Finding the Way: Nainoa Thompson, navigates open seas and cultural legacy

Alaska Airlines offers daily service to Hawaii Island (Kona), Kauai, Maui and Oahu.

Oahu’s Nainoa Thompson has spent his life pursuing far-fetched adventures. Sailing across the Pacific in a traditional double-­hulled canoe, named Hokulea, open to the elements, using the wind and stars for direction? Pre­posterous. Guide Hokulea around the world for three years? Outrageous. Dangerous, in fact.

In late October 2015, some 16,000 nautical miles into the journey, Hokulea was sailing along the east coast of Africa toward Cape Town, the most dangerous leg of the journey to date. “Everybody said we should put the canoe on a cargo ship to 
get around South Africa,” Thompson recalls of Hokulea’s most recent journey circling the entire planet.

For more than 40 years, Thompson has studied the stars, wind, currents, waves and animals of the sea to find his way across vast oceans–and to help prove that ancient Polynesians purposefully voyaged to his native Hawaii. Photo by Ingrid Barrentine.

“‘Go ahead,’ I told them. ‘But I quit.’ ” Hokulea stayed in the water and rounded the Cape of Good Hope, a notoriously tempestuous stretch of water. Thompson did not quit, and Hokulea continued on, making goodwill stops along the way, visiting with Indigenous groups in Brazil, the Caribbean, the United States, Canada and islands in the South Pacific before returning to Honolulu in 2017—earning global acclaim and making Thompson perhaps the most famous person in Hawaii.

But Thompson is not the daredevil he may seem. Just the opposite, in fact. He is a savvy leader who balances risk-taking with readiness—and now he is expanding his leadership profile, traveling the world (by air and sea) to support the global Indigenous revival and response to climate change. Thompson visits elementary ­school classrooms, service-club luncheons, business-leadership summits, and local and national government events. His message is low-key but strong: We must act now to preserve human civilization in the face of global warming and cultural conflict. He believes full preparation, loving cooperation and bold action can make a difference, and his example is Hokulea’s global journey.

Photo by Ingrid Barrentine.

“That three-year global voyage was actually a 10-year journey,” Thompson says of the adventure named Malama Honua—roughly translated as “care for our home.”
“We spent seven years in preparation to sail around the world. People think I’m a risk-taker—and in some ways I am—but I am also extremely cautious. You can do anything with sufficient preparation.”

In person, Thompson is a laid-back Pacific Islander whose careful conversation seems mild and measured. Years of open-ocean adventures have weathered his face. His steady gaze is ideal for charting maritime star maps. His smile blossoms when kids are in the vicinity. And after a lifetime proving the impossible can be done, he is trying to convince the whole human race to take on something that might seem impossible: to spread a message of peace and sustainable living, of care for the earth.

Oddly enough, instead of adventurer, risk-taker and leader, Thompson might have become a dairy farmer. “Milking cows at 5 a.m.,” he says. “That’s what I did when I was a boy.”

Photo by Ingrid Barrentine.

Thompson’s grandfather, Charlie Lucas, owned a dairy operation in the Niu Valley, about 2 miles east of Waikiki. Like almost all ag-family kids, Thompson had farm chores from an early age, though he recalls, “I wasn’t very good at it.”
What he did prove good at was adventure.

Thompson learned wayfinding, thus helping to save the ancient Polynesian art of navigation from extinction. As a wayfinder, he crossed the Pacific on voyaging canoes, then circled the globe in that epic journey, becoming the most visible advocate for and public figure of Polynesian voyaging, representing the achievements of Pacific Indigenous peoples to the world at large.

Nainoa Thompson – Photo by Ingrid Barrentine.

Now 66, he and the organization he heads, the Polynesian Voyaging Society, are transforming their achievements into concepts that directly bear on our entire civilization. Having sailed well more than 175,000 nautical miles, he is in the company of such historic adventurers as James Cook and Vasco da Gama. And as he relates his journeys to others, he speaks of the earth itself as a voyaging canoe, entering perilous waters.

Our most important challenge lies ahead of us,” he says. “Humanity needs to come together based on values, such as those that made Hokulea possible. The heart of voyaging is not the canoe, or wayfinding, it’s the community behind all those things. Our world is worth it—and we don’t have another one,” Thompson says.

Seeking to spread that message, Thompson and his compatriots will set sail on Hokulea again, next year, departing from Alaska to circumnavigate the Pacific.

Thompson still lives adjacent to what was his grandfather’s farm on the outskirts of Honolulu. But in the past 40 years, guiding a traditional Polynesian voyaging canoe—using ancient navigation techniques such as reading the stars, winds and waves—to prove it could be done, he and his companions in PVS have rewritten our understanding of the way humankind populated the Pacific. Thompson and PVS have painted a new portrait of the indomitable spirit of human beings.

Photo by Ingrid Barrentine.

Without compasses, sextants or other instruments, adventurers thousands of years ago began migrating east and north from Southeast Asia through the islands of the Pacific. Polynesians eventually reached 
Hawaii—one of the most remote major land masses on Earth, nearly 2,300 miles from North America—where they established a dynamic, self-sustaining civilization that supported an estimated 300,000 Hawaiians by the time Cook arrived in 1778.

That initial contact was long called Cook’s “discovery” of Hawaii. Twentieth-century Western academics and explorers dismissed Hawaiian oral histories of those early crossings as mere myths. Yet the presence of Polynesians throughout the Pacific meant there had to be some explanation. In 1947, Norwegian adventurer Thor Heyerdahl crossed to the French Polynesia island Raroia from South America on a raft (utilizing navigation instruments), on the theory that this was how the South Pacific came to be settled; his book, Kon-Tiki, was a 1950 sensation. Anthropologists such as Andrew Sharp in the mid 1950s dismissed ancient Polynesians as wanderers, incapable of navigation, who were swept across the ocean accidentally to Tahiti, Rapa Nui and Hawaii by storms.

PVS co-founder Ben Finney, a young anthropology student from California, thought this made no sense—and in the early 1970s he met a University of Hawaii professor who handed him the Heyerdahl and Sharp books and issued a challenge: “Read these. They are wrong. Prove it.”

The 62-foot double hulled Hokulea sailed around the world with a rotating crew of 11 to 13 living on an open deck. The canoe has logged more than 250,000 miles over 11 long-distance voyages and numerous training journeys.

Finney joined Hawaiian artist Herb Kane and mariner Tommy Holmes to found PVS for the exact purpose of crossing the Pacific. They built a traditional voyaging canoe, Hokulea, and searched for information on wayfinding. Eventually they discovered a master navigator, Mau Piailug, on a small island in Micro­nesia—believed to be the last human keeper of wayfinding knowledge.

Meanwhile, Thompson was a young man in love with the ocean—surfing, swimming, paddling, but still looking for his life’s mission. He began doing odd jobs for Kane, and one night at the latter’s house, the artist took young Thompson outside to look at the stars, describing how the stars were the charts PVS would use to cross the Pacific and demonstrate that their ancestors had deliberately sailed to Hawaii.

Thompson says he knew then and there what his life’s mission would be.

By Ingrid Barrentine.

“That night I got sucked into a dream,” he recalls, his eyes still flashing a half-century later. “Herb wanted cultural justice. Ben wanted scien­tific justice. I wanted the magic of the stars and the canoe. I loved the ocean. I just wanted to go, man.”

PVS convinced Mau to guide Hokulea to Tahiti in 1976, a successful 30-day voyage. But the canoe was forced to return to Hawaii using instruments, and PVS members—especially Thompson—resolved to learn wayfinding so they could sail Hokulea with an entirely Hawaiian crew. Thompson spent a couple years studying with the master navigator, drawing star maps in beach sand, scanning the night skies aboard Thompson’s fishing boat, watching cloud formations in the day, reading ocean swells. A master wayfinder can literally be asleep and awaken when wave patterns shift because the canoe is off course.

Photo by Ingrid Barrentine.

“Nainoa, I can teach you how to go out and back, but I can’t teach you the magic,” Thompson recalls Mau saying, advising his apprentice that it would be 20 years before Thompson could fully “see” the ways of the ocean.

Thompson gained skill and magic enough to help guide the canoe once again to Tahiti and back in 1980, becoming the first Hawaiian to navigate an open-ocean journey to Tahiti in 600 years. The PVS-odyssey plans had been met with great skepticism, but the trips outbound and back were fairly straightforward, and that success replaced derision with awe.

While it is incredible that ancient Polynesians crossed the Pacific in double-hulled canoes using wayfinding; it is equally incredible that a small, committed group of 20th century Hawaiian adventurers revived a nearly lost art and brought history back to life.

Photo by Ingrid Barrentine.

While Thompson’s life illustrates the way that answering an innate urge for adventure might result in great meaning (not to mention fame), the very ideas of voyaging and wayfinding are built on concepts such as self-discipline, self-knowledge, respect for the natural world and care for all onboard. Long-distance voyages are tests of bravery and self-composure. Most of the time, very little happens aside from monitoring the sails and the heading. One experienced voyager describes the experience as “a long series of power naps.”

But occasionally it is much more exciting. Bad weather appears, obscuring the sky; riding out a storm is a test of skill and courage. No matter how wild and risky those first voyages may have seemed, dedication to voyaging principles assured their success, Thompson says.

When PVS proposed that Hokulea journey around the world, many argued that the journey would be too dangerous.

