
Juneteenth is a celebration of hope: Watch what it means to our employees
Our employees recently shared their thoughts about Juneteenth and how we continue to help create lasting and meaningful change by having thoughtful conversations and sharing our life experiences.

Alaska Airlines releases the Kraken (on a plane) just in time for NHL season
As the official airline of Seattle’s NHL team, we’re excited to fly guests to Kraken games in cities we serve and welcome guests to Alaska’s Atrium, which will serve as the main entrance for all events at Climate Pledge Arena.

5 ways to malama (care for) Hawaii
As visitors to Hawaii, it’s our kuleana (responsibility) to honor the Aloha spirit by respecting and exercising malama (care) while you’re in the islands. We’ve compiled 5 ways to practice malama, each with a short video by the Hawaii Tourism Authority.

Get to know our CFO Russell Wilson—whose game keeps getting higher
Learn about our CFO’s favorite places to fly and where he’s looking forward to flying next. And, check out all the BTS looks of our latest special aircraft.

Alaska Airlines Atrium: The gateway to the home of the Seattle Kraken
Seattle’s hottest new destination? The Alaska Airlines Atrium—featuring iconic city views, 21,000-square-feet of glass, an Alaska tail fin, 475 solar panels and so much more! We’re proud to be part of the most sustainable arena in the world and a signatory of The Climate Pledge. SEA you there?

Elves, toys, and a holiday-themed plane: How Alaska delivered an unforgettable North Pole adventure for kids this year
Our annual Fantasy Flight arrived to the “North Pole” to bring holiday cheer, snowball throws & a lifetime of memories to deserving little ones. Read more about 6-year-old Lucian’s experience with Elf “Snowflake.”

Holiday sweaters, Kristi Yamaguchi and Hallmark—oh, fly! See how Alaska Airlines surprised guests this week
Our care never stops, and the holidays are no exception—from priority boarding to lounge discounts, surprising students with a day of fun & learning, we’re spreading cheer all season-long. Plus, our friends at the Hallmark Channel are offering some of their favorite films onboard + a special surprise when you fly!

Honoring Martin Luther King Jr. & beloved designer Adé Hogue
Martin Luther King Jr.’s quote on the side of the Our Commitment aircraft is meaningful to us in more ways than one. It represents our joint commitment to advancing racial equity and education with our long-standing partner, UNCF. It also reminds us of Adé Hogue, a talented, Chicago-based artist, designer and friend of the Alaska family who was taken from this world far too soon.

Roaring and soaring into 2022: Alaska Airlines headlines Bay Area’s Chinese New Year Parade
Happy Chinese New Year! As the title sponsor of this year’s San Francisco Chinese New Year Festival and Parade, we are honored to join all our friends for this beloved celebration and send our best wishes for a happy and prosperous Year of the Tiger!

Alaska pilots are inspiring the next generation of flying in Compton
Fly Compton gives kids in Southern California the exposure and resources to become professional pilots. “Believe it or not, some kids in the inner city never leave the city, our goal is to show them that there’s a whole world out there waiting for them,” said Alaska First Officer Ronnel Norman.

Alaska Airlines goes the extra mile for 3-year-old Feofan and other Make-A-Wish children
Feofan had one wish in mind when it was time to choose his: Ride an ATV just like his grandpa’s in Alaska. Read how an Alaska employee helped make this thrill ride come true.

Alaska Air Cargo delivers season’s first Copper River Salmon to Seattle
Straight from the frigid waters of the Copper River in Alaska, the first delivery of fresh salmon arrived today at Seattle-Tacoma International Airport. Nearly 17,200 pounds of wild Alaska Copper River Salmon was flown by Alaska Air Cargo — the first of many shipments expected this season.