Alaska Airlines joins Assaia’s strategic partner community

The 5th largest US airline, known for its award-winning passenger experience and genuine caring service, is set to play an important role in the ongoing optimization of turnaround operations by collaborating on the development of Assaia’s AI-based technology.

Alaska Star Ventures, the investment arm of Alaska Airlines, is announcing its latest commitment to improving efficiency and sustainability with an investment and equity stake in AI company Assaia. With this investment, Alaska becomes a member of Assaia’s Strategic Partner Community (SPC) in support of the development of AI-based turnaround technology.

The members of the SPC use their wide experience of operating airports and airlines to provide both strategic and tactical counsel to guide the development of Assaia’s portfolio of products for managing and optimizing ramp operations. Known for running one of the most reliable operations in the U.S., Alaska brings expertise to the collective challenge of improving aircraft turnaround. Their investment in Assaia underpins their belief in Assaia as the leading provider of turnaround optimization technology.

Assaia uses AI to reduce turnaround times and improve on-time-performance, which in turn improves the passenger experience. It does so by enabling real-time responses to increase gate availability, and ensuring safety on the ramp. In addition, by focusing on taxi-in time reduction and auxiliary power unit usage limitation, airports and airlines can use the resulting data to make significant strides in their sustainability goals.

Pasha Saleh, Corporate Development Director for Alaska Airlines, said, “Using technology to move the aviation industry forward is in Alaska’s DNA, and our investment in Assaia is the next embodiment of that commitment to innovation. Our teams have already been using Assaia to improve our aircraft turn processes, and we’re thrilled to help expand technology that will make us safer, more efficient and able to offer an even better guest experience. This partnership represents the future of machine learning applications in aviation and will translate into significant advances in our industry.”

Assaia’s SPC is poised to grow over the next year. Anyone – airports, airlines and ground handlers – interested in joining should contact Assaia to learn more about this community and how they can help to shape the future of digital and automated apron operations.

Max Diez, CEO of Assaia, said, “Alaska Airlines has wide and deep experience of airline operations and a strong track record in on-time performance. That expertise is going to be invaluable as we continue to develop our technology, and expand the number of airlines and airports using it. Ultimately, this will help the entire aviation industry to improve safety, reduce emissions and improve on-time performance.”


About Assaia

Assaia International AG is an aviation software company that is on a mission to use technology for the optimisation of the aviation industry. It uses a combination of Artificial Intelligence and computer vision to provide airports and airlines with complete visibility of turnaround operations at the airport. 

Assaia gives airports and airlines control over turnaround operations, enabling them to predict issues and automate processes to make it more efficient. Assaia’s solutions create a safer, faster and sustainable ecosystem so passengers can feel confident they are traveling on time, safely and sustainably. 

www.assaia.com

Cougs or Dawgs? Alaska Airlines unveils new aircraft in honor of Washington State University and the University of Washington 

This fall we’re bringing not one, but two brand new aircraft into our fleet with fresh paint highlighting our commitment to Washington state’s largest universities. Alaska also expands support of WSU, becoming the official airline partner of WSU Athletics.  

We’re taking college pride to new heights with the debut of two newly themed aircraft showcasing Washington State University (WSU) and the University of Washington (UW).  

Just in time for the fall semester with football season in full swing, our E175 “Go Cougs” aircraft will take to the skies on Saturday, Sept. 23, from Seattle (SEA) to Pullman (PUW) ahead of WSU’s matchup against the Oregon State Beavers. On Oct. 3, the “Go Dawgs” special UW-themed aircraft will be introduced to fans departing Seattle (SEA) to Portland (PDX). 

#N661QX (“Go Cougs”)

“The new Go Cougs aircraft celebrates the productive partnership between Washington State University and Alaska Airlines,” said WSU President Kirk Schulz. “We are proud to have Alaska Airlines as a continued supporter of our educational programs and research pursuits, particularly in the development and adoption of sustainable aviation fuels. Together, we will help transform the future of air travel across the state, region, and world.” 

#N662QX (“Go Dawgs”)

“Our shared values and commitment to our region are why the UW is proud to partner with Alaska Airlines, and we are thrilled to see the purple and gold on their aircraft. This is another exciting step in the UW’s continued partnership with Alaska Airlines, an innovative and deep-rooted Pacific Northwest company that adds so much to our local and state economy, as well as fostering connections across the world as a member of the oneworld Alliance,” said Ana Mari Cauce, president of the University of Washington. 

This is the third iteration of both special aircraft dedicated to the universities. The planes, tail numbers #N661QX (“Go Cougs”) and #N662QX (“Go Dawgs”), will be flown by Horizon Air, Alaska Airlines’ regional sister carrier. These college-themed aircraft (liveries) are one of many ways guests can celebrate their school spirit year-round. 

Since launching our first university-themed livery almost 20 years ago, we know that few things get local fans as excited as seeing their school’s colors on the side of the hometown airlines’ airplanes,” said Joe Sprague, Horizon Air president.  

Our commitment to education and expanding our support of WSU   

We’re proud to fly to all five cities across Washington and Oregon where WSU has campuses nearby: Pullman, Spokane, Tri-Cities, Everett and Portland (near the Vancouver, WA campus).  

We believe in strengthening and supporting the communities our employees, neighbors and guests call home, and in Eastern Washington, we’ve been honored to support those communities for more than 40 years. Caring for the communities we serve extends far beyond making air travel accessible. It’s about forging connections, fostering job opportunities, volunteering, donating miles to nonprofits and inspiring the next generation of aviation.  

As part of our new sponsorship with WSU Athletics for the 2023-2024 school year, Alaska will be the athletics department’s official airline partner. We look forward to special gameday giveaways — at basketball and football games — that include sweepstakes for a chance to win tickets and air travel to the 2023 Apple Cup on November 25th.  

“We are thrilled to sponsor WSU Athletics, ensuring that fans can continue to rally behind their beloved Cougs,” said Sprague. 