No matter how dangerous it may seem for us to go, the greater danger lies in keeping Hokulea tied up to shore,” Thompson replied in a characteristically measured remark.

The 62-foot canoe departed Hilo in May 2014 and returned to Honolulu in triumph in June 2017, having taken three years to visit 150 ports in 27 countries, covering 42,000 miles.

Photo by Ingrid Barrentine.

Now an elder among the Native Hawaiian people, and a world figure, Thompson travels the planet to encourage application of voyaging principles to cultural revival, sustainability and human progress. “We have a responsibility to history and culture, and to the canoe we all share,” he declares.

Historically, navigators were men, but today there are a number of young women who are wayfinding apprentices. It’s an innovation Thompson embraced, gently over­ruling objections from traditionalists. Wayfinding is studied at several universities, where it is considered 
a science.

Photo by Ingrid Barrentine.

The story of the Polynesian Voyaging Society does lead one to wonder what other chapters of the human story have been lost. How to live in peace with our planet, perhaps? How to live in peace with one another? These are the principles within a traditional Hawaiian philosophy known as “The Way of the Canoe,” which seeks to apply voyaging pro­tocols to daily life as individuals, communities and nations—to respect and care for ourselves, each other, and our natural and cultural environments.

Thompson is a leader among the world’s Indigenous communities, and has thus gained friends and allies among many Native peoples on six continents. Among them are Alaskans, such as the Tlingits of Southeast, who decided long ago to support the PVS mission. Former Alaska Lieutenant Governor Byron Mallott, a Tlingit elder from Juneau and onetime CEO of Sealaska Corporation, donated two immense spruce logs to PVS in 1990 to use in making a new canoe (Hawaiiloa) because there are no longer any sufficiently large koa trees in the Islands.

“Over the years, Nainoa’s family and mine have become close as we have worked together personally and with our institutions to advance our cultures, a healthy planet and stronger ties among Indigenous and all people,” says Mallott. “Nainoa’s innate, palpable and humble spirituality has been a source of strength, and his embracing worldview based on that spiritual core is tied to a powerful vision of a shared planet in peril but capable of healing by caring, committed peoples. This is what defines his powerful leadership. In a sentence, Nainoa is a leader our Island Earth needs now more than ever,” Mallott says.

Why didn’t Thompson stay put on his grandfather’s farm? When Thompson was about 5, a neighbor took him to a beach to go fishing. “It all started with a fishing pole in my hand,” he laughs. “That was the first great gift of my life.”

Much of Charlie Lucas’ farm was long ago transformed into suburbs, with tidy homes, quiet streets and pleasant shopping centers. Resorts line the beach where Thompson first cast a line.

Thompson and his compatriots recognize that they did not create wayfinding or voyaging, and like almost all pathfinders, Thompson unfailingly credits his mentors and teachers, especially Mau.

Photo by Ingrid Barrentine.

But those 20th century adventurers who first set out across the Pacific using the vessels and techniques of the ancients, just to prove it could be done, and had been done, have transformed their achievements into an innovation perfect for the 21st century world—the canoe as metaphor. Today, Hokulea and her sister ships represent our planet, and Thompson says the voyagers’ work has just begun. “Navigation is not just about sailing.”

Thompson offers a simple, concise catalog of his values: family, home, ocean. “And by home I mean our planet,” he says. If you ask what his life has meant, his answer is equally simple: “I stood up for something that matters.”

Eric Lucas lives on a small farm on San Juan Island in the Pacific Northwest’s Salish Sea. This story originally appeared in ALASKA BEYOND MAGAZINE—FEBRUARY 2020.

Proud of performance: Our 23,000 employees earn nearly a month’s extra pay

Photos by Ingrid Barrentine

Our people are the heart of our business, and the reason we’re an award-winning airline. Our people always go above and beyond—on nights, weekends and holidays—to take care of our guests, each other and our communities.

Today, we’re awarding more than $130 million in annual bonuses to recognize their passion, dedication and hard work. For most employees, this equates to more than 7% of their annual pay in 2019, about a month’s extra pay. Employees also earned an additional $20 million throughout 2019 for meeting monthly operational goals.

Each year we adjust our incentive pay plans to align with our annual business objectives. Last year’s performance-based payout was determined by meeting or exceeding specific company-wide goals for safety, operational and guest-facing performance.

“I’m so proud of all the great things this team accomplished together in 2019. It was a pivotal year for Alaska as we put the integration further into our rearview mirror,” said Alaska President Ben Minicucci. “For the 11th-straight year, we exceeded our annual targets for incentive pay, and I’m happy that all 23,000 employees will be sharing in that success. As more people fly Alaska, they get to know what we’re all about: We’re safe, on time, a great value, and our people care more. That’s a powerful combination – and I’m excited about where it will take us.”

Breakdown of our yearly bonus, called Performance Based Pay (PBP) in 2019 by region:

  • About $70 million in annual bonuses — nearly 53 percent of the total — is being paid to Alaska Airlines and Horizon Air employees across Washington
  • $31 million — or 23 percent of the total — is going to employees throughout California
  • $13 million is being paid to employees in Oregon
  • $9 million is going to employees throughout the state of Alaska

Alaska Airlines and Horizon Air aim to hire nearly 2,800 employees in 2020

Photos by Ingrid Barrentine

If you’ve ever wanted to fly for a living, work on planes or help passengers on their journeys, this could be the year to come work with us and jump into the fast-growing world of aviation.

Alaska Airlines and Horizon Air are announcing plans, as part of a 2020 jobs forecast, to hire nearly 2,800 employees in the coming year: from pilots and flight attendants to maintenance technicians and customer service agents in frontline positions, to software developers and product designers on the e-commerce team.

Most of the new jobs are based at the companies’ two hubs in Seattle and Portland. A majority of the positions do not require previous airline experience. The openings will be posted on alaskaair.jobs throughout the year.

“We’re hiring! And we’re eager to welcome more great people at Alaska and Horizon,” said Andy Schneider, Alaska’s vice president of people. “We offer a wide variety of positions at both airlines, including jobs in airport operations that can lead to growth opportunities within the companies. There’s always the potential to move up the ladder.”

Many employees who start off as a customer service agent, passenger service agent or ground service agent at Alaska or Horizon can move into other roles, including becoming flight attendants, supervisors or transition into corporate roles.

Here’s a look at the approximate number of positions in specific areas we’re aiming to fill most quickly:

Positions Alaska Horizon
Pilots About 200 200
Flight attendants 166 About 150
Maintenance technicians 60 30
Ground service agents About 450
Customer service agents / Passenger service agents 945 220
E-commerce software developers and product designers 25
Information technology services software engineers 22

Even though most of the jobs are based in the Pacific Northwest, we’re still hiring across our network. For Horizon, hundreds of ground service agent and passenger service agent job openings are at other airports outside of Sea-Tac.

We pride ourselves on providing career development in an inclusive workplace where you can grow your career. We provide travel privileges to explore and connect with family and friends; unique pay bonus programs to reward you when the company does well; and competitive benefits for your health and wellness.

Interested in the possibilities? The place to learn more is alaskaair.jobs.

Embrace safe, responsible and mindful travel in Hawaii

Alaska Airlines offers daily service to Hawaii Island (Kona), Kauai, Maui and Oahu.

My father’s tree is a cute little iliahi, a sandalwood that is barely a foot tall. I’ve planted it in the crumbly cinnamon-colored volcanic soil at 2,600 feet up the east slope of Mauna Kea, the world’s tallest mountain (as measured from its seafloor base), in a little clearing amid 50-foot ohia and koa trees. Dad would be happy with this memorial planting. He was a geologist, avidly interested in travel and the natural world, and supported my own adventures in those realms.

Photo courtesy of Hawaiian Legacy

We chant in the calm morning, led by Kekaiokalani Naone, a Hawaiian cultural practitioner: “I ola no oe, I ola no makou nei.” (You live so that we may live.) This blessing is a traditional Hawaiian planting invocation. In this case it’s for the tree, though I reflect on how it applies to my father, too. He passed on six years ago, but my understanding of many indigenous beliefs is that our ancestors are with us every day—even on this day, as I work here with Hawaiian Legacy Reforestation Initiative, the organization guiding this planting project. It’s an activity popular with visitors to Hawaii Island: The “Planter’s Tour” of the company’s midmountain forestland near the Hamakua Coast is an opportunity for guests to help restore native woodlands on the island while they experience a scenic excursion.

This activity is a modest example of a concept known as kuleana that’s gaining prominence in the Aloha State—a philosophy that promotes a heightened awareness of heritage, culture, conservation and safety. State tourism authorities, lodging and activity providers, community leaders and government officials are cultivating the idea in order to protect the things that make Hawaii special. They are asking guests to the Islands to embrace the effort.

“We believe our visitors care about perpetuating the uniqueness of this place,” explains Jay Talwar, chief marketing officer at the Hawaii Visitors and Convention Bureau (which is part of the Hawaii Tourism Authority).

Like many Hawaiian words, “kuleana” is a complex term that is difficult to express concisely in English. Kuleana embraces multiple concepts, including integrity, responsibility, stewardship, courtesy, tradition and respect for nature (and natural hazards). 

