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Alaska Airlines and Pearl Jam band together to fight homelessness

Pearl Jam is home for the first time in five years. To say Seattleites are excited is an understatement. The Rock & Roll Hall of Famers are playing two sold-out concerts at Safeco Field tonight and Friday. Fans are already waiting hours in line to get merch, and Pearl Jam-branded wine sold out in 12 minutes.

But seeing what many believe to be the most influential band of the ‘90s isn’t the only reason people are flocking to “The Home Shows.” As part of their homecoming, the band is dedicating proceeds to fight homelessness in Seattle – and we’re joining that effort.

On any one night, more than 12,000 people are living without shelter in Seattle. The region’s homelessness population is now the third largest in the country.

“It’s something the city is clearly struggling with,” says Pearl Jam guitarist and co-founder Stone Gossard in Alaska’s Beyond Magazine. “And if we can play a role in spotlighting the issue or bringing more resources to it, it’s something we all feel is very important.”
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Iceland’s stunning landscape and flying Icelandair

By Jess Dales

Based on the West Coast, I grew up flying Alaska Airlines. As a frequent traveler, the Mileage Plan had come in handy on more than one occasion. I used miles in college to fly between school and home, and more recently for last-minute work trips. I never imagined that through Alaska’s Global Partner program, I would be able to fly all the way to Iceland.

Forged by fire and honed by ice, Iceland is home to some of the greatest wilderness areas in Europe. The country has a small population and the vast majority of people live in Reykjavik, leaving huge expanses of land undeveloped and relatively free from human impact. The result is a visually stunning landscape with points of natural interest around every bend in the road. (And there are a lot of bends!)

But it’s not just the lack of people that makes Iceland a nature lover’s paradise. As one of the youngest landmasses on earth, it is unique among the many destinations known for their natural beauty. Alive with volcanic activity – from hot springs to steaming lava fields – Iceland has a raw elemental appeal that sticks with you long after you’ve returned home.

For all those reasons and more, Iceland has become an increasingly popular destination for outdoor lovers, adventure seekers and landscape photographers. Needless to say, Quin and I were eager to see what all the fuss was about.
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Kevin Durant surprises nearly 50 youth basketball players on ‘Flight 35’

When Kevin Durant traveled to basketball tournaments in high school, everyone piled in a van. There was no smoothie bar, sneaker-lacing station or All-Star guest appearances. And definitely no airplanes.

“Playing AAU basketball as a kid was a grind,” Durant recalled. “Most of the teams, mine included, usually don’t have a lot of financial support, so you’re doing everything you can on a dime.”

Today was a different story. With music pumping through speakers and Durant’s photo stretching from nose to tail, 46 aspiring athletes boarded Alaska Airlines “Flight 35.” The KD-branded Boeing 737-900ER made its first appearance during the Western Conference Finals and will be in fleet for two years. Today, the plane made a special trip, bringing four top teams from Los Angeles and Oakland to the Bigfoot Hoops Las Vegas Classic.

“Every achievement in youth basketball is a really big one,” Durant explained. “Some of the top teams in the country compete every year at Bigfoot, so to make it this far is a huge accomplishment.”

From the minute he got on the airplane’s PA system, it was clear Durant was here for one reason: surprise these players and have some fun.
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What does sustainability mean at Alaska Airlines?

Introduction by Brad Tilden, CEO

Brad Tilden looks over the shoulder of an aspiring aviator at Alaska Airlines’ Aviation Day.

Each spring, hundreds of aspiring young aviators pour through our maintenance hangar doors in Seattle and Portland as part of Aviation Day. These kids come from all walks of life and their excitement is contagious. One of the key lessons they learn – before test-driving the flight simulator, learning about the fuel efficiency of our split scimitar winglets, and kicking the tires on our sleek 737s – is the principal of lift.

In the 17th century, mathematician Daniel Bernoulli observed how the pressure differential created from particles moving over and under a wing at different speeds drives it to rise up and push forward, creating lift.

No matter how long I work in aviation, I continue to find that moment amazing.

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Hungry for a change? Alaska Airlines’ new seasonal menu goes fresh and local

Order the fruit-and-cheese platter every time? You’re not alone.

Starting today, we’re spicing things up with a new seasonal food menu. We spent more than a year hearing honest opinions, researching the most popular ingredients, and hosting tastings with guests, flight attendants and a Bay Area reporter. A few things became abundantly clear:

  • Fresh and local ingredients matter.
  • Change is good.
  • An extra cracker never hurt anyone.

The new menu pairs healthy, local ingredients with West Coast staples such as seasonal fruit, artisan breads and cage-free eggs. It will be available in the main cabin July 16-November 15. After that, you can expect new dishes to choose from – that’s right, we’re rotating menus to keep it fresh.
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Alaska Airlines cheers athletes in Seattle for 2018 Special Olympics USA Games

Alaska Airlines and its employees are joining with Western Washington to cheer on athletes now in the Seattle area for the 2018 Special Olympics USA Games.

Underway today and tomorrow, July 2 and 3, is the stand-up paddle board competition, which is happening at Angle Lake in SeaTac next door to Alaska’s corporate headquarters. Alaska employees embraced the chance to get involved and support the teams.

Alaska Airlines CEO Brad Tilden gives a 2018 Games/Alaska Airlines pin to an athlete on Monday at Angle Lake. (Photo by Ingrid Barrentine.)