For over a decade, we’ve partnered with WSU on several initiatives to advance the production of sustainable aviation fuel (SAF) — a key part of our goal to be carbon net zero by 2040.  

In 2015, we partnered with the WSU-led Northwest Advanced Renewables Alliance (NARA) to produce and use SAF from forest residuals (tree limbs and branches that remain after a forest harvest), which led to Alaska making history by becoming the first airline to fly a commercial flight powered by this type of SAF. Last year, WSU was named as the academic partner in Alaska’s innovative corporate SAF program, aimed at fostering education and raising awareness about opportunities to enhance the sustainability of business travel. 

On Oct. 3, the “Go Dawgs” special UW-themed aircraft will fly its first flight between Seattle (SEA) to Portland (PDX). 

In 2016, Alaska proudly became the official airline of the University of Washington. Since then, we’ve expanded our support across various aspects of the university, including UW Athletics, the Foster School of Business and various campus initiatives, reinforcing our commitment to advancing education within the communities we serve. 

As always, it’s an absolute thrill to witness the Huskies in action, facing off against rival teams, whether on the iconic Alaska Airlines Field at Husky Stadium or within the electric atmosphere of the Alaska Airlines Arena at Hec Edmundson Pavilion. 

A new era of aircraft 

While the two universities have graced the outside of Q400s operated for Alaska by its sister carrier, Horizon Air, the airline has transitioned to an all-jet fleet of modern Embraer E175 aircraft. Horizon has 41 jets and by the close of 2026 is scheduled to have 50 of them.  

The E175 jets include a range of benefits: 

  • The jet aircraft has three classes of service, just like our Boeing 737s. 
  • Our elite members can enjoy upgrades to First Class and Premium Class. 
  • All seats are window or aisle – there are no middle seats. 
  • It provides a quieter flight than the Q400 turboprop. 
  • There’s inflight entertainment and Wi-Fi connectivity on board. 
  • There are larger overhead bins for stowing carry-ons. 
  • It flies faster than the Q400. 

FOR MEDIA

Looking for stills or b-roll of our “Go Cougs” aircraft inaugural flight? Look no further! https://bit.ly/3ENfGAr

Photos of our “Go Dawgs” aircraft can be found here: https://bit.ly/3ZCY9Vr

Wish come true: Watch this little guy’s reaction when he meets our captain

In the midst of what has been a truly busy operation, several employees from Portland took the time to make a little boy’s Make-A-Wish flight remarkable—so remarkable, in fact, that he fell head over heels when he met our captain!

Watch Elijah make announcements with Customer Service Agent Julie and meet our Captain Jeff.

Elijah is a 7-year-old leukemia warrior from Vancouver, Washington who loves soccer, building Legos and all things superheroes.  Dolphins are his favorite animal, and, through the magic of Make-A-Wish Oregon, Elijah was not only going to see dolphins, he was going to get to meet them up close on his trip to San Diego.

When Make-A-Wish reached out to Alaska to see if we could help, you know the answer, right?

Our caring Portland employees rolled out the red carpet for Elijah and his family, including allowing him to help our customer service employees make announcements and board guests. He and his sister also got to sit in the flight deck and see all the bells and whistles — and even push a few buttons — thanks to Captain Jeff and First Officer Renee.

@alaskaair

We were honored to fly 7-year-old leukemia warrior, Elijah, as he embarked on his wish to California with Make-A-Wish Oregon! Our employees rolled out the red carpet for Elijah and his family, including letting him make the boarding announcements and check out the flight deck (captain’s hat included!). Most of the wishes granted this year involve travel, and we are committed to making more dreams come true. We will match up to one million miles donated to Make-A-Wish Oregon now through the fall. Donate today at oregon.wish.org/Miles #AlaskaCarelines #Care #MakeAWish #Wish

♬ original sound – Alaska Airlines

Alaska is making a difference one wish at a time

As an official airline partner of Make-A-Wish, Alaska Airlines has flown hundreds of wish kids, making their dreams come true and adding some much-needed levity and joy to their families, just when they need it. According to Make-A-Wish, 78% of all the wishes granted this year involved travel. 💙 Starting now, Alaska Airlines will match up to one million miles donated to Make-A-Wish Oregon through this fall.

Hawaiian Airlines to Resume Tokyo Haneda-Kona Service in October

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HONOLULU – Hawaiian Airlines today announced it will restart service between Tokyo's Haneda Airport (HND) and Ellison Onizuka Kona International Airport (KOA), operating three flights Oct. 29. through Nov. 4 before restarting regular weekly service on Nov. 22. The airline will gradually return to its original thrice-weekly schedule in March 2024.

"We're very pleased to bring back our convenient nonstop service between Tokyo and Hawaiʻi Island as we continue to restore our Japan network to meet increasing demand," said Takaya Shishido, Japan country director at Hawaiian Airlines. "The gradual increase in our weekly service from November through March allows us to ramp up our operations to serve our guests."
 

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By March 13, the airline's Japan capacity will be 59% above summer 2023 levels. Hawaiian currently offers daily service between Honolulu’s Daniel K. Inouye International Airport (HNL) and Tokyo’s Haneda and Osaka’s Kansai (KIX) airports; six-times-weekly service between HNL and Tokyo Narita (NRT) airport; and thrice-weekly service between Honolulu and Fukuoka (FUK) airport.

KONA-HANEDA SCHEDULE OCT. 29-NOV. 4

FLIGHT

ROUTE

DEPARTURE

ARRIVAL

OPERATING DAYS

HA851

KOAHND

18:15

22:00

Oct. 29, Nov. 1, Nov. 3

HA852

HNDKOA

23:55

12:50

 

 KONA-HANEDA SCHEDULE FROM NOV. 22

FLIGHT

ROUTE

TIME

DATE

FREQUENCY

DATE

FREQUENCY

DATE

FREQUENCY

HA851

KOAHND

18:15

Nov. 22

1x weekly

(Day of week varies)

March 1

2x weekly

(Fri., Sun.)