Photo by Andrew Richard Hara

On one level, kuleana can be illustrated by the example of taking responsibility for your family’s safety around the ocean—being alert at all times in or near the water, not taking the sea for granted, not turning your back on the waves. And if you are less than an expert ocean swimmer, choosing beaches with lifeguards.

“If in doubt, don’t go out,” says Jason Cohn, president of Hawaii Forest & Trail, one of the biggest tour operators in the state and a purveyor of adventures on Hawaii Island and Oahu. The company’s offerings range from volcano-oriented day trips to waterfall hikes along little-traveled streams that plunge down from the island’s volcanic peaks. 

Similar exercise-good-judgment principles apply to hiking in the Islands. You want to be sure you carry essential gear, mind the weather, be watchful that you only enter lands that are open to you, respect the landscape and its history … and enjoy your experiences. 

On another level, kuleana is about seeking experiences that enhance your knowledge of natural and cultural history. I join a Hawaii Forest & Trail tour led by Cohn up a hillside on the north end of Kohala, the oldest of Hawaii Island’s volcanoes. Here, the outfitter takes visitors on walks in a small, privately owned gulch in the community of Hawi. We cross a trestle over the Kohala Ditch, an irrigation flume that has carried water to crops since the early 1900s—and Cohn tells us about the history of local sugar cane farming. We visit a small clearing where we can see traditional Hawaiian food plants such as kalo (taro), breadfruit, banana and sweet potato, all growing in a restored farming terrace. We navigate dense, dark stands of strawberry guava, an invasive nonnative plant that has over­taken much of Hawaii’s original forest and that people work to remove. And we learn the safe way to approach and plunge into a shimmering pool beneath a small waterfall—watching our footing on slick rocks and checking carefully for hazardous rocks above and below the water’s surface.

“Amazing how cool and refreshing it is,” Cohn enthuses. Immersing visitors in Hawaiian lands and heritage, he believes, helps create context that will boost a sense of place, which in turn leads to greater care for the Islands—and an enhanced vacation experience.

Cohn is one of 15 community leaders whom the Hawaii Tourism Authority and Hawaii Visitors and Convention Bureau have enlisted as spokespeople in videos designed to help visitors understand and practice kuleana. Ocean experts, cultural practitioners, artisans, business owners and journalists all explain why the Islands are unique, and how visitors can help keep them that way. Visitors can look for the film clips on, among other places, Alaska Airlines flights to Hawaii. Kuleana Campaign videos can also be found on YouTube.

In one video, Oahu conservationist Ocean Ramsey advises you to use reef-safe sunscreen. Coral-killing sunscreens are banned in Hawaii, but visitors may unwittingly bring unsafe products from home. In another video, Maui meteorologist Malika Dudley urges you to make sure you’re signing up for a private accommodation that is legitimately licensed for rental. In yet another, Kauai-based cultural practitioner Sabra Kauka suggests devoting some time to volunteer work that helps preserve Hawaii.

That’s what I do one morning at Hawaii Volcanoes National Park, one of the state’s highest-profile destinations. This time, I’ve enlisted in the invasive-species battle against a plant that at first glance may seem quite desirable. Himalayan ginger’s tall stems with glossy evergreen leaves are topped by attractive spires of fragrant flowers in rich yellow and orange. It’s a ubiquitous landscape plant in the Islands, seen in many backyard gardens. But it’s also an aggressive plant that has escaped its confined landscaping uses and is outcompeting native species in some areas.

“Amazing what a difference our effort makes,” observes crew leader Jane Field of the newly open, sun-strewn little clearing I’ve made in the woods about a mile from the park’s visitor center. I worked on one ginger patch while others tackled nearby areas. Using big pruning shears, I cut 6-foot ginger spires and stacked them carefully where they wouldn’t suffocate little native plants struggling to grow. I yanked out a few invasive guava seedlings, as well, trying to make room for the ferns and flowering shrubs that are endemic to the forest.

Photo courtesy of Hawaii Volcanoes National Park

Field and her husband, Paul, lead weekly work sessions at the park under a program called Stewardship at the Summit. It’s one of dozens of volunteer endeavors visitors are welcome to participate in. 

If even a small portion of Hawaii travelers took part in such activities, the effect would be enormous. With more than 10 million visitors a year—about a third of them from foreign countries—Hawaii is among the most popular and best-known travel destinations on Earth. Each year, travel contributes about $20 billion directly to the state’s economy, a fifth of all economic activity in the Islands.

Hawaii residents and community leaders welcome the visitors who reach the chain of islands; the Aloha State is known worldwide for its nickname. Aloha means, among other things, “welcome.” But, as Talwar points out, the meaning of “aloha” also includes respect and care, as does the meaning of “kuleana.”

Photo courtesy of Hawaii Volcanoes National Park

Hawaii is one of many destinations asking guests to be more conscious of their actions while traveling. Responsible-travel campaigns are taking hold around the world, from Canada to Italy to Peru. The Republic of Palau, a small Pacific Island nation, stirred global notice when, in 2017, it enacted the Palau Pledge that all visitors are required to sign before entering the country. This pledge, addressed to the children of the nation, is stamped in passports and compels signees to tread lightly and respectfully. 

Most destinations opt for Hawaii’s approach, which is to promote nonmandatory cooperation in the hope that visitors will realize that awareness around sustainability and safety is for everyone’s benefit. Voluntary pledges for visitors were first introduced on Hawaii Island and on Kauai in recent years. Visitors pledge to be pono (translated as “righteous”) when they sign the Island of Hawaii Pono Pledge (ponopledge.com). There is also some hope that this vow, along with Kauai’s Aloha Pledge (alohapledge.com), may inspire a statewide version tied to the Kuleana Campaign and its awareness videos. 

“Hawaii touches your heart—and we all want to protect that,” says Sue Kanoho, executive director of the Kauai Visitors Bureau. “We hope these videos plant the seed for people to be more aware of the people and the place.”

Kauai has struggled with unwelcome behaviors, such as large numbers of visitors encroaching on private land or crossing barriers to access dangerous waterfalls. The Kauai Visitors Bureau and Hawaii Tourism Authority discourage geotagging, a practice of labeling locations where photos were taken, which has been linked to accidents, trespassing and overcrowding. Authorities ask that, if you find a special spot, you take pictures as mementos, and share them judiciously. They request that you not post something that could draw thousands to a steep cliff, or onto private or sacred land.

“Would you go up to somebody’s house, open the door and walk in without knocking?” asks Puni Patrick, a kumu hula (hula teacher) and Hawaiian cultural practitioner on Kauai who harvests salt at an ancient salt-pond complex near Waimea on Kauai’s south shore. Located next to a state park popular with campers and picnickers, the salt-pond complex is not an appropriate area for passersby to simply wander into.

Hawaiians have been making salt here for many centuries. It is a treasured place where more than 20 families now continue the annual salt-making heritage that once was a crucial art for those who thrived in the tropics, without refrigeration. According to legend, the goddess Pele came by on her search for a home in the Islands, and the salt-making ponds epitomize the amazing indigenous Hawaiian lifestyle that enabled people to live self-sufficient lives in these islands. Some families who enter the salt-pond area with guests first perform a chant/song that asks permission and calls on the spirits of those who have worked here for centuries.

Photo courtesy of Four Seasons Resort Hualalai

While the lands, waters, wildlife and other physical attributes of the Islands are among the many ingredients that make Hawaii unique, the indigenous cultural and spiritual heritage of Hawaii is perhaps its most distinctive feature—one that is easy for visitors to observe today.

The Hawaiian language, for instance, is a beautiful, evocative tongue enjoying a marvelous renaissance. Linguistic learning opportunities for visitors include quick tips on pronouncing words from bartenders at The Olelo Room, a Hawaiian-language-inspired lounge at Aulani, A Disney Resort & Spa on Oahu. They also include whole weeks­long classes tailored to the many mainlanders who spend several months in the Islands in winter. The language app Duolingo also has Hawaiian capabilities.

Hula classes, once rare, are ubiquitous now; among the most popular are the sessions throughout the week at Waikiki’s Royal Hawaiian Center, where guests learn that hula is a deeply meaningful cultural practice. 

Nearby, at The Royal Hawaiian, a Luxury Collection Resort, guests can join a sunrise ceremony in which participants immerse themselves in the ocean and perform a chant that thanks the sun for its return, and blesses our ancestors for bringing us to this day. My participation a few years ago in this type of ceremony, at The Ritz-Carlton, Kapalua, on Maui, was the first time I invoked my father’s spirit in the Islands.

“I want people to enjoy what I have enjoyed for 70 years, in the way I was brought up,” says Earl Kamakaonaona Regidor, cultural adviser at the Four Seasons Hualalai on Hawaii Island, and a Kuleana Campaign ambassador.

Regidor’s mother was full-blooded Native Hawaiian, and her guidance helped him create a sense of kuleana that is specific to the island he inhabits. Visitors to the resort’s Kaupulehu Cultural Center can learn words in the Hawaiian language, lauhala weaving, lei-making or ukulele playing—many of these taught by Regidor himself.

Regidor credits his ancestors for teaching him the kuleana way of life. His father, for example, would bring him down to the shore (at the exact location where Regidor now works) and they’d fish … for just a half-hour. Regidor recalls asking, “Dad, why did we come all the way here just to spend a half-hour?” 

“Because it’s right to take only what you need—not what you want,” his father told him.

