News & stories

Gifts you can travel with, and gifts better left at home

Before you head to the airport this holiday season, make sure the gifts you’re packing will make it to your destination with you. 5 gifts better left at home Hoverboards. Battery rankings on these self-balancing devices are unreliable and they’ve been prone to fires – that’s why they’re banned from Alaska Airlines flights. Learn more: Hoverboards…

Always innovating: Alaska testing electronic bag tags

Travel can be a hassle. Nobody knows that better than the members of CX Labs, Alaska Airlines’ customer research and development team, who spend their days at the airport looking for travelers’ pain points and brainstorming ways to soothe them. Since the department’s creation in 2013, the team has tested all kinds of new products…

The ins and outs of in-flight connectivity

Aug. 22, 2017 update: Alaska Airlines has selected Gogo to provide next-generation satellite-based inflight Wi-Fi service across its entire Boeing and Airbus fleet. Gogo’s broadband 2Ku service provides the significantly faster connection speed needed to stream content from services like Netflix, Hulu, and HBO GO while in the air. Utilizing this advanced technology, guests can…

Flying with Luly: How to pack a wedding dress

Over the next two years, internationally known Seattle fashion designer Luly Yang will redesign uniforms for more than 12,000 Alaska Airlines employees. Between design sessions, Yang will share her favorite fashion-related travel tips. As a wedding and couture gown designer, one of the questions I am asked most frequently by my brides is, “How do…

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