March

13

3x weekly

(Wed., Fri., Sun.)

HA852

HNDKOA

23:55

Hawaiian, which first launched Haneda-Kona service in 2016, suspended flights in March 2020 due to the COVID-19 pandemic.

Hawaiian will continue to operate its Japan routes with 278-seat, spacious wide-body Airbus A330 aircraft featuring 18 Premium Cabin fully lie-flat seats, 68 popular Extra Comfort seats and 192 Main Cabin seats.

For guests traveling to Maui, West Maui is currently inaccessible to visitors due to recent wildfires. However, most of the island, including Kahului, Wailuku, Kihei, Wailea, Makena, Paia, and Hana remains open. As Hawaiʻi’s hometown airline, Hawaiian launched Malama Maui, a resource page for people interested in contributing to recovery efforts, as well as Travel Pono Maui, a guide for island visitors with information on how their stay can help support the people and communities of Maui.

About Hawaiian Airlines 

Now in its 94th year of continuous service, Hawaiian is Hawaiʻi's largest and longest-serving airline. Hawaiian offers approximately 150 daily flights within the Hawaiian Islands, and nonstop flights between Hawaiʻi and 15 U.S. gateway cities – more than any other airline – as well as service connecting Honolulu and American Samoa, Australia, Cook Islands, Japan, New Zealand, South Korea and Tahiti.  
 
Consumer surveys by Condé Nast Traveler and TripAdvisor have placed Hawaiian among the top of all domestic airlines serving Hawaiʻi. The carrier was named Hawaiʻi's best employer by Forbes in 2022 and has topped Travel + Leisure’s World’s Best list as the No. 1 U.S. airline for the past two years. Hawaiian has also led all U.S. carriers in on-time performance for 18 consecutive years (2004-2021) as reported by the U.S. Department of Transportation.

The airline is committed to connecting people with aloha by offering complimentary meals for all guests on transpacific routes and the convenience of no change fees on Main Cabin and Premium Cabin seats. HawaiianMiles members also enjoy flexibility with miles that never expire.

Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com. Follow Hawaiian’s Twitter updates (@HawaiianAir), become a fan on Facebook  (Hawaiian Airlines), and follow us on Instagram (hawaiianairlines). For career postings and updates, follow Hawaiian’s LinkedIn page. 

For media inquiries, please visit Hawaiian Airlines’ online newsroom

 

Valley Isle Voices The Focus of Hawaiian Airlines’ New Travel Pono Maui Video Series

Maui

As Maui’s economy struggles in the aftermath of the Lāhainā wildfires, Hawaiian Airlines today launched a new, Maui-focused video series under its acclaimed Travel Pono (Responsibly) program. Hawaiian debuted the first of three new Travel Pono Maui videos hosted by Maui-based airline employees who share thoughts on what it means to visit the island today and how to have a great experience, while positively impacting the community. The airline has received hundreds of inquiries from guests asking whether it is appropriate to visit Maui now and what they should expect when they do. This series aims to answer those questions – through the voices of residents.

While non-essential travel to West Maui remains discouraged by the State of Hawaiʻi, Hawaiian is welcoming visitors and fellow kamaʻāina to return to Maui and enjoy popular spots like historic Pāʻia, sunny Kīhei and the rolling hills of upcountry.

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The view from Maui Bees, located on the leeward slopes of Haleakalā.

 

“This is a special moment to visit Maui, with unique opportunities to experience the place and also responsibilities,” said Avi Mannis, chief marketing officer at Hawaiian Airlines. “As the hometown airline, we have a special role to play in supporting Maui. In speaking with our teammates who live on Maui and local business owners, we felt it was important to help them share what visitors can experience visiting Maui today, and what mindful travel to and within Maui looks like as the island recovers.” 

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Gerraine Nakama, Travel Pono Maui host and Hawaiian Airlines guest service agent

 

Hawaiian’s Travel Pono Maui videos were developed in collaboration with employees, business owners and community members who call Maui home. All of the videos were filmed on location over the last week to show the Valley Isle as it can be experienced today. Video hosts include Kiakona Ordonez, a flight attendant from Wailuku, Gerraine Nakama, a guest service agent from Haʻikū, and Sheila Sone, an Airbus A321neo captain from Wailuku.

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Sheila Sone, Travel Pono Maui host and Hawaiian Airlines Airbus A321neo captain

 

“Maui is definitely open,” Ordonez shared in the opening video, which takes viewers to Kīhei, Kula, Wailuku and Makawao. “But when you travel to Maui and Hawaiʻi, we ask that you travel pono – to be mindful, as if you’re going to someone else’s house, and to be respectful.”

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Kiakona Ordonez, Travel Pono Maui host and Hawaiian Airlines flight attendant

 

The Travel Pono Maui videos, as well as advice on meaningful travel experiences and ways to support relief efforts, are being shared on Hawaiian’s social media channels and at www.HawaiianAirlines.com/TravelPono/Maui.

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A Hawaiian Airlines Boeing 717 at Kahului Airport

 

Hawaiian continues to leverage its operation to bolster the West Maui community. In addition to its immediate airlift and cargo efforts in the days following the fires, the carrier has:  

  • Fielded nearly 150 requests from the community for airlift and shipping support through its Mālama Maui Desk.  
  • Shipped more than 175,000 pounds of relief supplies to Maui for government and nonprofit organizations, from food to medical equipment, as well as nearly 18,000 pounds of supplies through its employee shipping program. 
  • Carried hundreds of first responders and relief staff to and from Maui. 
  • Raised funds for Maui, including its donation of $150,000 ($50,000 each to Hawaiʻi Foodbank, Maui Food Bank and the Maui Strong Fund of the Hawaiʻi Community Foundation), to further support relief work.
  • Raised nearly 110 million HawaiianMiles for the American Red Cross of Hawaii, on top of a 30-million-mile match.
  • Provided volunteers to Hawaiʻi Foodbank and held a food drive that collected more than 10,000 pounds of food and other goods. 
  • Supported Maui Ola: A benefit concert for Maui, a live event and broadcast fundraiser that took place at Honolulu's Bernice Pauahi Bishop Museum on Aug. 20, by flying in artists, event organizers and participants and providing volunteers.