“Respect the people, the culture and the history,” Regidor urges. “My mother taught me: ‘Don’t live in the past, but learn from it.’

“She said it best when you are talking about kuleana,” he muses. “ ‘Respect everything,’ she told me. ‘Everything.’ ” 

Eric Lucas lives on San Juan Island in Washington state. This story originally appeared in ALASKA BEYOND MAGAZINE—JANUARY 2020.

The formula to looking fly: Incorporating safety, employee feedback into custom uniforms

Photos by Ingrid Barrentine

A day in the life of an airline uniform is hard. They brush through bustling airport crowds. They stretch to close overhead bins. They stand up to scorching heat and arctic cold as baggage is loaded, bolts are turned and fuel is measured.

And then they’re washed, dried, and expected to do it again. And again. And again.

So, when we set out to update our uniforms in partnership with Seattle designer Luly Yang in 2016, it wasn’t just a matter of picking a handful of colors and materials.

It was the start of a four-year journey in creating the perfect balance of quality, and form and function to achieve a U.S. airline industry first: a custom-designed uniform collection certified to STANDARD 100 certification by OEKO-TEX®, the highest industry standard for safety.

To meet the rigorous standard, more than 1,200 safety tests on fabrics, zippers, buttons, thread, linings and more were conducted.

Step 1: Asking the right questions

How do you get to the bottom of what more than 20,000 employees need from their uniforms? Well, you ask them. Over the past two years, we conducted surveys, focus groups and work-site visits to get the feedback they needed.

The answers? More pockets to accommodate all the odds and ends that come with keeping an airline in motion. Designs that look great on people of all shapes and sizes. And materials with the perfect amount of elasticity and breathability to keep a crew feeling comfortable and looking polished from the time they take off from Honolulu and land in Anchorage.

Step 2: Creating the look

With the research finished, it was Luly Yang’s time to shine. The designer got to work creating a signature silhouette for the Alaska collection, reviewing designs with employees, gathering feedback and making refinements to meet the needs of Alaska’s pilots, flight attendants, maintenance & engineering teams and more.

“This was the ultimate puzzle for a designer,” Yang said, in an interview with CNBC. “In this case it was more than 20,000 clients, employees with hundreds of body shapes, 13 work groups and sometimes 45 sizes per garment. It was complicated, which is why I loved it.”

The collection, featuring more than 90 garments and accessories, debuted at an employee fashion show in January 2018, hosted in the airline’s Sea-Tac hangar.

But the work was far from finished.

Step 3: From runway to jetway

They looked good, they felt good, but the only way to know if the new uniforms were up to the job was to see how they held up to the pressure of packing, unpacking, bending, lifting, scuffs, spills and spin cycles.

Alaska selected 175 employees to participate in 60 day “wear tests” of the new uniform and report back on performance. Following the first wear test, refinements were made and then a second, abbreviated wear test took place to validate the improvements and quality standards.

Step 4: Ready for lift off

After four years of research, design, feedback and testing, Alaska’s new uniforms launched, making Alaska and Horizon Air the first U.S. airlines to earn the Standard 100 by Oeko-Tex rating for its custom garments.

As the new uniforms continue their rollout in early 2020, with Horizon Air and Alaska Lounge concierges already donning the new look, they have also stood up to scrutiny from one of the toughest panels on the planet: anonymous social media users.

Horizon Air flight attendant Parisjat Banomyong posted a video of her before/after uniform transformation on TikTok, earning more than 140,000 likes.

“My daughter and I just did it for fun and then it blew up,” said Banomyong. “I heard so much ‘you look amazing’ and ‘I can’t wait to see these uniforms on my flight.’ It was really fun to see the reaction.”

Long weekend ahead? Retreat yourself!

Long (weekend) story short: 2020 has eight (8!) holidays that fall on a Monday or Friday––including this past Monday when we honored MLK, Jr.––which means more opportunities for a much-needed long-weekend getaway. 

Here are a few of the best places to use that extra day of self-care to take in the scenery, take a calming, deep breath or just take your mind off the weekday grind. 

SEA things a little differently in Seattle, WA

Airport: SEA, PAE

Picture this: your signature Starbucks drink in hand, a stroll on Alki Beach, a view of the skyline, and wildlife wherever you look! Why would you Seattle for anything less?

Get back to nature in Bozeman, MT 

Airport: BZN

If you like it, then you should put a spring on it! (‘It’ being your wander-list!) If things are really heating up with you and your self-care goals, take it to the next level with a trip to any of the Montana hot springs––one of the world’s most beneficial, tranquil and spiritual wonders.

Branch out at Redwood National Forest in Crescent City, CA

Airports: SFO, SMF

See the tallest trees on Earth in this coveted neck of the woods! Naturally, a hike among the Redwoods will do wonders for the mind and the body. Inhale, exhale, repeat. 

Draw a line in the sand at White Sands National Monument in Otero County, NM 

Airports: ABQ, ELP

Biking, camping, dune driving, hiking, sand sledding––this isn’t someone’s dating app profile, these are the amazing things you can do to let loose and unplug in this incredible and historic national park that’s “like no place else on earth.” 

Get a little salty in Salt Lake City, UT 

Airport: SLC 

If skiing and mountains aren’t your thing, can we suggest flatter ground? The famous Bonneville Salt Flats are one of the most unique environments and landscapes in the U.S., and the perfect place to feel like you, too, are the salt of the Earth.

Experience the highs and merlots in Sonoma, CA  

Airports: STS, OAK, SFO, SJCSMF

🎶 Our aircraft bring all the guests to vineyard! 🎶 We heard it through the grapevine you’re overdue for a Wine Country weekend, unwinding with a glass, bottle or barrel of pinot. (Plus, you can bring home your favorite sips from your trip because Wine Flies Free.)

I dip, you dip, we dip in Palm Springs, CA

Airport: PSP 

Sunshine. Palm trees. Mountain views. A good book. And a refreshing dip in the pool. The only thing left to do? Get. that. ‘gram. 

Be a total poser in New York City

Airports: JFK, EWR

Considering how energetic and nonstop the city is, this one might be a stretch. But if you find yourself in Central Park, take a moment to do some mind-clearing yoga ––we promise you won’t be the only one in mountain pose in the middle of the city.

Ready to plan?

Don’t let your long relaxing weekends get away from you. Take a deep breath, mark your calendar and seize the holiday on alaskaair.com

  • MONDAY, JANUARY 20 – MARTIN LUTHER KING, JR. DAY
  • MONDAY, FEBRUARY 17 – PRESIDENTS DAY
  • MONDAY, MAY 25 – MEMORIAL DAY
  • FRIDAY, JULY 3 – INDEPENDENCE DAY
  • MONDAY, SEPTEMBER 7 – LABOR DAY
  • FRIDAY, NOVEMBER 27 – DAY AFTER THANKSGIVING
  • FRIDAY, DECEMBER 25 – CHRISTMAS DAY
  • FRIDAY, JANUARY 1 (BONUS DAY!) – NEW YEAR’S DAY

*We know everyone doesn’t get holidays off, but we hope you find time to explore these great destinations when you can! 

Alaska Airlines scores sponsorship of NHL Seattle and prime location in remodeled arena

We’re on cloud nine to team up with our newest hometown professional sports team, NHL Seattle. As the official airline and founding partner of the hockey team, we’ll welcome our community and guests to Seattle Center’s New Arena and the teams’ practice facility and headquarters at Northgate Ice Centre.

As part of our partnership, Seattle Center’s atrium will be named “The Alaska Airlines Atrium.” The space, located at the main entrance on the south side of the arena, will offer a unique and memorable Alaska-immersive experience for everyone attending events at the facility – from sports to music and more.

Alaska branding will also appear on the ice and several boards of the hockey rink during NHL games. We’re thrilled to work closely with NHL Seattle to invest in our city and bring joy to the Seattle community and visitors beyond events at the arena.

“I grew up playing hockey and love the drive and energy of players and fans alike. This is an incredible sport – kids must really want to play, with early ice times and cold temperatures – so anyone who winds up in hockey has to work for it,” said Alaska Airlines President Ben Minicucci. “At Alaska, we get that, and we’re proud to be a founding part of bringing hockey to this great and growing city.”

In addition to the NHL Seattle, Alaska Airlines partners with several other Seattle Center gems, including the Museum of Pop Culture and Pacific Science Center and the Seattle Storm WNBA team. Last year, we launched “Free Throws for the Future” with the Seattle Storm, which provides 2,000 airline miles for every free throw completed by the Storm to support nonprofits who are equipping the next generation of young leaders with the knowledge, skills and pathways for success.

NHL Seattle’s inaugural season begins in 2021. Latest updates can be found at www.nhl.com/seattle.

Let’s do that hockey!

Photos of Alaska Airlines breaking the news to their employees with NHL Seattle:

At Alaska Airlines’ Seattle employee meeting, President Ben Minicucci was joined onstage by Tod Leiweke, CEO of NHL Seattle, and a group of our pilots and employees who love hockey and play in an Alaska-sponsored league or coach a youth team. Photos by Ingrid Barrentine.

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Defying gravity is all in a day’s work for Line Aircraft Technician TJ Spring

Working hard, and well into the night, has never been an issue for TJ Spring, a 20-year Alaska Airlines aircraft technician in Seattle’s Maintenance & Engineering Department. Even as a young man mowing lawns for money, he used to attach bright lights to a lawnmower so he could keep working more safely into twilight hours. Nowadays, Spring, who works night shifts for Alaska, puts the same ingenuity, work ethic and safety consciousness to good use readying airplanes for daytime flights.

