, Utah, as his playground. Well, maybe not before, but definitely that same summer. The Slickrock Trail, though laid out for dirt bikes in 1969, soon morphed into a 10.2-mile-long loop that draws mountain bikers from across the world and…

Alaska testing biometric IDs, boarding passes

One carry-on bag. One personal item. A jacket. Your morning coffee. A boarding pass. Two hands to juggle it all as you wait to board your flight. Something about the above equation just doesn’t add up, and Alaska Airlines’ customer research and development team knows it – which is why they’ve spent the past several months…

20 things for 20-somethings to do in Milwaukee

Milwaukee is not the usual 20-something’s idea of a vacation spot. What do they even have there, cheese and beer? If the beer isn’t enough to get you there, it turns out Milwaukee is a creative hub for art, music and food like you’ve never seen. Here are 20-something must-do’s for 20-somethings visiting Milwaukee:

Lucky Penny makes it home after 2,400 mile road trip

A family’s beloved dog, who went on an unplanned cross-country adventure over the holidays, created quite a stir as dog lovers and Alaska Airlines helped to get her home. Penny, a floppy-eared vizsla puppy from Royal City, Washington, went missing near her home on Dec. 19, leaving her owners, Kendra and Colt Brown, worried sick.…

Fact: Our flight attendants can dance

For six years, flight attendants have danced down the streets of Seattle in the city’s annual Torchlight Parade, showing everyone that the famous “Alaska Spirit” doesn’t stop in the air. The team walks 2.5 miles through downtown Seattle in full uniform, armed with suitcases, performing choreographed dances. This year, the team is expected to be 45…

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