To learn about supporting West Maui relief efforts, visit www.HawaiianAirlines.com/MalamaMaui.

Alaska Airlines delivers an industry-leading operation during a busy summer season 

Now that fall is right around the corner, we’re proud to say Alaska Airlines ran the best operation this summer — and it’s all thanks to our 23,000 employees. We operated more than 100,000 flights and safely connected 12.6 million guests (600,000 more than last year) to places and people they love. 

Between Memorial Day weekend and Labor Day, Alaska had the highest completion rate (meaning the lowest rate of cancelled flights) of any other airline – completing 99.7% of scheduled flights and led the industry in on-time performance.  

We take pride in delivering a reliable operation for our guests who depend on us. This summer, we were firing on all cylinders, and we plan to continue this operational excellence as guests entrust us with their holiday travel. We can’t wait to welcome you onboard again. 

We have proven that we can do anything when we work together as a team. We have shown that every flight matters and every guest matters. We earn the trust and loyalty of our guests by delivering on our promises every day and the contributions of every team member makes all the difference,” said Constance von Muehlen, Alaska Airlines Chief Operating Officer. 

Hawaiian Airlines Begins Ticket Sales for Boeing 787-9 Dreamliner

Boeing 787-9 Air to Air 1_mid

*UPDATE: Among Hawaiian's inaugural Boeing 787-9 Dreamliner routes was nonstop service between OGG and LAX, scheduled to begin May 15. Hawaiian will now operate its daily HNL and PHX service with its 787, in place of OGG and LAX. This news release has been updated to reflect this change.

HONOLULU — Travelers from the Bay Area and Los Angeles planning a Hawaiʻi vacation can be the first to experience the elegant, island-inspired design and comfort of Hawaiian Airlines new Boeing 787-9 Dreamliner aircraft starting next spring. Hawaiʻi's hometown carrier today began ticket sales for its 787 aircraft, which will initially enter service between Hawaiʻi and San Francisco (SFO) and Los Angeles (LAX).

Hawaiian's new flagship aircraft will debut on April 15 with daily service between Honolulu (HNL) and San Francisco through May 14, followed by select flights between HNL and LAX starting May 14, and HNL and Phoenix (PHX) from May 15. Tickets are available at www.hawaiianairlines.com.

Guests boarding Hawaiian's 787 will be immersed in a cabin that evokes Hawaiʻi's beauty through bold textures, soothing sunrise and sunset lighting, and sinuous ocean and wind patterns. The 300-seat aircraft features Hawaiian's newest premium product, Leihōkū Suites (garland of stars): 34 suites that envelop guests in a tranquil space with lie-flat seating, an 18-inch in-flight entertainment screen, personal power outlets, wireless cell phone charging and direct aisle access. Set in a 1-2-1 configuration with doors, the suites offer privacy or a shared experience with combinable double suites allowing couples to fall asleep while gazing at a starlit ceiling inspired by constellations that guided early Polynesian voyagers.

Boeing 787-9 Air to Air

 

"Our 787's uniquely Hawaiian design and comfort, paired with the award-winning hospitality of our crew, will create an unparalleled experience for our guests on their travel to the islands," said Avi Mannis, chief marketing officer at Hawaiian Airlines.

In developing its Leihōkū Suites , Hawaiian became the first airline to partner with Adient Aerospace – a joint venture between the Boeing Company and Adient, a world leader in automotive seats. Hawaiian's 787 Main Cabin consists of 266 Collins Aerospace Aspire light-weight seats with ergonomically contoured back and armrests that maximize seat space, offer more shoulder and hip room and feature a 12-inch seatback monitor with USB-A and USB-C charging ports.

Each design element of Hawaiian's 787 celebrates navigators who have sailed the Pacific by observing the stars, sun, winds, waves and wildlife. The airline worked with design consultant Teague to realize Hawaiian's vision of honoring Pacific exploration in a modern aircraft.

Every detail of the interior pays homage to Hawaiʻi's pristine environment, from wall panels depicting native wood grains to the lavatory floor inspired by shimmering black volcanic sand. 'Ōlelo Hawaiʻi (Hawaiian language) is integrated into seat row numbers and other placards. Laminates and fabrics reflect the forms of native Hawaiian plants.

The 787 offers enhanced cabin air filtration and its carbon-fiber composite airframe permits travel at a lower cabin altitude, resulting in a more comfortable flight. Guests will also notice a quiet cabin thanks to acoustic-treated engine inlets, as well as extra-large, dimmable windows, spacious overhead bins and lavatory toilets and faucets with touchless activation.

Hawaiian is scheduled to receive the first of 12 Boeing 787-9 Dreamliners in January, with additional deliveries planned through 2027.


About Hawaiian Airlines

Now in its 94th year of continuous service, Hawaiian is Hawaiʻi's largest and longest-serving airline. Hawaiian offers approximately 150 daily flights within the Hawaiian Islands, and nonstop flights between Hawaiʻi and 15 U.S. gateway cities – more than any other airline – as well as service connecting Honolulu and American Samoa , Australia , Cook Islands , Japan , New Zealand , South Korea and Tahiti.