It’s work that he finds deeply satisfying. “I love aviation, and I love aircraft,” Spring says. “It takes a lot to defy gravity, and it’s remarkable to be part of a team making that happen.”

  Spring began his career in the U.S. Air Force in 1991, and he later attended airframe-and-powerplant school. He served for 21 ½ years in the Air Force, Air Force Reserve and Air National Guard combined, maintaining military jets while also pursuing his airline career. On September 12, 2001, he was activated to support the nation’s air defenses, and in 2007 he volunteered for a tour in Iraq. He retired from the military in 2012 as a master sergeant.

Known for his technical expertise, Spring has played a key role for Alaska Airlines at the Aerospace Maintenance Competition, which brings together more than 70 international teams for events that resemble pit-stop repairs. Spring was on a team for four years that placed highly each year and won the overall contest in 2016.

As a member of Alaska’s Continuous Improvement Team, Spring meets monthly with co-workers from across the company to discuss ways maintenance can be done even better.

Outside of work, Spring volunteers at Alaska’s community Aviation Day and chairs a student-exchange program between his hometown area of Kent–Auburn, and its sister city, Tamba, Japan. He’s also the father of two grown daughters.

“I like to be busy,” says Spring. “It’s in my DNA to work hard.”

Questions & Answers

What do you like most about your job? I like identifying a problem, fixing it and knowing it’s fixed. To me, an aircraft is a living entity—with systems similar to bone structures and circulatory systems. Being able to diagnose and fix those systems is really what it’s all about.

What do you see as your role in providing service to Alaska Airlines guests? It comes down to efficiently delivering the safest, most reliable aircraft that we can. The entire airline is built on its aircraft.

What advice do you have for new hires? Being an aircraft technician is a lifestyle decision. You have to love the job, be willing to work long hours, and consider accuracy, time management, safety and doing a job correctly every single time.

What are your favorite places to travel? One favorite was Florida—we took a really good family trip to see Disney World and Universal Orlando. I’m from Upstate New York, and my wife’s family is in Las Vegas, so we get to those places, too.

Kudos from TJ’s Co-Workers

“When TJ is working a problem, you can consider it done. Along with his aircraft knowledge, TJ has a positive attitude—no job is too small or too big for him. He’s the first one on the job, the last to leave and always ready to help.” —William M., Lead Aircraft Technician, Seattle

“We always used to joke that the hardest-working guy is the dirtiest, and TJ is hands-down the dirtiest mechanic out on the floor.” —Ernest Y., Senior Engineer, Seattle

“TJ brings a wealth of knowledge and skill to the task of fixing airplanes. He never misses an opportunity to help others when his work is complete. He’s always available for questions, listening, and giving helpful, directed feedback.” —Tom A., Director, QA and Regulatory Compliance, Seattle

“He is just all around a great human being and one who keeps the Spirit of Alaska alive in the sky.” —Robert N., Line Aircraft Technician Trainer, Seattle

Alaska Airlines employees such as TJ Spring are the reason for our excellence. Join us in creating an airline people love. Visit alaskaair.jobs.

Northern Lights myths & tips to make your aurora adventure lit

The state of Alaska happens to be one of the best places in the world to see the Northern Lights, scientifically known as the Aurora Borealis. And, since we’re the airline with the most flights to Alaska, we know a thing or two about seeing this natural wonder.

“I’ve seen the aurora at least 40 times. My most reliable spot is Ester Dome, just outside of Fairbanks. Drive up to the antennas and adjacent is a large snowfield you can walk on. If you’re visiting Anchorage, I’ve had the best luck seeing the Northern Lights from the end of the runway (at Ted Stevens Anchorage International Airport) near Earthquake Park. In my experience, I’ve found that midnight to 1:30 a.m. is when the lights are most active.”  – Kevin, Manager of Market & Competitive Analysis

“I’ve had the best luck seeing the lights in and around Fairbanks compared to anywhere else – it generally has clearer skies. I often monitor the aurora forecast provided by the University of Alaska Fairbanks. My advice is to find conditions where skies are forecasted to be clear and the aurora Kp (strength) forecast is high. If booking a trip far out where you’re unsure about the weather, it’s a great idea to plan to stay at least a few days.” – Garrison, Yield Management Analyst 

“My favorite spot to view the lights is from Chena Hot Springs Resort outside Fairbanks. It’s a lovely spot to wait for the aurora while soaking in the hot springs.” – Jacqueline, Manager Revenue Management 

Explore Fairbanks:

In an early Aurora Season appearance, the Northern Lights create a spectacular display over Chena Lake Outdoor Recreation Area. Photo by Andy Witteman.

If you’re visiting Fairbanks, be sure to check out Aurora Pointe, Murphy Dome, Cleary Summit, Chena Lakes Recreation area, or up the Elliott Highway. These offer some of the best views of the lights, just make sure you go at night. If you prefer to watch the Northern Lights indoors, try out a heated “aurorium” cabin, yurt or lodge.

Pro tip: Read how to photograph the Northern Lights

Though the Northern Lights are more vibrant a few miles out of town where it’s darker, you’ll be able to see the Northern Lights in and around Fairbanks too. Many accommodations’ front desks will even offer a wake-up call for guests when the Northern Lights appear.

You can learn more about aurora season (generally Aug. 21 – April 21) on Explore Fairbanks’ website.

Cracking Northern Lights myths:

There are quite a few misconceptions about the Northern Lights, and when and how they appear. Mark Conde, a professor of physics and a geophysicist at the University of Alaska Fairbanks, dispelled some for us below.

A dramatic time lapse of the stars and Aurora just outside of Fairbanks, Alaska during Aurora Season. Photo by Sherman Hogue, Explore Fairbanks.
1. You can turn the Northern Lights on and off. – MYTH

“There’s no known way for human technology to turn the naturally-occurring aurora on and off. There also aren’t any human facilities that can match the total power of the active aurora – that power can be more than 100 gigawatts, which is a lot. If someone wanted to generate that much power, they would need an entire electricity grid.”

2. The Northern Lights make noise. – TRUE, ish

“There are numerous reports of the aurora producing audible sounds. Science doesn’t have a good explanation for how or why this occurs, nor any really definitive measurements to show that it does. There are enough first-hand human reports that, in my opinion, would be unwise to completely discount any possibility that there is something to this. The types of sounds that people report hearing are hissing or crackling. There are suggestions that sounds like this may be caused by electrical discharges from airborne ice crystals or spruce needles. This doesn’t necessarily mean that the aurora is making noise.

“I personally have heard hissing from radios or intercom systems when the aurora is active. This isn’t auroral sound. Its electrical interference associated with the aurora being turned into sound by the radio or intercom.”

3. The aurora only happens at night. – MYTH

“The aurora happens at all hours of the day. However, you can only see the aurora if it’s dark (unless you have a spacecraft or very special ground-based equipment). A person will never be able to see the aurora from the ground with their unaided eyes during full daylight. However, it’s not uncommon for humans to see the aurora by eye during twilight, which isn’t really night.

Also, if you travel far enough north in the winter, it’s dark during the day and then you’ll be able to see the daytime aurora. Spacecraft and special ground-based instruments tell us that bright aurora do occur in broad daylight. My own graduate study was based on seeing the aurora in the daytime blue sky above Antarctica, so it’s not a nighttime-only phenomenon.”

4. Winter is the only time you can see the Northern Lights. – MYTH

“In high latitude locations like Fairbanks, the sky won’t be dark enough in the summer if you’re observing the aurora by eye from the ground. But during a magnetic storm at solar maximum, the aurora expands a long way toward the equator, even as far south as Texas. At mid-latitudes, such as those in the continental U.S., it will be dark at midnight, even in the summer. So, observers in those locations can and do see the aurora in the summer.”

5. Clear skies cause the aurora to occur. – MYTH

“If you’re watching the aurora from the ground, you won’t be able to see it if it’s cloudy because the aurora occurs above the clouds. It’s easy to take your personal experience of seeing the aurora when the sky is clear. We have instruments that can see auroral light through the clouds. We also have spacecraft viewing them from above. Both techniques show that the aurora occurs regardless of whether the sky below is clear or cloudy.”

You’re now one step closer to your aurora adventure — Head north to Alaska for your chance to chase the lights by booking your flight on alaskaair.com.

Related stories: 

Start off the new year fresh and fly with Evergreens salads

We are telling the stories behind some of the foods and drinks guests can enjoy inflight, highlighting companies whose sustainable business practices help Alaska “Fly Greener.” These businesses also offer unique experiences in West Coast destinations we love to visit. Today, we are featuring Evergreens, a made-to-order salads company headquartered in Seattle with 26 locations in Washington and Oregon. Evergreens’ Beets So Fly salad is available for purchase on Alaska Airlines’ coast-to-coast and Hawaii flights through March 15.

Photography by Ingrid Barrentine

The team of six started early this morning in downtown Seattle, steaming quinoa and brown rice, slicing cucumbers and tomatoes, and chopping the five types of greens that anchor Evergreens’ salads, grain bowls and wraps. A rainbow of fresh and house-pickled produce sparkles across the tidy grid of the salad bar.