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6 things to do on a Seattle weekend adventure

By Jeff Bartlett

I’ve always wanted to explore Seattle and its nearby mountain playgrounds, but it’s so close to home – just a 90-minute direct flight from Calgary, Alberta – that I’ve always put it off in favor of more far-flung destinations.

Finally, when the opportunity arose, I jumped at the chance to book my flight and explore this iconic Pacific Northwest destination. I flew into Seattle, picked up my rental car and never slowed down.

I only had a few days and I wanted to cover as much ground as possible. I photographed Mount Rainier, slept under the stars on the Olympic Peninsula, and drank too much locally roasted coffee. I met up with some locals, too, who eagerly showed me their favorite places to kayak and mountain bike.

Whether visiting for a weekend or longer, I promise it’s a destination that will deliver plenty of outdoor fun, both in city or the nearby wilderness.

Here are my six can’t-miss moments for any Seattle adventure:
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Heartwarming inflight experience proves everything happens for a reason

When a guest who is blind and deaf traveled on an Alaska Airlines flight alone this week, a number of other guests, the flight crew and a very special 15-year-old girl worked together to make him feel comfortable and less alone. The result was a viral post on Facebook that had many people commenting that it was the feel-good story they needed to hear.
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Rhubarb, asparagus and Salt & Straw ice cream on a plane? If you’re in First Class, it’s on the summer menu

How does brioche French toast with rhubarb thyme compote, real maple syrup and scrambled eggs sound for breakfast? Or, if it’s dinner time, perhaps some miso ginger beef with mesclun mix, tomatoes, cucumbers, radishes and ginger vinaigrette?

These are just two of the dishes rolling out on our First Class summer menu on Saturday, a selection that focuses on simplicity, fresh ingredients and generous portions.

The meals will be served on any flight with a First Class cabin – Boeing, Airbus and Embraer aircraft – and will change every three months based on the season.

“Our guests have told us they want more fresh food, larger quantities and a wider variety of options,” said Todd Traynor-Corey, director of food & beverage. “With a focus on local and healthy food with complex flavors, as well as our thoughtful beer and wine choices, the menu has a distinctive West Coast vibe.”

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Alaska simplifies boarding process

You may have a complicated relationship with boarding an aircraft. On the one hand, it means you will soon settle into your seat and you’re almost on your way. On the other hand, it can sometimes be stressful if you’re not sure when it’s your turn to board. At one point or another, you’ve probably seen a big queue of people – let’s be honest, sometimes it’s just a shapeless blob – that forms when people aren’t sure if it’s their time to board.

Starting July 18, Alaska will be launching a new group boarding process that will simplify the process for guests. This identifies which of the six groups – First Class, Group A, Group B, Group C, Group D or Group E – you belong to. You’ll simply approach the gate with the rest of your group when your group is announced.

This new boarding process doesn’t change anything about where you sit once you’re inside the plane – Alaska Airlines still has confirmed, assigned seats that you may select in advance. There’s no change to that.

Here’s a quick rundown on what this all means for you the next time you fly Alaska Airlines.

Boarding Pass

For flights on or after July 18, 2018, you will see some changes to the boarding pass design – such as larger fonts and more streamlined information.

Your boarding pass is really a guide for your journey. You want to know, first and foremost, where you need to be (your gate) and when you need to be there (your boarding time).

You’ll notice these two pieces of information are now big and bold. In tests, guests were quickly and easily able to get the information they needed from their boarding passes.

You will find your group letter listed on your boarding pass. If you have multiple flight segments, you’ll see each one on a separate line and an assigned group letter for each. If you’re a Mileage Plan MVP traveling with other people on the same reservation, you will all see the same boarding group noted on your boarding pass.

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Video: A stylist’s take on San Francisco

Alaska Airlines recently partnered with Darling Media to launch the “Go, Be You” video series, which follows eight women as they explore eight Alaska Airlines destinations. Each video is hosted by a traveler who shares the hidden gems that define the personality of each city.

San Francisco with Bethany Menzel

The quirks are the perks. Unconventional museums. Vintage shops. Stylish restaurants. Content Creator Bethany Menzal’s hilly adventure shares the city’s creativity and unique architecture.

Watch more videos in the series

Stirred to action: Alaska Airlines to ditch plastic straws in favor of marine-friendly stir sticks

By Jacqueline Drumheller, Sustainability Manager

These days, most 16-year-olds are focused on getting their driver’s licenses, playing Fortnite or deciding who they want to ask to prom, but Shelby O’Neil isn’t your average teenager. She’s a Girl Scout who created Jr Ocean Guardians for her 2017 Girl Scout USA Gold Award Project to share her passion to save our oceans and marine life for future generations.

Shelby O’Neil reached out to Alaska Airlines last year, asking us to eliminate single-use plastic stir straws to reduce the amount of plastic pollution that is damaging our oceans.

Shelby reached out to Alaska Airlines last year, urging us to eliminate single-use plastic straws to reduce plastic pollution that is damaging our oceans. Little did she know, we were on the cusp of becoming the first U.S. airline to make this change, building on our decades-long commitment to environmental stewardship.

Starting this summer, we’re replacing non-recyclable plastic stir straws and citrus picks – we used 22 million last year – with sustainable, marine-friendly alternatives on all domestic and international flights, as well as in Alaska’s lounges across the country. For people with special needs, we’ll happily provide non-plastic, marine-friendly option, upon request.

We’ve partnered with the Seattle-based nonprofit Lonely Whale, an organization that drives impactful market-based change on behalf of our oceans, to support this initiative.

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