As Hawai'i's hometown airline, Hawaiian encourages guests to Travel Pono and experience the islands safely and respectfully. Hawaiian reminds guests traveling to the island of Maui that West Maui is currently inaccessible for visitors due to recent wildfires; however, most of the island, including Kahului , Wailuku , Kihei , Wailea, Makena, Paia and Hana remains open. To learn about Hawaiian's response to the West Maui wildfires and how to support recovery initiatives, visit: https://www.hawaiianairlines.com/travelpono/maui

Consumer surveys by Condé Nast Traveler and TripAdvisor have placed Hawaiian among the top of all domestic airlines serving Hawaiʻi. The carrier was named Hawaiʻi's best employer by Forbes in 2022 and has topped Travel + Leisure's World's Best list as the No. 1 U.S. airline for the past two years. Hawaiian has also led all U.S. carriers in on-time performance for 18 consecutive years (2004-2021) as reported by the U.S. Department of Transportation.

The airline is committed to connecting people with aloha by offering complimentary meals for all guests on transpacific routes and the convenience of no change fees on Main Cabin and Premium Cabin seats. HawaiianMiles members also enjoy flexibility with miles that never expire.

Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com . Follow Hawaiian's Twitter updates ( @HawaiianAir ), become a fan on Facebook ( Hawaiian Airlines ), and follow us on Instagram ( hawaiianairlines ). For career postings and updates, follow Hawaiian's LinkedIn page.

For media inquiries, please visit Hawaiian Airlines' online newsroom .

Two Hawai‘i Students Receive $10,000 ASU Grants Under Hawaiian Airlines’ IT Scholarship Fund

Hawaiian Airlines and Arizona State University (ASU) have awarded the first of eight $10,000 grants under the New Horizons Scholarship Fund to two Native Hawaiian undergraduates enrolled in the W. P. Carey School of Business’s Information Systems program. Hauʻoli Kalipi, a sophomore and graduate from Hilo High School on the Island of Hawai‘i, and Preston Naʻalelalani Ponteras, a senior and a Kamehameha Schools graduate from Oʻahu, each received $10,000 last month in college tuition assistance to encourage their journey toward information technology careers.

"We are incredibly grateful for this new scholarship to support our students from Hawai’i in partnership with Hawaiian Airlines,” says Ohad Kadan, Charles J. Robel Dean and W. P. Carey Distinguished Chair in Business. “Hauʻoli and Preston were selected based on their exceptional academic performance and remarkable contributions to the W. P. Carey and ASU community. The partnership with Hawaiian Airlines embodies our commitment to academic excellence while taking responsibility for the well-being of our community.”

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Image credit: Arizona State University

 

In a thank you letter, Kalipi shared that her goal is to use her degree to help Hawaiʻi businesses like Hawaiian Airlines or go into sports analytics. “I am proud of how far I have come academically and professionally and to represent the department as a Native Hawaiian student,” she wrote. “I am currently an honors college student and a W.P. Carey Leadership Academy member. I have also recently started working as a data assistant to begin my professional career.”

Ponteras also expressed pride in calling Hawaiʻi home and representing his community in Arizona. “As someone who was born and raised in Hawaiʻi, it is important that I put on my best to represent the islands in everything that I do,” he wrote. “For my accomplishments to be recognized by Hawaiian Airlines is a blessing and another accomplishment in my book. This scholarship makes me excited for the next time I get to step onto their aircraft for my next journey back home.”

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Image credit: Arizona State University
Hauʻoli Kalipi (second from left), Matthew Chimbos, managing director of information technology at Hawaiian Airlines (center right), and Preston Naʻalelalani Ponteras (right) pictured with ASU Mascot Sparky the Sun Devil at the 2023 ʻOhana Day, sponsored by Hawaiian Airlines.

 

Hawaiian’s partnership with ASU, one of the largest U.S. universities, was formalized in January with the establishment of the New Horizons Scholarship: a $100,000 fund composed of eight $10,000 grants dedicated toward Hawaiʻi students pursuing IT pathways and a $20,000 sponsorship of ASU’s annual ʻOhana Day, a gathering for Hawaiʻi students and their families. The goal: invest directly into the future workforce to help meet the growing demand for skilled IT professionals at Hawaiian Airlines and across Hawaiʻi.

“Meeting Hauʻoli and Preston and congratulating in person them was a thrill; it's clear they are phenomenal students with enormous talent,” shared Matthew Chimbos, managing director of information technology at Hawaiian Airlines, after attending ASU’s 2023 ʻOhana Day. “ASU has been a great partner in providing impactful and relevant learning opportunities to Hawaiʻi students interested in the burgeoning IT sector, and I hope to see our scholarship recipients at Hawaiian Airlines in the future.”

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Hawaiian is aggressively investing in Hawaiʻi-focused career pathways as it enhances its IT systems and prepares for a new growth phase.

 

Currently, 702 Hawaiʻi students attend Arizona State University, which has an average 143,000 student population and continues to grow annually. The W. P. Carey Department of Information Systems is consistently ranked top 20 in the nation for both undergraduate and graduate programs by U.S. News & World Report and focuses on fostering skills in information systems and data analytics skills for real-world application.
 

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Image credit: Honolulu Community College

 

Hawaiian last month also provided a $100,000 gift to the University of Hawaiʻi (UH) to establish a scholarship for students attending information technology, computer science, cybersecurity and related computer technology programs at one of the UH System’s three four-year universities. Last year, Hawaiian announced an innovative program with Honolulu Community College in which airline instructors teach classes for the school’s Aeronautics Maintenance Program, and it also joined UH’s IT/Cyber Leap-Start Experience Excelerator Program to offer valuable on-the-job training to local students. 

Plan for busy end of summer travel season with tips for Labor Day weekend 

With Labor Day weekend only days away, summer is coming to an end, but travel is in full swing— and we’ve got all the pointers to get you wherever you want to spend your long weekend with ease. 

From Thursday to Monday, we expect nearly 700,000 guests throughout our network, an increase of nearly 8% from last year.  

Passenger levels for the Labor Day period are expected to be at pre-pandemic levels. Volume at Seattle Tacoma International Airport, our largest hub, will be about 18 percent higher than it was last year, according to the Port of Seattle. AAA also reports domestic bookings are up 4% this year. 

Safe to say, it’s going to be a busy weekend — we expect full aircraft, busy airports and lots of guests — but we’ve got you covered. 