The lunch rush is a short hour away, and locals and visitors alike will soon line up at this location of Seattle’s homegrown chain around the corner from Pike Place Market. But first, there are dozens of online preorders to fill. The team dashes along the counter – tongs and scoops dancing between fixings and the clear compostable serving bowls that have been Evergreens’ signature from its start in 2013.

“All hands on deck!” calls out general manager Ricardo Salinas, sporting a T-shirt that says “Romainager,” as he starts a line of 70-plus El Sombrero salads topped with avocado, black beans, fire-roasted corn, jalapeños and Beecher’s cheese – the runaway favorite among 2.5 million bowls served in 2019.

Since the made-to-order salad chain launched six years ago, Evergreens has grown to 26 restaurants in Washington and Oregon. The first airport location arrived at Sea-Tac last year and was an instant hit with flyers, dishing up four times as many bowls as a typical urban location. Travelers in the know place their orders on the Evergreens app, where they can set a pick-up time for their salads and avoid standing in line. At Portland International Airport, Evergreens is coming to the expanded Concourse E in late spring.

Tina Holdman and the Beets So Fly salad.

And now health-minded Alaska Airlines guests also can enjoy Evergreens’ Beets So Fly salad on coast-to-coast and Hawaii flights through March 15. Beets So Fly features romaine and mixed greens, pickled beets, pickled red onions, cucumbers, walnuts, feta and black pepper with Dijon balsamic dressing and is served with roasted chicken. “It’s a really colorful salad that offers great flavors for the inflight experience,” says Tom Small, Evergreens’ chief operating officer and head of the culinary-development team.

Small, who was a chef in fine-dining restaurants for many years, says his team draws on the experience of crafting high-end cuisine to create Evergreens’ flavor combinations. In addition to four core salads, the menu features five seasonal bowls that change twice a year, and a unique salad is highlighted each month.

To kick off 2020, the Evergreens team has packed January’s Dance Dance Resolution bowl with romaine, spinach, roasted carrots, red bell peppers, green onions, toasted almonds, apricots, garbanzos and veggie chips with a Greek yogurt dressing. “We added simple layers of flavor along the way to add interest without adding a lot of calories,” Small says. “The garbanzo beans are marinated with Middle Eastern spices and the dried apricots are poached in chai tea. Both add exotic flavors.”

This fall, Small took a break from taste-testing dressings and menu planning at Evergreens’ central commissary kitchen to reflect on the company’s ingredients for success and sustainability efforts – and to share how salads like Cobb Your Enthusiasm get their names.

Q&A with Tom Small, Evergreens’ chief operating officer and head of the culinary-development team:

What makes Evergreens stand out among the fast lunch options available in metropolitan Seattle and Portland?

Tom Small: “We’re focused on super freshness. We go through a ton of produce, and we’re really focused on getting food in and out as quick as possible. We also do a lot of transparency around nutritional information. On our website, you can see a full list of every ingredient and every salad and full nutritional labels. You know what you get.

“And we tend to be more lighthearted and fun. Our teams are super dynamic, and we’re super fast. We time the experience from when a guest comes into when they finish at the register, and our fastest stores are able to do that in less than two minutes.”

The Evergreens team at the Second and Pike location in Seattle: Marialena Macanas, Raul Soto, Dakota VanBrunt, Yuri Alvarez, Tina Holdman and Ricardo Salinas.

About a quarter of Evergreens guests preorder online – an option for all locations, including Sea-Tac. Do you have any tips for online orders?

Small: “We don’t mix the ingredients into the salad for online orders. That’s for transparency so when the guest gets the order, they know they got everything before they mix it up. We wish more people knew that on the online ordering form there’s a button to tell us to put your salad in a big bowl for easier mixing. Then, we’ll make a 32-ounce salad in a 48-ounce bowl, which gives two extra inches of headspace so it’s super easy to mix.”

What are some of the ways Evergreens has incorporated eco-friendly practices into its business?

Small: “In the stores, almost 100 percent of the items that you get from us are compostable. That’s bowls and beverage cups – even soup cups, lids and utensils. Everything can go straight into compost. We use compostable plastics that are corn-based and have from the beginning. There was recently some news about compostable fiber bowls used by some restaurants that have chemicals and additives that might be a concern. We don’t use those at all.

“We’ve also been working with EnviroStars [an organization that recognizes businesses’ environmental commitment]. We have the highest rating for our locations, and that has to do with energy output, the use of LED light bulbs and water efficiency.”

How did you come up with the Beets So Fly salad for the Alaska inflight menu?
Beets So Fly is available inflight until mid-March on coast-to-coast and Hawaii flights.

Small: “Last year in the fall and winter we had a salad called Beets by Evergreens – like the headphones Beats by Dre. It was such a popular salad that it’s one of only a few we’ve brought back. That salad in particular looks really great. It also has a big flavor. This is a style we thought was going to carry through to the inflight experience really well.”

How does your team’s fine-dining background influence the salads you create?

Small: “It’s ingredients, it’s technique, it’s color, it’s flavor balance and there’s some trend to it. Seasonality plays a huge part.

“The progression of our Asian salads is a good illustration. The first Asian-inspired salad we launched was called the Rice Rice Baby. It was the classic Chinese chicken salad, with a very familiar teriyaki sauce. And then a couple of years ago, Thai food was really popular, and we ran a couple of different Thai salads. Last year, Korean food came on-trend, so we had a Korean salad called Lil’ Kimchi.

“Now, as we move into the new season, we’re going in a Japanese direction. I Pity the Tofu is a salad that has pickled ginger. It’s basically a California roll in the form of a salad. That’s the kind of flavor progression that we do.”

What’s your personal go-to salad?

Small: “Planet of the Apricots is my favorite right now. It brings some different flavors and textures with the roasted Brussels sprouts and feels super seasonal. But there have been so many that I’ve liked. A summer and a half ago we had the Evergreens Barbeque Salad. We had house-made pickles and barbecue sauce and smoky Southern spices. It was jokingly called a dude salad because of the heavier, bigger flavors. It was fun that we could do a vegetarian salad that felt so much like an outdoor barbecue.”

How do you come up with the salad names?

Small: “The team has so much fun with the names. It’s a companywide competition and we solicit names from all 475 employees. We share photos of the salads and we’ll get 50 or 60 fun names to choose from.”

Was there a salad name ever suggested by guests? 

Small: “There was! It’s Hard Out Here for a Shrimp.”

How does the mission of healthy living influence the work culture at Evergreens?

Small: “I’ve actually lost 75 pounds since I’ve started at Evergreens. Not just from eating salad, obviously; I worked on it as well. We talk with our internal team a lot about ‘Living the brand.’ We give our team members $40 a month to do something that’s on-brand: buy a pair of shoes, buy a gym membership, take yoga classes. It’s all about having a healthy lifestyle and work-life balance.”

How to visit:

Find Evergreens menus, online ordering and directions to locations around metropolitan Seattle and Portland, Oregon, at evergreens.com.

Others who help us Fly Greener:

Recharge, unplug from it all in Fiji

Photos by Kim I. Mott

When in Fiji – a paradise of nearly 330 islands and more than 500 islets, with clear blue waters and lush mountains – you’ll be able to unwind and free yourself of everything but tranquility.

It begins, after a welcoming bula greeting and soft voices singing over gently strummed guitars followed by lulling silence. Fiji is quiet. People speak softly because it’s polite not to interfere with the low-key sounds of sea breeze and bird song. 

Then, there’s the pace. “Island time” is a real thing in a country where everyone has time for everyone. Don’t expect things to go fast. And, most of all, there’s the culture that feels rich, deep and close to its timeless roots. 

Start planning your trip to Fiji with the guide below.

When to go

Always warm, Fiji’s Southern Hemisphere setting means it’s “summer” during the Northern Hemisphere’s “winter,” and vice versa. Peak season for travelers is June to September, plus December and January (particularly popular for Australian and New Zealand families during school breaks).

Napping in a hammock next to the crystal clear ocean at Yasawa Island Resort is a must.

Rainy season – from November to April – can still be an excellent time to visit, depending on where you go. In the Nadi area of the main island of Viti Levu and the Yasawa Islands just west, rains typically come and go quickly, leaving long spells of sun. Meanwhile, the capital Suva – and the east end of Viti Levu – is much wetter in rainy season (as are northern and eastern islands, including destinations like Savusavu). 

Diving conditions are best anywhere from May through September.

Getting there

Fijians welcomed a new Airbus A350 aircraft from France with a traditional kava ceremony in November.

Alaska Global Partner Fiji Airways offers direct service from Los Angeles International Airport (LAX) to Fiji’s main airport, Nadi International Airport (NAN), then continuing on to Sydney, and also from San Francisco’s international airport (SFO). 

The ten-and-a-half hour trip from LAX now offers extra comfort on Fiji Airways’ new Airbus A350, beginning service December 2019.

Lay of the land

Key areas to visit are Viti Levu, including its resort-lined south-facing Coral Coast. Just west are two chains of islands with great diving and powdery beaches arcing northward. Closest is the Mamanuca Islands, reached by regular ferries in as little as an hour. The tiny Mamanuca island of Modriki became home to Tom Hanks in the 2001 film Cast Away. Mana, meanwhile, is famous for its marine life, white-sand beaches and resorts.

