2018

Hawaii: The island for sightseers

You are an adventurer. You travel to a place because it’s different and new. Before you leave on your trip, you probably check travel blogs to find out what there is to see. You’ve got a list of the hot spots, and you’re ready to chat with locals in search of hidden gems. The island…

Kauai: The island for nature lovers

Nothing is more rejuvenating than being out in nature. Breathing fresh air, exploring a waterfall, feeling the sun on your skin… or even just gazing at a horizon of sea meeting sky. You probably enjoy the local wildlife or have a lot of appreciation for new and unusual flora. Even when you travel to urban…

Oahu: The island for go-getters

You came to the Hawaiian Islands for a little R&R, but that doesn’t mean you want lounge on the beach all day. How about some snorkeling and surfing? Shopping and people-watching, and maybe some museum-strolling? And we haven’t even started on nightlife. Oahu is Hawaii’s busiest island, with most of the activity centered around the…

Maui: The island for sun lovers

When someone says Hawaii, you think: laying on the beach all day with a cold beer or cider, jumping in the water for a swim, and then back to the shore for a nap or some light reading. You’re not here for an adventure — you’re here for a vacation. Well, Maui’s your spot! This…

We’re smiling from wing to wing

It’s a privilege to be recognized as “Best Airline” any time of year –– but twice in one week? We’re thankful to flyers for choosing Alaska, over and over again.    Today, Condé Nast Traveler named us “Best U.S. Airline” in their 31st annual 2018 Readers’ Choice Awards. The award is especially significant because it’s based…

‘Rise, Grind, Shine Again’: Kevin Durant’s message to Willie Brown Middle School students

Hundreds of middle schoolers screamed in delight last Friday when Kevin Durant’s 6-foot 9-inch frame emerged onstage at Willie Brown Middle School in San Francisco. In partnership with Alaska Airlines, the San Francisco Unified School District (SFUSD) and the San Francisco Police Department (SFPD), Durant’s surprise visit was a collective effort to support the students…