As we head into a big travel weekend, credit to our people for running a safe and reliable operation while showing care for each other and our guests throughout the summer. Labor Day is an opportunity to celebrate the contributions and achievements of our team – 85% of employees at Alaska Airlines are represented by a union, and we know our labor partners are integral to our success as a company. We are proud to lead the industry this summer with the best on-time performance and fewest flight cancellations. When we work together as one team, these are the results that we deliver.”

– Constance von Muehlen, Alaska Airlines Chief Operating Officer and Executive Vice President
What were this summer’s hottest destinations?  

Travelers this summer loved cities and sunshine. Millions of our guests made these destinations the most popular for 2023 summer adventures: 

Anchorage 

We offer the most flights to Anchorage year-round, including the most nonstop flights than any other major airline. This is the first Labor Day you’ll be able to fly nonstop to Anchorage from Paine Field. Alaska’s largest city is packed with adventure—from stunning views of glaciers, wildlife, whale watching and more, it’s surely one to add to your bucket list.  

San Diego 

We’re proud to offer our guests the most nonstop destinations from San Diego with four more routes added this year, including Eugene, Washington, DC (IAD-Dulles), Tampa and Ixtapa/Zihuatanejo in Mexico. San Diego has become a favorite among our guests for its beaches, comfortable climate and mix of culture and cuisine.  

New York City 

Alaska serves both Newark (EWR) & JFK airport and offers nonstop service from New York to five West Coast cities. Starting on Dec. 14, guests will be able to fly to JFK from Palm Springs. When summer arrives on the East Coast, the warm summer days and endless things to do in the big city draw our guests to the Empire State. 

Honolulu 

For 16 years, we’ve had the privilege of flying our guests to Hawai‘i, one of the most beautiful and amazing places on the planet. We serve four Hawaiian Islands from eight West Coast cities, including our newest route from Paine Field to Honolulu and recently increased to five daily flights between Seattle and Honolulu. 

Orlando 

Alaska offers service from four West Coast cities to Orlando, and this summer many families took advantage of our nonstop flights to the theme park capital of the world. We offer three peak-day flights between Seattle and Orlando International Airport. For our guests on the West Coast, our flights to this popular summer destination are scheduled to allow you to maximize your time at the theme parks.  

Traveling this Labor Day weekend? Here are some tips for a smooth traveling experience:

Check in:

Use the Alaska Airlines mobile app to check in beginning 24 hours before your flight.

Guests should check-in and get a boarding pass on the Alaska app or online at alaskaair.com before heading to the airport. You can download a mobile boarding pass to your phone, text it to yourself, or even print one before arriving to the airport.

Know when to arrive:

Give yourself plenty of time to get to and through the airport. We recommend arriving at the airport 2 hours before a domestic flight and 3 hours for international.

Heads up: Some of our hub airports—including Seattle—are undergoing construction that may increase congestion. Parking might also be limited.

Pay for bags ahead of time:

Avoid lines at the airport and pay for up to three checked bags in the Alaska mobile app or on alaskaair.com. You may qualify for complimentary bags if you’re an Alaska Airlines credit card holder, U.S. military personnel or have Elite or oneworld Alliance® status. Learn more about our baggage policies.

With new Bag Tag Stations coming to every airport we serve, you’ll be able to quickly pay for and tag your bags and go. Pro tip: If you’re flying with just a carry on, skip the lobby and head straight to security with your mobile boarding pass.

Get in touch with us:

If you’re an Alaska Mileage Plan member, set up communication preferences in your account profile. Our Reservations team can easily update you if your flight schedule changes due to something like weather. You can receive notifications through the app, email and text (to request more info, simply text HELP to 252752).

Pre-order meals before your flight:

Reserve your favorite meal on the app or online up to 20 hours before your departure. We’ve filled our flight menu with a range of fresh, bright flavors inspired by the West Coast food scene and serve freshly prepared meals and snacks for breakfast, lunch and dinner—always including a vegetarian option.

Enroll in a Trusted Traveler program:

Programs like TSA’s Global Entry and Pre-Check provide expedited screening that reduces your time in the security line and comes with a few other perks including allowing children between 13-17 to enter with an enrolled parent. CLEAR members also rarely worry about being late because they’re always at the front of the security line. Mileage Plan members can now enroll for a CLEAR Plus membership at a reduced rate and receive bonus miles. And our hometown airport, SEA, offers a program called Spot Saver to save a spot in the security line.

Get to your gate faster with CLEAR Plus and enjoy exclusive discounts as a Mileage Plan member.

Request special assistance:

If you need special assistance while traveling, you can request it online or call our dedicated accessible services line at 1-800-503-0101 (dial 711 for relay services). Request wheelchair assistance, add a trained service animal to your trip and more.

Download our free mobile app called Fly for All on the App Store and Google Play, designed for those with cognitive and developmental disabilities, first-time flyers, and unaccompanied minors.

Recharge in our Lounges:

Experience unparalleled airport Lounge service in a quiet space to relax and recharge, or get a little work done between flights in Seattle, San Francisco, Los Angeles, New York – JFK, Portland, or Anchorage to relax before your flight. Lounge members can access the lounge with their digital membership card, available in our mobile app.

Our well-loved Seattle D Concourse Lounge has reopened after a massive makeover (ICYMI: check it out!).

Stream & text in flight:

Snuggle into your seat and choose from over 800 free movies and TV episodes in our entertainment library. Most aircraft feature our streaming entertainment system, letting you watch free movies and TV shows on your own device. Simply connect to our onboard Wi-Fi network during your flight, and visit AlaskaWiFi.com to see browse our extensive library.

On most flights, you can also purchase our streaming-fast satellite Wi-Fi for just $8. And enjoy free texting while you fly, by simply connecting to our Wi-Fi.