Sandy beaches are tucked between craggy rock formations covered in lush green vegetation all around Yasawa Island Resort.

North of the Mamanucas is the more remote Yasawa Islands, with accommodations options ranging from backpacker spots to high-end luxury resorts. Ferries reach most of the islands, and planes arrive a few, including the Yasawas’ eponymous island.

Fiji’s second-biggest island, Vanua Levu (Big Island), is generally dubbed “the friendly North” by Fijians. It’s worth the effort to reach the gorgeous bay of Savusavu and Fiji’s best diving at Namena Marine Reserve. Nearby, lies Taveuni Island, known as Fiji’s “Garden Island” for its steamy rainforest jungles and smattering of alluring coastal resorts. 

Essential experiences

Sea & Sand

Contemplate a tree, ocean waves and the timeless feeling of Fiji in swing chairs in the Yasawa Islands.

Much of Fiji’s 700 miles of coastline are seven shades of blue-green water. Even rockier shorelines have immediate access to swimming and snorkeling spots in the corals and waters abundant with marine life.

You will be happy here.

Generally, the best beaches are in the Mamanucas and Yasawas island chains west of Nadi, where you’ll find powdery white-sand beaches in calm lagoons or on uninhabited offshore islets. Great diving spots are all over, some involving close-up access to coral reefs, sharks and manta rays. Probably the best is Savusavu, home to the Jean-Michel Cousteau Resort (founded by the son of Jacques), where on on-site marine biologist takes guests on daily snorkeling trips. 

Fiji’s local currency is the Fiji dollar (F$), currently worth about USD$0.46. ATMs tend to huddle in bigger towns (Nadi, Suva and Savusavu), and resorts typically accept credit cards. Elsewhere, you should have some cash on hand. Tipping is not expected for taxi drivers and waitstaff, though some resorts suggest gratuities for the staff of up to F$40 or F$50 per day.

Surreal pastels surround during sunsets in Savusavu at Jean Michel Cousteau Resort.

Villages

“You haven’t been to Fiji if you haven’t been to a local village,” is a typical local claim. Nothing in your time here will be more rewarding than experiencing local culture in a local village. Many resorts and tours include local village tours, usually including a kava ceremony, traditional “spirit dance” and a look at local handicrafts. Even these curated experiences touch on authentic traditions that span centuries.

The stunning interior landscapes of Fiji are home to small villages of friendly locals who are proud to show their way of life.

A superb village to visit is Navala, made of 200-some traditional bure huts. It can be combined with hikes on the Ba River, to waterfalls and over lush mountains. Set on the river, Bulou’s Lodge is a modest place (generator-run electricity is on only a couple of hours a day). Food is superb and it’s hosted by a profoundly sweet mother-and-son team, who helps arrange tours.

Villagers sell all sorts of handmade souvenirs to visitors, which supports their community.

Kava

There is no exaggerating the importance kava (yaqona) has on daily life in Fiji. Once exclusively a ritual for chiefs, this powdered peppercorn root has become part of every day local social interaction – weddings, birthdays, funerals, even to welcome the new Fiji Airways jet to Nadi in November 2019. For visitors, it’s an exciting (and typically mandatory) part of visiting any village.

Drinking kava, a peppercorn root ceremonially mixed with water, is an essential part of visiting a Fijian village–as it gives permission from the locals to the visitor to explore the area.

When you visit a village, you’re sure to be ushered into a sevusevu offering ceremony, where you (or your guide) presents the chief with powdered kava. It’s mixed with water in the tanoa bowl (resembling muddy water), then presented in a coconut-shell bilo cup. Usually, it’s served “high tide” (meaning full). Clap once before taking the cup, say bula to everyone, then drink the grassy tasting water whole, then clap three times before handing the empty cup back. Everyone gets a turn, and then you repeat until the tanoa is empty. It’s a social situation. After the first round, you’re free to talk about who you are and why you’re here.

Kava isn’t alcoholic. It comes with a bit of tingle on the tongue and a somewhat relaxing quality after many rounds. Usually, visitors have only two or three rounds, not enough to really notice.

Spring Water

A bucket of soft, restoring mud at the family-run Tifajek Mud Pool Thick, near Nadi.

The world-famous Fiji Water is indeed bottled on Viti Levu, but spring water goes well beyond a pricy mineral water export (available locally too). Throughout Fiji, you’ll find natural springs rushing through mountains, over waterfalls, and trickling out of wells at roadsides where locals fill empty bottles.

Fiji has no more active volcanoes, but hot springs abound. In Savusavu, locals bake bread and cook food in hot spring pools that spill into the sea. Near Nadi, Tifajek Mud Pool is a family-run spot where you coat yourself in soft mud, then rinse off in thermal pools and finish with a massage. 

Lathering in mud then soaking in hot mineral pools, such as Tifajek near Nadi, is a natural way to restore one’s skin.

Diving, Caves, Reefs

Fiji’s rich marine life begins with walks along the coast, where you can spot ‘linckia laevigata,’ known as a blue star.

Fiji’s diving and snorkeling scene is justifiably world-famous. Savasavu is a superb destination for reefs vibrant with marine life, or Kadavu islands’ Great Astrolabe Reef, with tunnels, caverns and canyons to explore. The Yasawas’ Sawa-i-Lau, a star of the 1979 film Blue Lagoon, is a surreal, towering sea cave where you can swim through an underwater tunnel to reach a hidden cave. 

The Coral Coast, in particular, buzzes with organized activities, many with a family focus. The popular Sigatoka River Safari rides into the mountainous interior by boat and is capped with a village visit. The Coral Coast Scenic Railway chugs past forests, beaches and sugar plantations that ends at lovely Natadola Beach. The Sigatoka Sand Dunes stretch a few miles and are fun to ramble about on. 

Mountains

Fiji’s Nausori Highlands on Viti Levu see far fewer visitors than the coast.

Interior Fiji towers with mountainscapes that are a lesser-seen, but a rewarding attraction in themselves. Tanaloa Treks offers multiday treks, with incredible village homestays through the gorgeously lush Nausori Highlands.

Remote Taveuni Island, aka the “Garden Island,” is filled with rewarding hikes through the dense, bird- and orchid-filled rain forest.

More accessible is the outline of the Sleeping Giant mountain that forms a backdrop to Nadi. Here, you can walk through late actor Raymond Burr’s garden through the dense rainforest where you can spot animated orchids, pink bananas and frogs on lily pads.

Explore the rainforest in late actor Raymond Burr’s sprawling Garden of the Sleeping Giant on Viti Levu.

Where to stay

No matter your budget, you can figure out a way to afford Fiji. 

Accommodations run the gamut from all-inclusive resorts with private bure hut villas (usually with minimum stays of three days) to simpler hotels and guesthouses and backpacker-oriented dorms. Rates range from USD$15 for a dorm bed to $1000 for a high-end private villa with pool, meals and activities thrown in. 

The honeymoon ‘bure’ bungalow at Yasawa Island Resort comes with your own kilometer of beach and a swimming pool.

Generally, booking in advance saves money, with July/August and Christmas/New Year’s being the most expensive periods.

Beaches around Nadi’s airport aren’t Fiji’s best, but the area has become a useful base for many travelers. Near Nadi, Denarau is a small resort island that’s made from reclaimed mangrove with a mall, marina, golf course, Hard Rock Cafe and decent beaches. Visitors begin/end trips here (at resorts like the newly renovated Sofitel), head out on ferries, as well as take day trips to beaches on nearby South Sea, Bounty and Beachcomber Islands. Backpackers tend to stay in dorms or cheese rooms at guesthouses by the water at Wailoaloa, including the longstanding Bamboo Travelers.

A couple of hours away, the Coral Coast is a bit of a tourist zone (particularly for Australian families). It’s home to many family-friendly resorts and activities, including sand dunes, river rides and village visits.

Getting around

Unless you’re getting around Viti Levu, seeing different parts of Fiji will mean taking a ferry, yacht, prop plane, or seaplane. Fiji Airways’ FijiLink offers domestic service in propeller planes (a one-way flight from Nadi to Savusavu starts at USD$100). Pacific Island Air, meanwhile, connects Nadi with the few landing stripes on the Yasawa Islands.

Getting around Fiji sometimes means taking a propeller plane to a grass runway.

Ferry service from Nadi’s Denarau marina offers daily, popular connections with the Mamanucas and Yasawa Islands. Check Awesome Adventures Fiji for schedules and prices.

A few bus companies such as Pacific Transport connect destinations around Viti Levu, including Nadi airport, with Suva in just over four hours.

With a U.S. or Canadian driver’s license, you can rent a four-wheel drive car for DIY road tripping around Viti Levu or Vanua Levu islands. It’s a bit expensive, generally over USD$100 per day from most international companies. Main highways are pretty good, two-lane roads, but if you venture into the mountains, you’re likely to encounter bumpy gravel roads.

Traveling into Fiji’s interior requires a 4WD as many roads are made of dirt or gravel.

Taxis are regularly available in towns and cities. Suva and (surprisingly) Savusavu use meters, and other places don’t. Agree on a fare before getting in and you won’t have a problem.

Eating

Considering the access to the sea, unsurprisingly, Fiji restaurants regularly offer fresh fish, shrimp and lobster. Look for kokoda, sort of “Fiji’s ceviche,” a bowl of raw fish marinated in lime and lolo coconut cream. 