Earn miles every time you fly:

Make sure your Alaska number is listed with your flight so you can earn miles for every flight you take with Alaska Airlines or any of our partner airlines. Not a member? Join today.

Alaska Airlines appoints new regional vice president for Hawai‘i 

Alaska Airlines has promoted Daniel Chun to regional vice president – Hawai‘i, in a move that underscores the airline’s enduring commitment to the Aloha State. In this newly created role, Chun serves as the senior executive for Alaska Airlines in Hawai‘i, leading the long-term strategy for the company’s growth in the Islands and continuing to deepen Alaska’s longstanding support and engagement within the local community. Alaska started service to the Hawaiian Islands in 2007 and operates the most flights between Hawai‘i and the West Coast than any carrier. 

Alaska Airlines is proud and humbled to have served Hawai‘i for over fifteen years, and Daniel’s leadership has helped us to do so in a way that reflects our values, including our emphasis on care and stewardship,” said Ben Minicucci, Alaska Airlines CEO. “As we continue to support the relief and recovery efforts on Maui, we are committed to serving the community in Hawai‘i now more than ever and are thrilled to recognize Daniel’s leadership with this new role. Anyone who knows Daniel appreciates his kindness and integrity, and we are grateful to have him as a member of our leadership team.” 

Chun joined Alaska Airlines in 2011 and most recently served as the Hawai‘i director of sales, community and public relations, leading the airline’s public affairs and community outreach efforts throughout the state of Hawai‘i. Through his 12 years of leadership at the company, Alaska has provided nearly $5 million in cash and in-kind support to over 200 local community organizations in Hawai‘i, with a focus on youth, education, and the environment. In addition, Chun serves on the board of the Alaska Airlines Foundation, which has awarded funding support to Hawai‘i nonprofits since 2015. 

“For over a decade, I have had the great privilege of serving our community and supporting Alaska’s culture of care in Hawai‘i,” said Chun. “Alaska has always had a deep sense of stewardship and kuleana for all those who depend on us, and I am humbled by the opportunity to continue to grow our presence and impactful work here in the Islands.” 

Chun has over 20 years of experience in Hawai‘i’s tourism industry and is a former board member of the Hawai‘i Tourism Authority. Born and raised on the island of O‘ahu, Chun is a graduate of the University of Hawai‘i at Mānoa, with a Bachelor of Science degree in travel industry management. He is active in the Hawai‘i community and currently serves on the boards of the Public Schools of Hawai‘i F

Easy-breezy global travel: Verify your passport from home with Alaska Airlines’ Mobile Verify program

We’ve discontinued our partnership with Airside. Now, eligible guests can complete document verification digitally – saving time and skipping lines at the airport. Download the Alaska app to verify your documents in two minutes or less. Learn more at alaskaair.com/verify

With just a couple quick photos, you can securely verify your passport before arriving at the airport. Which means more time to pick up that last minute sunscreen or get your vacation started early with a pre-flight beverage and less time waiting in line at the airport to verify your documents.

Every traveler leaving or entering the United States is required to have their passport verified by their airline. Beginning today, guests traveling internationally on Alaska flights and using U.S. or Canadian passports have the option to use our new Mobile Verify program. This means no longer needing to wait in line in the lobby or at the gate to have a customer service agent check your documents — you can take care of this step safely and securely from the comfort of your home ahead of time.

We’re transforming the airport experience and reimagining how guests get from the lobby to the boarding door — and the use of biometric identities is at the center of this vision. Eventually, guests will be able to flow through every airport touchpoint without having to take out identification documents, simply by controlling their digital identity on their smart phone.

The Mobile Verify platform, powered by Airside, an Onfido company, is just the latest tool we’re implementing to build this vision where everyone has access to self-service tools that lets them fly through the lobby and get to their flight faster.

We’re reimagining the entire guest experience at our airports with the goal of getting you through the lobby in 5 minutes or less,” said Charu Jain, senior vice president of innovation and merchandising. “We’re investing in technology that takes processes traditionally only available at an airport and makes them possible from your smartphone. This new Mobile Verify technology creates a seamless airport experience for guests traveling internationally — eliminating the uncertainty that comes with having to wait in airport lines.”

The safety and security of our guests and their information is our highest priority. We selected a solution that allows guests to completely control the access to their information — everything lives on your smart phone, and you decide when and where it’s shared. This secure process ensures a high level of privacy while also saving you time. 

“Alaska has highly loyal guests thanks to the quality of their service and their commitment to consumer privacy,” said Adam Tsao, General Manager for Airside at Onfido. “We’re proud Airside is helping deliver on this commitment and empower all those who travel on Alaska Airlines with fast, private, and easy airport experiences by putting digital identities in the hands of their flyers.”

How does Mobile Verify work?

One time set-up

First, you will need to create your digital identity – you only have to do this once during the lifespan of your passport.

Look for this logo in your phone’s app store.

1. Download the Airside Digital Identity mobile app on an iOS or Android device.

2. Take a selfie of your face.

3. Scan your passport photo page.

4. Hold your phone against the inside of the passport’s back cover to read the embedded chip.

The app verifies your information by scanning the photo page of the passport and reading the embedded NFC chip. Then, the digital ID is securely stored on your mobile device until you choose where and when to share it.

Before each trip

Because you have already created your digital identity, there are just a couple steps before a trip. The Alaska app will prompt you to open your Airside app to:

1. Select your departure date and location

2. Enter your confirmation code.

This gives a one-time consent to use your digital identity, which alerts Alaska that you have had your documents verified for international travel and do not need to see an agent. You’ll repeat this simple process for each international trip.

Of course, our award-winning customer service agents will always be around to help if you’d rather go the traditional route.

We can’t wait to have you try Mobile Verify on your next international flight!

Support local businesses as Maui recovers  

Updated Sept. 29. 2023

Britney Alejo-Fishell, a Native Hawaiian business owner of a popular lei vendor on Maui has an urgent message for people considering visiting Hawai‘i: We welcome you. We aloha you.  