Sous chef at Solaris, Sofitel’s beachside restaurant pours delicious coconut cream over Kokoda, a traditional dish of fish marinated in citrus juice.

Another special local delicacy to try is lovo, a special banquet of chicken, fish, or pork wrapped in coconut and banana leaves and cooked underground over river stones; many resorts offer these meals.

Village life is often more about local produce, including cassava (tavioka), taro (dalo) and coconuts, all sold in local markets that are fun to visit too. 

Fiji’s Indio-Fijian community has led to a lot of spicy, Indian-style curries, typically vegetarian or chicken meats, which are served with rice and roti (flatbread).

A tightly wrapped weave of palm fronds or banana leaves to hold chicken, fish or pork before being placed in the bottom of the lovo pit lined with hot rocks.

Now, you’re ready for your island-getaway, book your trip to Fiji on alaskaair.com.

Vinaka! (Thank you)

A music and fashion icon moves beyond the stage

Many of us toast the new year with sparkling wine, celebrating with a few friends and family. Ciara? She marked the 2020 ball drop with roughly 10 million people, as one of the hosts of Dick Clark’s New Year’s Rockin’ Eve. This is the third year the superstar has anchored the show’s Los Angeles festivities, helping the world ring in not only a new year, but a new decade.

The year 2020 feels like such a major milestone,” Ciara muses. “To be a part of the start of that, there’s a strong feeling of wonder. And on a personal level, there’s a sense of curiosity. I’m so curious what 2020 will bring.”

For Ciara, who wrapped up 2019 after a hot streak of accomplishments, the next decade is bound to bring wondrous things, indeed. Born in Fort Hood, Texas, as Ciara Princess Harris, the future media mogul was living in Riverside, Georgia, at age 14 when she watched music artists perform on Good Morning America. That experience inspired an uncanny clarity that she was destined for stardom. The singer, dancer and songwriter was soon signed by a label, and by 2005, she had risen to fame with the triple-platinum album “Goodies.” In the 15 years since, she’s released top-10 singles, earned a Grammy Award, led projects that included not only songs that she wrote but also songs that she co-wrote with stars such as Missy Elliott, and been named a Revlon global ambassador. And she was only warming up.

In 2019 alone, Ciara graced the covers of Vogue Arabia and InStyle magazines, toured in support of her album “Beauty Marks,” and launched a production company with her husband, superstar quarterback Russell Wilson. She appeared atop a float in New York City’s Macy’s Thanksgiving Day Parade just a few days after her triumphant hosting of the American Music Awards on November 24. She dazzled in nine outfit changes—each ensemble breathlessly covered by the fashion media—and brought audience members to their feet with a red-hot performance of her new song Melanin. It’s a proud anthem by and to women of color.

She is understandably proud of Melanin, which features vocals by Ciara and some of her close friends. Oscar-winning actress Lupita Nyongo gave her rapper alter ego, Trouble­maker, a professional debut on the track. “Lupita was game to get into the studio,” says Ciara. “And one of my best friends, La La Anthony, she has never rapped on a track before either, and she did it, too. Everyone had their own flavor.” For example, Nyongo raps about her heritage, being “Mexican born but a Kenyan queen”; Anthony, who identifies as Afro–Puerto Rican, has a verse about being a confident “Butter Rican bae.”

Ciara says: “This is a song for every young girl, for every woman, for everyone, who can make their own roll call. What are the words and ways you describe who you are? It’s a special thing we had, to inspire all the melanin queens to love the uniqueness of your skin tone; to love that about yourself and embrace the tapestry of skin colors that makes up humankind. I’m speaking to specific cultures, but ultimately it’s a song for everyone.”

American Family

In 2016, Ciara married Russell Wilson, forming a true power couple. Like Ciara, Wilson has talent, an entrepreneurial spirit and an interest in making the world a better place. (In case you missed it, he also graced the cover of the December issue of Alaska Beyond.) The couple live with their daughter, 2-year-old Sienna, and Ciara’s son from a previous relationship, 5-year-old Future, in Bellevue, Washington. Ciara and Russell often work side by side on philanthropic projects for the Why Not You Foundation, founded by Wilson in 2014 to empower young people to be future leaders. Last spring, they unveiled a new program awarding $100,000 in college scholarships to eight deserving students in King County—just one of the many initiatives the foundation supports.

The couple also have announced the formation of Why Not You Productions. Building on positive energy, the new company will focus on producing scripted and unscripted film, TV and digital content, with an eye to inspiring narratives.

With such jam-packed schedules, Ciara cherishes the simple times when she and her husband can kick back and relax together. “Russ and I love TV night,” she says. “In the evening, as things wind down, we just enjoy a show. It’s harder now, to find that chill time. Because even when the world slows down, my kids don’t. Someone is always doing something, like karate or swimming.”

Ciara’s commitment to family shines through in her role as an executive producer and judge on the new series America’s Most Musical Family, which premiered last fall on Nickelodeon. “It’s been such a treat to be a part of that producing team and team in general,” says Ciara of the show, which features 30 families showcasing their musical prowess to compete for a $250,000 cash prize and a recording contract. “There’s a lot of diversity,” says Ciara. “We had a band where each brother can play seven instruments. We had another group with a grandmother in it. I hope it’s inspiring to people. The power of music is real. Music can bring together people of different backgrounds and economic groups. Music can heal you, inspire you, uplift you.”

Making Her Own Mark

After years of being on other labels, Ciara stretched her wings in 2017 and founded her own record and entertainment company, Beauty Marks Entertainment. BME—which she heads and is very hands-on with—places music in the center of her Venn diagram of interests: media, fashion, philanthropy and technology. “The landscape of the music industry has changed so much since I was putting out my first album 15 years ago,” she explains. “It’s a whole different ballgame.” Ciara is well aware of the impact of social media and the evolving way songs are distributed, having tallied 1.4 billion music video views and 24.1 million followers on Instagram herself.

BME released several singles by Ciara, then in May 2019, an album, also titled “Beauty Marks.” Ciara plans to continue to release her own music, as well as eventually produce music with other performers. Like many of her peers in the artistic community, she says she is looking for ways to be empowered in her business and to reap the benefits of her own labor, she says. “Owning my own masters, for example. It’s a new day. It’s recognizing your value.”

As one of the entrepreneurs leading change in the music industry, Ciara recently immersed herself in one of Harvard Business School’s Executive Education programs. She calls it “one of the most important experiences of my life,” and studied with Harvard professor Anita Elberse, an acclaimed expert in digital media strategies, for a short course in “The Business of Entertainment, Media, and Sports.”

Ciara has gone from being a young teen watching Good Morning America to being booked onto GMA herself. In fact she had a performance scheduled while she was taking her Harvard course, but was able to make both opportunities happen. She flew from Boston to New York the night before, performed on GMA, and hopped on a return flight to Boston so she could be back in class that afternoon.

The program was worth it, Ciara says. “I left that course feeling like I was enlightened. I felt 10 times more prepared for what I was doing in business. The case studies were amazing. I took lots of notes. I honestly want to go back to school again.”

For BME and Why Not You Productions, she says, there is “a lot brewing that we can’t reveal quite yet, but we are leveling up with more TV and film, more music, more visuals for the fans. I’ve enjoyed having that direct control and access to my fans. It’s important to me to keep this unique relationship with my fans I’ve always had. I’ve been learning a lot, having the creative freedom to express what I want to express, when I want to express it.”

Looking Ahead

Ciara recently served as creative director for Finish Line’s fall collections of Nike- and Jordan-brand products for kids, imbuing the family-friendly selection of athletic attire, shoes and accessories with her personal sense of style. She also fronted a fall campaign for Nine West for Kohl’s collection. And the standout style trendsetter plans to make more waves in the fashion world.

I’ve always had a love for beautiful designs and fashion. What good are the visuals without the fashions?” she says, referring to her mega—popular music videos. Stay tuned, she adds, because “I am cooking up something cool.”

She’s also intrigued by technology. “It’s becoming such a dominant force in how our world functions and thrives,” she observes. “Will we be flying around like the Jetsons? We haven’t gotten there yet, but we aren’t too far away, either. In 10 years, my children will be teens, and I know I’m going to go on an incredible adventure with them as a parent.”

She wants to keep working on ways to level up professionally, too. “I’m going to declare 2020 as the start of the best decade yet.
“For me, my biggest desire is to have a fruitful life,” she says. “I think about my life way ahead, and the reality is, we are not going to always be here. I’m very spiritual. I’m a believer. I have to talk to myself and say I have to maximize life, maximize opportunities, and put everything into my life and into the universe that is good. That’s my approach.”

Ciara is a firm believer in literally speaking positively. “There’s life and death in the tongue, I always say. You have the chance to tell your life story, so when you speak, say great things. When you say, ‘I can’t do this’ or ‘I’m so silly trying that,’ you’re speaking energy onto yourself. If you say you can, you start to will yourself toward it happening. You’re giving yourself confidence; you’re supercharged to make the things you want to happen, happen.”

For all her intensity and drive, Ciara is not all about seriousness.
“I love laughing, I’m goofy,” she says. “I’m one of those people who looks for the positive in anything. If I’m going through a difficult moment, I’m like, let’s get to cheer; let’s get back to joy. I’m really committed to that.”

This article was originally published in Alaska Beyond Magazine, January 2020 issue.

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