While West Maui works to recover and rebuild for years to come, the rest of Maui remains open and is ready to welcome mindful travelers back to the island to support business owners like Britney and others listed below. 

If you’ve traveled with us to Maui before, you know local businesses are the heartbeat of the community and part of what makes Maui so special. If you’re interested in supporting the Maui community through recovery—including travel—below are some local Maui businesses to add to your list, where you can go on the island and other ways you can help support Maui. 

Britney Alejo-Fishell

Owner and creator of Haku Maui in Makawao
(Upcountry Maui)

“As we navigate through the recent events that have taken place on Maui and ʻauamo kuleana (assume a sense of responsibility) as a community, Maui continues to need your support and kākoʻo (assistance) in keeping our economy open. We need the likes of both kamaʻāina (locals) and malihini (visitors) to continue to support our local businesses and local economy so that we, as a kaiāulu (community), can continue to give as well. Please continue to support our economy through responsible travel, shopping local, and sharing this message to assist us in amplifying our voices.” 

Cindy Liu

Owner of L&L Hawaiian Barbecue in Honokōwai
(West Maui)

“Many of us are down to nothing – we’ve lost a lot, but we can recover slowly with the help of responsible tourists and locals returning to Maui. We want our restaurant to thrive again so that we can provide for our community and our family.” 

Riley Coon

Owner, Trilogy Excursions from Lahaina  
(West Maui)

“Aloha, I’m Captain Riley Coon, a Native Hawaiian and a third-generation owner of Trilogy Excursions. We are Maui’s premier ocean activity company established by my grandparents in 1973. We offer Maui’s best sailing and snorkeling experiences on the water, and it’s our passion to create lifelong memories that span generations. I never could have imagined, as we celebrated our 50th anniversary this summer, that soon after we would find ourselves aiding our community by using our boats for Lahaina fire rescues and relief efforts. As we continue to support our local community, we also need to keep our business operational so our employees can have a life on Maui. By choosing to book a trip to Maui and sail with us, you not only will have a first-class experience, but you will be supporting our island towards recovery.” 

Rachael Ray Au Hoon

Owner & artist at U‘i Gallery in Kahului
(Central Maui)

“Aloha! My name is Rachael Ray and I am the owner and oil painter of U‘i Gallery in Kahului, Maui. We’ve been a favorite place to shop for local handmade gifts, art, jewelry, woodwork, apparel, home goods, and fresh flower lei since 2014. U‘i means handsome, pretty, beautiful in the Hawaiian language and truly that is what our gallery feels like the moment you walk into our oasis of aloha. Maui is a very resilient island and the people in our community work together to support each other in times of great need. When you visit Maui, you support us as we all heal and grow together through the change as an ‘ohana (family) in the spirit of aloha. E kipa mai iā Maui (come visit Maui)!” 

Kalani Pe‘a

3-time GRAMMY Award-winning Native Hawaiian singer,
songwriter, and music producer from Wailuku
(Central Maui)

“E hele mai a e kipa mai (please come and visit Maui). As a kānaka (Native Hawaiian) living on Maui, we are now here protecting the cultural landscape and our po‘e (people) of Lahaina, Kā‘anapali and Nāpili. But, Maui is open in Kīhei, Wailea, Hāna, Wailuku, and Kahului. Small business owners and my loved ones in hospitality depend on tourism, as it is a huge part of Maui’s economic growth. You visiting Maui helps put food on our tables and clothes on our children’s backs. Please come. ‘Āmama, ua noa (it’s a blessing to have you). Please come with humility, love, and aloha during these trying times. Maui is not closed – just the west side is. We are open.”  

Where can you travel to Maui right now? 

Hawai‘i residents and visitors are encouraged to make travel plans to Maui and support the island’s businesses, restaurants, retail outlets, attractions, and accommodations. West Maui accommodations will begin to reopen to visitors on October 8, and the Hawai‘i Tourism Authority advises travelers to check with individual accommodations in West Maui for their reopening plans. As travelers return to Maui, you will help to sustain jobs, keep businesses open, and support the community. 

A message from the County of Maui:

Limited time offer: Hotels and Car Rentals bonus

Support local businesses on Maui while earning Mileage Plan™ bonus miles for hotel and car bookings. 

Earn 2,000 bonus miles with every Maui hotel booking, on top of our fantastic rates and up to 10,000 miles per night at Alaska Hotels. Offer ends December 31, 2023. Restrictions apply.

When you book with Avis and Budget through Alaska Car Rentals, receive 1,000 bonus miles for all Hawaii rentals of 3+ days. That’s in addition to member deals of up to 35% off and 1,250 miles. Rental must be completed by December 31, 2023. Restrictions apply.

Maui still needs your help.  

We are so grateful for the efforts of all our nonprofit partners who’ve been working on the ground to provide much-needed support to local communities. Here are three remarkable organizations we’re supporting, and encourage you to consider contributing to: 

Kanu Hawai‘i and Maui Rapid Response are leading an effort to provide travel support for Maui residents who have been impacted by the wildfires. Together with our employees and guests, Alaska has donated nearly 27 million miles towards this program.

The Council for Native Hawaiian Advancement’s (CNHA) Kāko‘o Maui fund will directly support community-driven relief efforts on Maui. CNHA’s mission is to enhance the cultural, economic, political and community development of Native Hawaiians. The Alaska Airlines Foundation, together with Alaska employees and our company’s employee Matching Gift program, have pledged more than $150,000 to this campaign over the past few days. 

Airlink is coordinating relief supplies and travel for first responders to support immediate recovery efforts on Maui. Alaska has also donated 1.5 million miles to enable their work. 

Volunteer on Maui

If you’d like to help volunteer while on Maui, consider reaching out to one or more of the following: Maui Food BankMaui Rapid ResponseCommon Ground CollectiveMaui Humane Society, or any of the non-profits and organizations, including those endorsed by the County of Maui, on the Maui Nui Strong website.

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